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Hi, I’m Mehdi El Taghdouini, a quadrilingual Head of Content with over 8 years of experience in B2B SaaS and B2C. I specialize in SEO, content production, AI workflows, and lead generation. I love crafting strategies that help brands grow organically and engage audiences effectively. I’m passionate about using AI to repurpose content creatively and have successfully grown podcasts, boosted brand visibility, and driven significant revenue through innovative content campaigns. When I’m not working, I enjoy exploring new ways to merge technology with storytelling.…Hi, I’m Mehdi El Taghdouini, a quadrilingual Head of Content with over 8 years of experience in B2B SaaS and B2C. I specialize in SEO, content production, AI workflows, and lead generation. I love crafting strategies that help brands grow organically and engage audiences effectively. I’m passionate about using AI to repurpose content creatively and have successfully grown podcasts, boosted brand visibility, and driven significant revenue through innovative content campaigns. When I’m not working, I enjoy exploring new ways to merge technology with storytelling.

Mehdi El Taghdouini

Content Producer, Content Strategist, Copywriter, +4

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Hi, I’m Mehdi El Taghdouini, a quadrilingual Head of Content with over 8 years of experience in B2B SaaS and B2C. I specialize in SEO, content production, AI workflows, and lead generation. I love crafting strategies that help brands grow organically and engage audiences effectively. I’m passionate about using AI to repurpose content creatively and have successfully grown podcasts, boosted brand visibility, and driven significant revenue through innovative content campaigns. When I’m not working, I enjoy exploring new ways to merge technology with storytelling.…Hi, I’m Mehdi El Taghdouini, a quadrilingual Head of Content with over 8 years of experience in B2B SaaS and B2C. I specialize in SEO, content production, AI workflows, and lead generation. I love crafting strategies that help brands grow organically and engage audiences effectively. I’m passionate about using AI to repurpose content creatively and have successfully grown podcasts, boosted brand visibility, and driven significant revenue through innovative content campaigns. When I’m not working, I enjoy exploring new ways to merge technology with storytelling.

Available to hire

Hi, I’m Mehdi El Taghdouini, a quadrilingual Head of Content with over 8 years of experience in B2B SaaS and B2C. I specialize in SEO, content production, AI workflows, and lead generation. I love crafting strategies that help brands grow organically and engage audiences effectively.

I’m passionate about using AI to repurpose content creatively and have successfully grown podcasts, boosted brand visibility, and driven significant revenue through innovative content campaigns. When I’m not working, I enjoy exploring new ways to merge technology with storytelling.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Dutch

Fluent

Spanish; Castilian

Intermediate

Arabic

Beginner

Catalan; Valencian

Beginner

Work Experience

Freelance Content and Paid Ads Manager at Mehdi Creative Solutions (Self-Employed)

February 1, 2025 - Present

Grew the podcast Instant Thé from 0 to 4k followers across platforms by repurposing long-form content into short clips using AI. Created viral user-generated content for Elhoo (invoicing SaaS) on TikTok and Instagram, generating over 60k combined views and contributing to 30+ organic product demo calls. Built website and Google Ads strategy for Audio Clinic (hearing aid clinic), setting up triggers, tags, custom events, and workflows between WordPress, Google Analytics (GA4), Google Tag Manager, and Google Ads.

Freelance Content and Paid Ads Manager at Mehdi Creative Solutions (Self-Employed)

February 1, 2025 - Present

Grew the following of Instant Thé podcast from 0 to 4k followers by repurposing long-form content into short clips through AI. Created viral user-generated content for Elhoo on TikTok and Instagram with over 60k combined views and helped book 30+ organic product demo calls. Built the website and Google Ads strategy of Audio Clinic, implemented triggers, tags, custom events and workflows integrating WordPress, Google Analytics (GA4), Google Tag Manager, and Google Ads.

Freelance Content and Paid Ads Manager at Mehdi Creative Solutions

February 1, 2025 - Present

Grew the following of Instant Thé podcast from 0 to 4k followers across platforms by repurposing long-form content into short clips through AI. Created viral user-generated content for Elhoo (invoicing SaaS) on TikTok and Instagram, resulting in over 60k combined views and contributing to 30+ organic product demo calls. Built the website and Google Ads strategy for Audio Clinic (hearing aid clinic), including setting up triggers, tags, custom events, and workflows between WordPress, Google Analytics (GA4), Google Tag Manager, and Google Ads.

Head of Content at Userlytics (B2B SaaS)

January 31, 2025 - July 9, 2025

Designed a full-funnel content strategy resulting in over 5K leads. Increased Google discoverability by 35% in 15 months through an SEO revamp. Led production of the company's most downloaded whitepaper. Optimized landing pages with A/B testing and revamped the Help Section to reduce help tickets. Boosted LinkedIn followers by 37% organically through AI-powered content repurposing. Relaunched company podcast and set webinar attendance records. Maintained 50%+ open rates on newsletters. Mentored interns and led cross-team weekly meetings.

Head of Content at Userlytics (B2B SaaS)

January 31, 2025 - July 9, 2025

Designed a full-funnel content strategy generating over 5K leads. Increased Google discoverability by 35% in 15 months with an SEO revamp. Led production of the company’s #1 most downloaded whitepaper. Optimized landing pages through A/B testing and revamped self-serve tutorials, decreasing support tickets. Boosted LinkedIn followers 37% organically using AI-powered content repurposing. Relaunched company podcast and broke webinar attendance records. Maintained 50%+ open rates on newsletters. Mentored interns and acted as the single point of contact for all content initiatives coordinating with multiple teams.

Head of Content at Userlytics

January 31, 2025 - July 9, 2025

Designed a full-funnel content strategy resulting in over 5K leads. Increased Google discoverability by 35% in 15 months through SEO revamp. Led production of the company’s most downloaded whitepaper. Optimized landing pages through A/B testing. Revamped Help Section with self-serve tutorials, reducing help tickets for key teams. Boosted LinkedIn followers by 37% organically via AI-powered content repurposing. Relaunched company podcast and broke webinar attendance records twice. Maintained 50%+ open rates on monthly newsletters. Mentored 3 interns and acted as main content contact across multiple teams with weekly cross-department meetings.

Product Content Manager at Weekendesk (B2C Travel)

August 31, 2023 - July 9, 2025

Launched three travel products in the Benelux market with Sales and Product teams, handling messaging and positioning in French and Dutch. Led paid campaign content resulting in €507k revenue and €92k margin (a 25% increase YoY) in the best Christmas campaign ever. Revamped newsletter strategy, making email content the 3rd highest marketing revenue source. Forged €120k net revenue in content partnerships with tourism offices across multiple countries.

Product Content Manager at Weekendesk (B2C Travel)

August 31, 2023 - July 9, 2025

Launched three travel products in Benelux markets with Sales and Product teams. Managed messaging and positioning in French and Dutch. Led paid campaign content generating €507k revenue and €92k margin for the best Christmas campaign. Revamped newsletter strategy, raising email marketing to the third highest revenue source. Forged €120k net revenue partnerships with tourism offices in Germany, Belgium, Netherlands, and Luxembourg.

Product Content Manager at Weekendesk

August 31, 2023 - July 9, 2025

Launched three travel products in the Benelux market, collaborating closely with Sales and Product teams; responsible for messaging and positioning in French and Dutch. Led content strategy for paid campaigns generating €507k in revenue and €92k margin, achieving the best Christmas campaign ever. Revamped newsletter strategy, making email content the third largest marketing revenue source. Forged €120k net revenue from co-branded content partnerships with tourism offices and institutions across multiple countries.

Head of Content at Devoteam G Cloud (B2B Cloud)

May 31, 2022 - July 9, 2025

Published 20+ SEO articles ranking in Google top 6 for competitive keywords. Conducted A/B testing and produced SEO-optimized landing page content. Influenced two enterprise Google Cloud deals worth millions through content partnerships. Produced 11 podcast episodes with C-level executives and repurposed content for social media. Increased LinkedIn engagement by 10%. Led content production for paid campaigns and managed external agencies and freelancers.

Head of Content at Devoteam G Cloud (B2B Cloud)

May 31, 2022 - July 9, 2025

Published 20+ SEO articles that ranked top 6 on Google for competitive cloud keywords. Conducted A/B testing and produced SEO-optimized landing page content. Influenced two major enterprise Google Cloud deals via content partnership. Produced 11 podcast episodes with C-level executives and repurposed into social media clips. Increased LinkedIn engagement by 10% in 12 months. Managed content production for paid campaigns and coordinated external agencies and freelancers.

Head of Content at Devoteam G Cloud

May 31, 2022 - July 9, 2025

Published over 20 SEO articles ranking in the top 6 Google results for competitive cloud computing keywords. Conducted A/B testing and created SEO-optimized landing pages. Influenced two major enterprise Google Cloud deals through content partnerships. Produced 11 podcast episodes featuring C-level executives and repurposed content for social media engagement. Increased LinkedIn engagement by 10% over 12 months. Led content production for paid campaigns across display, search, and social channels. Managed two external agencies and freelancers.

Freelance Content Manager at Freelance

October 31, 2020 - July 9, 2025

Produced over 50 videos, photos, and SEO-optimized articles for a law firm, a SaaS business, and a local leisure business. Boosted engagement by at least 8% and tripled Facebook followers for one client.

Freelance Content Manager at Freelance

October 31, 2020 - July 9, 2025

Produced 50+ videos, photos, and SEO-optimized articles for clients including a law firm, SaaS business, and leisure business. Increased engagement by at least 8% for each client and tripled Facebook followers for one client.

Freelance Content Manager at Freelance

October 31, 2020 - July 9, 2025

Produced more than 50 videos, photos, and SEO-optimized articles for diverse clients including a law firm, SaaS businesses, and leisure companies. Increased engagement by at least 8% for each client and tripled Facebook followers for one client.