Available to hire
Melanie is a performance-driven online and mobile marketing consultant with 15+ years of growth marketing experience in entertainment, start ups and paid subscriptions.
Melanie has worked at large tech companies such as Yahoo!, Comcast, Hulu (2nd marketing hire) and Symantec before focusing on consulting for small to medium-sized businesses and start-ups. Melanie’s notable clients include Silicon Valley Bank, The Crypto Company, LA Times, EA Mobile, Grindr and Motor Trend among others.
Services
- Driving free web and mobile customer acquisition through SEO/ASO, affiliates/partners and email marketing
- Development and management of successful ad campaigns on Facebook, Google, DSPs, YouTube and mobile networks with budgets from low thousands to $1MM+ per year at positive ROI
- Creative development in conjunction with design teams or freelance talent
- Setting up analytics, tag/attribution tracking systems for marketing program success
Experience Level
Work Experience
Education
Bachelor of Science at University of Southern California (USC)
May 10, 2001Music Business & Marketing
Qualifications
Google Search Ads Professional
December 31, 2024Google Display Ads Professional
December 31, 2024Google Video Ads Professional
December 31, 2024Industry Experience
Computers & Electronics, Consumer Goods, Education, Gaming, Financial Services, Media & Entertainment, Professional Services, Software & Internet, Telecommunications
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