Available to hire
I’m a Senior Digital Marketing Manager driving measurable growth for global brands across Europe, KSA, UAE, MENA and Türkiye. I specialize in performance marketing, combining creative strategy with advanced analytics to deliver high ROI campaigns.
I create integrated multi channel strategies that lower CPA, maximize ROAS, and align perfectly with business KPIs.
Problems I solve:
-Low performing ad campaigns with high acquisition costs
-Inefficient budget allocation across platforms
-Lack of clear tracking, reporting, and actionable insights
-Weak conversion funnels and missed retargeting opportunities
How I do it:
I blend strategic planning, precise media buying, and data driven optimization to ensure brands don’t just spend, they grow. I also design reporting dashboards in Looker Studio and leverage Google Analytics & GTM to uncover hidden opportunities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Turkish
Fluent
German
Intermediate
Work Experience
Sr. Project & Digital Marketing Manager at Dijifabrik Agency
September 1, 2024 - August 10, 2025-Planned and led end to end digital marketing projects, aligning strategy with brand objectives and business KPIs.
-Managed $200K quarterly budgets across multi channel paid advertising campaigns.
-Directed paid ad campaigns across Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Twitter Ads, and Apple Search Ads.
-Performed ongoing optimization and performance analysis to improve campaign efficiency and lower CPA.
-Handled media buying operations and ensured accurate budget allocation and pacing.
-Maintained direct communication with clients, offering strategic guidance and transparency throughout campaign lifecycles.
-Delivered detailed campaign performance reports using tools like Looker Studio and Google Analytics.
-Extracted actionable insights from ad data to develop strategic optimization plans and reporting dashboards.
Digital Marketing & Social Media Specialist at Hemington
September 1, 2024 - August 10, 2025Managed and optimized paid campaigns coordinating between brand and agencies. Executed social media strategies creating engaging content resonating with target audiences.
Social Media Specialist at KARACA
July 1, 2020 - July 1, 2022Led a team of 4 to execute full-funnel strategies across Instagram, X (Twitter), Facebook, and LinkedIn, increasing engagement by 87% YoY. Managed content calendars across 4 channels and led monthly analytics reviews with directors. Monitored social trends and community feedback to keep content relevant and responsive.
Digital Marketing & Social Media Specialist at Waa2
September 1, 2023 - September 1, 2024-Developed and executed a content marketing strategy to engage B2B audiences.
-Created high impact content, including blog posts, social media contents, and case studies.
-Optimizing content for SEO and lead generation.
-Developed and executed targeted LinkedIn advertising campaigns to reach key audiences and generate leads
Digital Marketing & Social Media Specialist at Hemington
September 1, 2023 - September 1, 2024Developed and executed a content marketing strategy to engage B2B audiences. Created high-impact content, including blog posts, social media content, and case studies. Optimized content for SEO and lead generation. Developed and executed targeted LinkedIn advertising campaigns to reach key audiences and generate leads.
Digital Marketing & Social Media Specialist at Hemington
June 1, 2022 - January 1, 2023Managed and optimized paid campaigns, coordinating between brand and agency. Executed social media strategies, creating engaging content resonating with the target audiences.
Social Media Specialist at Karaca
July 1, 2013 - December 31, 2019Managed social media across Instagram, X, Facebook and LinkedIn; developed content calendars; coordinated with teams; implemented campaigns and performance analysis.
Senior Social Media & Digital Marketing Specialist at Hemington
June 1, 2022 - January 31, 2023Led social media and digital marketing campaigns; created multi-channel strategy; conducted monthly analytics reviews with directors; improved engagement YoY by a significant margin.
Senior Project & Digital Marketing Manager at Dijifa Agency
September 1, 2024 - PresentPlanned and led end-to-end digital marketing projects, aligning strategy with brand objectives and KPIs; managed multi-channel campaigns and budgets.
Education
Bachelor’s Degree in Sociology at Yeditepe University
January 11, 2030 - April 8, 2026Bachelor's Degree in Sociology at University of Vienna
January 11, 2030 - April 8, 2026Qualifications
Google Ads Search Certification
January 11, 2030 - August 10, 2025Google Ads Display Certification
January 11, 2030 - August 10, 2025Google Ads Video Certification
January 11, 2030 - August 10, 2025Google Ads Apps Certification
January 11, 2030 - August 10, 2025Google AI-Powered Shopping Ads Certification
January 11, 2030 - August 10, 2025Apple Search Ads Certification
January 11, 2030 - August 10, 2025Yonsei University - International B2B Marketing
January 11, 2030 - August 10, 2025Google Ads Certification
January 11, 2030 - April 8, 2026Google Ads Display Certification
January 11, 2030 - April 8, 2026Google Ads Video Certification
January 11, 2030 - April 8, 2026Google Ads Apps Certification
January 11, 2030 - April 8, 2026Google Ads Shopping Certification
January 11, 2030 - April 8, 2026Apple Search Ads Certification
January 11, 2030 - April 8, 2026Yonsei University - International B2B (Business to Business)
January 1, 2013 - January 1, 2019Google Ads Certification - Search
January 11, 2030 - April 8, 2026Google Ads Certification - Display
January 11, 2030 - April 8, 2026Google Ads Certification - Video
January 11, 2030 - April 8, 2026Google Ads Certification - Apps
January 11, 2030 - April 8, 2026Google Ads Certification - Shopping
January 11, 2030 - April 8, 2026Apple Search Ads Certification
January 11, 2030 - April 8, 2026Industry Experience
Professional Services, Media & Entertainment, Retail, Software & Internet, Computers & Electronics
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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