Hi, I'm Michael White, a world-class art director and visual designer specializing in brand identities and marketing campaigns for gaming and entertainment. I lead creative direction, visual design, and motion graphics for global collaborations, shaping campaigns for Fortnite, Valorant, League of Legends, Azuki, Beachbody, and more. I excel at building cohesive style guides and production pipelines, delivering scalable brand systems and multi-platform assets while collaborating with cross-functional teams and external partners to turn bold concepts into compelling experiences.

Michael White

PRO

Hi, I'm Michael White, a world-class art director and visual designer specializing in brand identities and marketing campaigns for gaming and entertainment. I lead creative direction, visual design, and motion graphics for global collaborations, shaping campaigns for Fortnite, Valorant, League of Legends, Azuki, Beachbody, and more. I excel at building cohesive style guides and production pipelines, delivering scalable brand systems and multi-platform assets while collaborating with cross-functional teams and external partners to turn bold concepts into compelling experiences.

Available to hire

Hi, I’m Michael White, a world-class art director and visual designer specializing in brand identities and marketing campaigns for gaming and entertainment. I lead creative direction, visual design, and motion graphics for global collaborations, shaping campaigns for Fortnite, Valorant, League of Legends, Azuki, Beachbody, and more.

I excel at building cohesive style guides and production pipelines, delivering scalable brand systems and multi-platform assets while collaborating with cross-functional teams and external partners to turn bold concepts into compelling experiences.

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Language

Work Experience

Art Director at Beachbody
June 1, 2014 - June 1, 2021
Art Direction, Senior Motion Design, Social Media ADs + A/R design, Snapchat Filers, Logo Design, Brand Guides, illustration, icon/ emotes/ emoji design, copywriting, photo-editing, compositing. Direct Response marketing
Art Director // Senior Designer at Azuki
March 1, 2024 - September 1, 2024
Anime Coin Gacha Grab - Motion Design + Concept Art Trading Card Game - Motion Design + Concept Art
Design Lead at Riot Games
December 1, 2021 - January 1, 2025
Design Lead / Motion Design lead: Global Marketing for League of Legends, Valorant, and Wild Rift - Style Guides, Visual Design, Branding, Logo Design, Marketing Strategy, UI Design, Art Direction
Brand Designer at Epic Games
January 6, 2025 - Present
Visual Design + Art direction for Epic Games': Fortnite & Ballistic on the Global Marketing teams

Education

Bachelor of Arts at Savannah College of Art and Design
March 26, 2026 - March 26, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Media & Entertainment
    uniE621 Fortnite x Squid Game Visual Design
    Art Direction & Visual Design for Fortnite graphicdesigner branding illustrator designer