Hatangimbabazi, Michaella

Review technical SEO issues; direct off-page optimization projects (e.g., link building); collect data and report on traffic, rankings, etc.; created weekly and monthly reports for management; leveraged data and analytics to drive business improvements; defined targets and communicated to the team; collaborated with social media and PPC teams to optimize campaigns; stayed up-to-date with latest SEO and digital marketing trends.

Ensured content aligned with market trends and regulations; aligned content with overall SEO strategies; worked closely with freelancers and agencies to develop content ideas; conducted research with subject matter experts to create accurate content; developed strategies to optimize website content for search engine visibility.

Identified and assessed customers’ needs to achieve satisfaction; built sustainable relationships and trust with customer accounts through open and interactive communication; provided accurate, valid and complete information using the right methods/tools; built strong relationships with field operations team to support business development opportunities and improve service.