Mike O'Sullivan

Freelance content writing and copywriting for a range of brands and industries. Create SEO-optimised blog posts, website copy, social/LinkedIn content and thought leadership, adapting tone of voice to each client. Work directly in WordPress and other CMS platforms, manage projects and deadlines, and deliver editing/proofreading alongside content strategy support. Provide messaging and positioning help, email marketing and funnel copy, and ghostwriting for founder CEOs.

Senior editorial and content leadership across marketing and communications. Owned final editorial responsibility for marketing and communications content across web, print and campaigns. Advised senior leaders and academic stakeholders on messaging, tone of voice and content strategy for recruitment campaigns; wrote feature profiles, prospectus copy and long-form editorial content. Developed and maintained editorial/style standards, ran workshops to improve writing quality, managed contributors and stakeholders across high-volume publications, and lectured on the MSc International Marketing programme.

Edited UK newsstand titles (including GamesTM, DVD Review and Internet Made Easy) working across multiple publications and strict production deadlines. Responsible for the final editorial check before publication and ensured consistency and accuracy across content.