I'm a UX designer with a passion for creating intuitive, impactful digital experiences. What started as a creative hobby has grown into a career designing and optimizing complex tools in domains like leasing and crew management. I combine analytical thinking with empathetic communication, applying UX heuristics, design systems, and insights from user research. I navigate between design and development and lead UX processes within multidisciplinary teams, even under strict regulations (EASA, FAA), always keeping the end user in focus.

Mike van den Hoek

I'm a UX designer with a passion for creating intuitive, impactful digital experiences. What started as a creative hobby has grown into a career designing and optimizing complex tools in domains like leasing and crew management. I combine analytical thinking with empathetic communication, applying UX heuristics, design systems, and insights from user research. I navigate between design and development and lead UX processes within multidisciplinary teams, even under strict regulations (EASA, FAA), always keeping the end user in focus.

Available to hire

I’m a UX designer with a passion for creating intuitive, impactful digital experiences. What started as a creative hobby has grown into a career designing and optimizing complex tools in domains like leasing and crew management.

I combine analytical thinking with empathetic communication, applying UX heuristics, design systems, and insights from user research. I navigate between design and development and lead UX processes within multidisciplinary teams, even under strict regulations (EASA, FAA), always keeping the end user in focus.

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Language

Dutch
Fluent
English
Advanced

Work Experience

User Experience Specialist at Boeing Aerospace
July 1, 2023 - May 31, 2025
Led design system leadership for the Leasing Portfolio; acted as Scrum Master; organized CAB workshop; improved product UX; introduced UX practices to Flight Ops; founded a UX knowledge-sharing initiative; created a project plan and led weekly feedback sessions to improve a Gantt chart design; enhanced collaboration between UX and development.
Freelance UX Designer at Not Afr8 Studio
January 1, 2025 - Present
Freelance UX designer blending creativity with strategic insight to design accessible and intuitive digital experiences; collaboration with organizations; experience includes Boeing; end-user focused with a fearless creative edge.
Multi media designer at Giftomatic
September 1, 2020 - February 1, 2021
Led diverse design projects, enhancing UX and visual identity; designed websites and landing pages to boost usability and conversions; produced marketing videos to reinforce branding and support UX.
User Experience Designer at YSY Rond om Noord-Holland
January 1, 2017 - January 1, 2021
Improved and redesigned the website to optimize the user experience; created a clear guide for future updates, enabling the team to independently implement improvements without external support.

Education

Bachelor at Amsterdam University of Applied Sciences
September 1, 2017 - February 1, 2021
Certificate at Vellesan College
January 1, 2012 - January 1, 2017

Qualifications

Certificate Havo Dance Track
January 1, 2012 - January 1, 2017

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Manufacturing