Mikita Tarashkevich
I am a Senior Media Buyer with 7+ years of experience scaling Google Ads and Meta Ads accounts across B2C and B2B.
About
I am a Senior Media Buyer with 7+ years of experience scaling Google Ads and Meta Ads accounts across B2C and B2B.
I specialize in advanced bidding, feed optimization, and full-funnel strategies, with a proven track record leading PPC teams and delivering sustained revenue growth.
- 7 years' experience
- Joined April 2026
Languages
- EnglishFluent
- RussianFluent
- BelarusianFluent
Industry experience
- Media & Entertainment
- Professional Services
Work experience
Developed and led PPC strategies aligned with business goals across Google Ads, Meta Ads, and LinkedIn Ads; oversaw large-scale multi-channel campaigns with budgets of $500K+/month across international markets; managed high-value accounts (> $300K/month) and delivered regular performance updates to clients; led and mentored a team of 3-5 PPC specialists.
Developed and executed comprehensive PPC strategies; on average, accounts delivered 20-50% KPI improvements; optimized bidding strategies (auto and manual), conducted A/B/multivariate testing; mentored junior staff; communicated insights to clients.
Assisted in campaign setup and management on Google Ads, Bing Ads, Facebook, and LinkedIn; performed keyword research; tracked performance metrics and prepared regular reports.
Education
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