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I'm a digital marketing professional with experience in social media strategy, content creation and international digital campaigns. I’ve worked with global brands and online communities, with a strong focus on audience engagement and cross-platform content. I'm passionate about digital marketing and international communication, and I thrive on problem-solving, adaptability, organization, teamwork and interpersonal communication.…I'm a digital marketing professional with experience in social media strategy, content creation and international digital campaigns. I’ve worked with global brands and online communities, with a strong focus on audience engagement and cross-platform content. I'm passionate about digital marketing and international communication, and I thrive on problem-solving, adaptability, organization, teamwork and interpersonal communication.

Milu Hermida

Content Creator, Social Media Manager, Digital Marketer, +3

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I'm a digital marketing professional with experience in social media strategy, content creation and international digital campaigns. I’ve worked with global brands and online communities, with a strong focus on audience engagement and cross-platform content. I'm passionate about digital marketing and international communication, and I thrive on problem-solving, adaptability, organization, teamwork and interpersonal communication.…I'm a digital marketing professional with experience in social media strategy, content creation and international digital campaigns. I’ve worked with global brands and online communities, with a strong focus on audience engagement and cross-platform content. I'm passionate about digital marketing and international communication, and I thrive on problem-solving, adaptability, organization, teamwork and interpersonal communication.

Available to hire

I’m a digital marketing professional with experience in social media strategy, content creation and international digital campaigns. I’ve worked with global brands and online communities, with a strong focus on audience engagement and cross-platform content.

I’m passionate about digital marketing and international communication, and I thrive on problem-solving, adaptability, organization, teamwork and interpersonal communication.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

Japanese

Intermediate

Work Experience

Social Media Strategist at MTV Sur

January 1, 2023 - Present

Developing and overseeing content for social media platforms; monitoring engagement, reach, and website visits; supervising brand-consistent social media presence; leading the team responsible for the brand's social media; started as a Community Manager and earned 3 promotions.

Head of Social Media at OutDo

January 1, 2024 - January 1, 2025

Oversee strategic campaigns; ensure alignment with OutDo's objectives; manage campaign execution; optimize performance; refine content to boost brand visibility; analyze metrics and coordinate cross-functionally for business alignment.

Social Media Manager / Account Manager at Brooklyn Bicycle Co.

January 1, 2022 - January 1, 2023

Supported digital marketing initiatives for a New York-based bicycle brand. Planned and created social media content, assisted with campaign planning and execution. Managed email marketing campaigns and produced digital assets for social media platforms.

Senior Social Media Manager at OutDo

January 1, 2024 - January 1, 2025

Lead, mentor, and empowered social media managers while overseeing strategic campaigns to ensure alignment with OutDo’s goals. Managed campaign execution, optimized performances, and refined content to strengthen brand visibility across platforms.

Community Manager / Social Media Strategist at MTV Sur

January 1, 2023 - Present

Started as Community Manager and later transitioned into Social Media Strategy. Promoted to Team Leader in 2024, overseeing content planning and social media execution. Led audience growth to 1.5M–2M followers across Instagram and TikTok and coordinated the most successful global coverage of the MTV VMAs (2024 & 2025).

Community Manager at Nerdro Channel

January 1, 2016 - January 1, 2019

Built and managed an online community focused on anime, manga, and Japanese pop culture. Produced and distributed content across multiple platforms, including YouTube, Instagram, Twitter, and a podcast, while actively managing social media communities and fostering audience engagement. Invited as press to Super Japan Expo in Santiago, Chile (2017).