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I'm Mishalini Pandian, an aspiring brand strategist with a strong foundation in digital marketing, SEO, and content strategy. I’m passionate about crafting compelling brand narratives that drive customer acquisition and loyalty. Known for collaborating with cross-functional teams to solve complex challenges, I’m eager to contribute to a dynamic, growth-focused environment that values creativity and innovation.…I'm Mishalini Pandian, an aspiring brand strategist with a strong foundation in digital marketing, SEO, and content strategy. I’m passionate about crafting compelling brand narratives that drive customer acquisition and loyalty. Known for collaborating with cross-functional teams to solve complex challenges, I’m eager to contribute to a dynamic, growth-focused environment that values creativity and innovation.

Mishalini Pandian

SEO Expert, Digital Marketer, Brand Strategist, +2

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I'm Mishalini Pandian, an aspiring brand strategist with a strong foundation in digital marketing, SEO, and content strategy. I’m passionate about crafting compelling brand narratives that drive customer acquisition and loyalty. Known for collaborating with cross-functional teams to solve complex challenges, I’m eager to contribute to a dynamic, growth-focused environment that values creativity and innovation.…I'm Mishalini Pandian, an aspiring brand strategist with a strong foundation in digital marketing, SEO, and content strategy. I’m passionate about crafting compelling brand narratives that drive customer acquisition and loyalty. Known for collaborating with cross-functional teams to solve complex challenges, I’m eager to contribute to a dynamic, growth-focused environment that values creativity and innovation.

Available to hire

I’m Mishalini Pandian, an aspiring brand strategist with a strong foundation in digital marketing, SEO, and content strategy. I’m passionate about crafting compelling brand narratives that drive customer acquisition and loyalty.

Known for collaborating with cross-functional teams to solve complex challenges, I’m eager to contribute to a dynamic, growth-focused environment that values creativity and innovation.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

SEO Account Manager at O Om Pte Ltd

September 1, 2024 - Present

Lead end-to-end digital strategy and campaign execution across multiple accounts, aligning SEO, content, and initiatives with brand positioning, timelines, and performance goals.

Baker and Social Media (Part-time) at BrownButter BakeHouse

May 1, 2024 - August 31, 2024

Gained hands-on experience in recipe execution and quality control. Actively participated in baking and pastry production while integrating marketing initiatives. Enhanced brand visibility through social media.

SEO & Digital Media Specialist at Self-Driven / Various Clients

May 1, 2022 - March 2, 2024

Supervised competitors' activities; examined website analytics, generated detailed reports, and implemented on-page and off-page optimization techniques to improve user experience and website performance. Planned and executed promotional campaigns for increased engagement.

Wealth Lending Assistant (Loan Analyst) at Wealth Lending / Bank

April 1, 2020 - April 2, 2022

Conducted financial analysis to assess the credit worthiness of loan applicants. Verified data and ensured accuracy of loan documents. Helped develop and maintain loan processing procedures.

Executive Administrative Assistant at United Overseas Bank

January 1, 2017 - January 1, 2018

Supported office management tasks, organized files, managed correspondence, coordinated executive schedules, and assisted in coordinating office events and meetings.