Miskiyat Alao
I’m Miskiyat Alao, a digital marketing specialist and email copywriter focused on helping brands grow through conversion-led campaigns.
About
I’m Miskiyat Alao, a digital marketing specialist and email copywriter focused on helping brands grow through conversion-led campaigns. I work across email marketing, content strategy, social media, and B2B lead generation—turning customer behavior and messaging insights into results like scaled engagement, automated nurture flows, and high-quality pipeline.
I’ve written and optimized email journeys for 7-figure e-commerce brands, built segmentation strategies in Klaviyo, and supported growth through LinkedIn and cold outreach. I have also driven B2B sales as a Sales Executive at Mason Atlantic (LogiRate), where I handled prospecting, demos, discovery calls, and sales collateral—while contributing founder-led thought leadership to strengthen brand visibility.
- 2 years' experience
- Joined September 2026
Industry experience
- Retail
- Energy & Utilities
- Media & Entertainment
- Transportation & Logistics
- Professional Services
Work experience· 5 roles
Drive B2B sales pipeline for LogiRate, a driver verification and performance tracking platform. Execute personalized LinkedIn outreach targeting logistics and fleet management companies; conduct product demos and discovery calls to guide prospects from first contact to signed deals. Build pitch decks, cold email sequences, and sales collateral to support the full sales cycle, and ghost-write founder thought leadership content for Substack and LinkedIn to strengthen brand visibility.
Wrote Instagram and Facebook caption copy for a reward-powered Nigerian e-commerce platform. Developed an authentic, Pidgin-native brand voice aligned with everyday-shopper audience preferences and adapted tone to match campaign objectives while maintaining consistent posting cadence across platforms.
Developed and executed multi-platform content for the energy sector. Increased Facebook video views by 224% within the first 3 months through content planning and audience targeting. Generated 16,138 total Instagram views with 1,377 engagements in the first 3-month campaign, grew Instagram following by 225 followers, and increased LinkedIn engagement rate by 9.4% in one month. Created LinkedIn carousels and Instagram captions, managed a content calendar, and used performance metrics to iterate strategy.
Education
Certifications and awards
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