Available to hire
I am a marketing and client success specialist with a passion for managing accounts and optimizing campaigns. With a keen analytical mind, I thrive on delivering actionable insights to boost engagement and drive ROI for my clients. My experience spans multiple roles across global organizations, giving me a comprehensive perspective on digital marketing strategies and performance optimization. I love collaborating with teams to harness data-driven decision-making for sustainable growth.
Skills
Experience Level
Language
Arabic
Fluent
English
Advanced
Portuguese
Beginner
Work Experience
Digital Marketing Optimization Specialist (MENA Region) at Cognizant
August 1, 2023 - December 1, 2024Implemented optimization solutions for high value advertising customers boosting ROI by 7% on average. Improved account performance by 15% through detailed analysis and strategic adjustments. Delivered actionable insights to enhance quality scores by 20% and conversion rates by up to 10%. Created Keyword packs, bids and budget suggestions improving CTR by 10%.
Account Manager — Digital Partnerships & Creator Strategy at Cognizant
August 1, 2022 - August 1, 2023Managed 150+ partner accounts, driving account performance through tailored strategies and digital sales. Reviewed and shortlisted over 300 creators/channels based on qualitative and quantitative criteria. Analyzed trends using internal tracking tools, delivering actionable insights. Conducted daily cold/outbound calls, reactivating a minimum of 30% dormant partnerships.
Operations Coordinator — E-Learning Solutions & Customer Success at IQUAD
January 1, 2021 - August 1, 2022Managed relationships with 10+ key clients and vendors, ensuring seamless operations. Assisted 50+ administrators, identifying needs and providing tailored solutions. Designed interactive e-learning courses, improving engagement rates.
Developer Support Specialist — Google Play Policy & Compliance at Teleperformance
July 1, 2025 - PresentSupported 2,500+ developers with app rejection, compliance, and publishing issues. Conducted over 800 app investigations to identify root causes and provide resolution. Maintained a 95% case resolution quality score through accurate troubleshooting.
Education
Master’s degree in data-Driven Marketing at Nova Information Management School
September 1, 2021 - March 1, 2024Bachelor’s degree in information technology management at Leb American University
September 1, 2013 - December 1, 2017Qualifications
Fundamentals of Successful Leadership - Leading with Impact
January 11, 2030 - May 27, 2026Teamwork Masterclass - Guide To Team Building & Teamwork
January 11, 2030 - May 27, 2026Leadership & Team Management—Developing People Skills
January 11, 2030 - May 27, 2026The Complete Google Sheets Course Beginner to Advanced
January 11, 2030 - May 27, 2026Master Cognitive Biases and Improve Your Critical Thinking
January 11, 2030 - May 27, 2026Leadership: Skills Successfully Lead & Influence Others
January 11, 2030 - May 27, 2026Leadership Essentials for Career Development
January 11, 2030 - May 27, 2026Master Google Sheets
January 11, 2030 - May 27, 2026Social Media Strategy (HubSpot)
January 11, 2030 - May 27, 2026Content Marketing (HubSpot)
January 11, 2030 - May 27, 2026Industry Experience
Education, Media & Entertainment, Professional Services
Skills
Experience Level
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