I’m Mohamed Hassan, a bilingual copywriter and community manager based in Cairo, with a focus on building audience growth through strong content strategy and brand voice. I lead social strategy and community across a four-brand skincare and aesthetics portfolio, producing bilingual English/French content and running community programs that turn engagement into long-term relationships. I also ghostwrite and strategize founder-led LinkedIn thought leadership for a healthcare cybersecurity CEO, and I’ve previously managed creator subscription portfolios—contributing to $1.3M+ in collective creator revenue. My work blends performance and revenue thinking with craft: from social captions and Amazon product copy to outbound systems, retention strategy, and SEO/AEO content designed to drive measurable outcomes.…

Mohamed Hassan

I’m Mohamed Hassan, a bilingual copywriter and community manager based in Cairo, with a focus on building audience growth through strong content strategy and brand voice. I lead social strategy and community across a four-brand skincare and aesthetics portfolio, producing bilingual English/French content and running community programs that turn engagement into long-term relationships. I also ghostwrite and strategize founder-led LinkedIn thought leadership for a healthcare cybersecurity CEO, and I’ve previously managed creator subscription portfolios—contributing to $1.3M+ in collective creator revenue. My work blends performance and revenue thinking with craft: from social captions and Amazon product copy to outbound systems, retention strategy, and SEO/AEO content designed to drive measurable outcomes.…

Available to hire

I’m Mohamed Hassan, a bilingual copywriter and community manager based in Cairo, with a focus on building audience growth through strong content strategy and brand voice. I lead social strategy and community across a four-brand skincare and aesthetics portfolio, producing bilingual English/French content and running community programs that turn engagement into long-term relationships.

I also ghostwrite and strategize founder-led LinkedIn thought leadership for a healthcare cybersecurity CEO, and I’ve previously managed creator subscription portfolios—contributing to $1.3M+ in collective creator revenue. My work blends performance and revenue thinking with craft: from social captions and Amazon product copy to outbound systems, retention strategy, and SEO/AEO content designed to drive measurable outcomes.

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Language

Arabic
Fluent
English
Fluent
French
Advanced

Work Experience

Ghostwriter & Content Strategist at Tuearis Cyber
May 1, 2026 - Present
Ghostwrite weekly LinkedIn content in the CEO/founder’s voice, maintaining a consistent founder-to-founder tone across posts and community interactions. Rebuilt the LinkedIn approach in response to algorithm changes by shifting to link-free, statement-driven endings to improve reach and impressions. Write long-form SEO-focused blog articles, including breach analysis content for healthcare providers. Built an SEO/AEO strategy using a 60-question bank across 9 topic clusters covering HIPAA, vendor risk, incident response, and fractional CISO services. Translate case studies and compliance guides into native LinkedIn formats and research/build outbound prospect lists of healthcare and value-based care organizations with executive/company research.
Social Media & Community Manager at Derme&Co
February 1, 2026 - Present
Own end-to-end social strategy and community management across four skincare/aesthetics brands (B2B distribution, medical aesthetics equipment, professional & consumer skincare, certified organic cosmetics). Build and execute bilingual English/French content calendars with localization for Quebec French and France French variants. Create multilingual copy for social posts, Amazon store on-image product copy, Amazon product-video briefs, and maintain a transcript library for product videos. Develop platform-specific programs (LinkedIn authority cadence, YouTube content pillars with footage-asset mapping, Instagram/Facebook community programming) and manage private Facebook Pro groups including moderation and member growth. Handle daily engagement across comments, DMs, and reviews, escalating product/order/partnership inquiries to internal teams. Deploy ManyChat automation flows for follow-to-DM sequences and lead capture, and deliver monthly performance reporting in executive-ready bran
Creator Account Manager at Fanfix
September 1, 2025 - January 31, 2026
Managed a portfolio of 7+ creator accounts by implementing audience-growth and engagement programs that contributed to $1.3M+ in collective creator revenue. Ran structured outreach and onboarding systems to grow and activate creator audiences across subscription and paid-messaging products. Developed retention and re-engagement strategies to strengthen recurring subscriber relationships and reduce churn. Partnered with creators on content cadence and audience communication, translating performance data into actionable growth recommendations.
Community Specialist - Growth and Luxury Marketing at A. Capital Group
June 1, 2025 - August 31, 2025
Planned, scripted, and coordinated 10+ webinars and podcast episodes, increasing sign-ups and live engagement across international audiences. Produced 40+ weekly content pieces for LinkedIn, Instagram, TikTok, and YouTube Shorts, driving lead inquiries and expanding program visibility in the US and UK. Conducted outreach research across business, real estate, and mentoring programs, identifying 400+ qualified contacts for collaboration in the USA, UK, and EU markets.
Marketing and Business Development Associate at Team Player 360
November 1, 2024 - June 30, 2025
Drove customer engagement through multi-channel outreach (email, LinkedIn, and social ads), generating a 25% increase in qualified leads for demos. Executed targeted ad campaigns using audience and geo-fencing strategies, boosting traffic and conversions by 20%. Managed inbound inquiries and client follow-ups across digital channels, cutting average response time from 24 hours to under 10 hours.
Marketing Specialist at Elevate Agency LLC
July 31, 2024 - July 31, 2025
Led marketing campaigns for clients like FanFix, increasing revenue by 17% and boosting MENA brand visibility by 15%. Used market trend analysis to inform decisions, aiming to improve campaign effectiveness by 20%.
Growth Strategist & Account Manager (Lead Generation) at Elevate Agency
September 1, 2023 - August 31, 2024
Built and executed outreach and lead-generation campaigns generating 35+ qualified leads and improving response rates by 26%. Designed audience-nurture and webinar funnels, achieving 72% attendance among registered prospects. Managed client accounts end-to-end by aligning growth, email, and engagement strategy to measurable pipeline outcomes.
Marketing Specialist at Elevate Agency LLC
September 1, 2023 - July 31, 2024
Directed marketing campaigns for clients, including FanFix, generating 250K+ new impressions across MENA markets, boosting brand visibility, and driving 17% revenue growth. Generated $1.3M USD in revenue with my team through client acquisition and outreach campaigns. Applied market trend analysis to optimize campaign performance, delivering 15+ high-performing campaigns with improved ROI and stronger client retention.
Marketing and Sales Specialist at Selem Consulting
August 31, 2023 - July 31, 2025
Increased revenue by 22% through lead generation, conversion optimisation, and retention strategies. Enhanced client satisfaction by 18% through tailored marketing solutions.
Marketing Specialist at InsightXMedia
August 31, 2023 - July 31, 2025
Identified trends and market gaps, contributing to a 12% expansion in new segments. Developed content and assets that lifted brand visibility by 20%.
Marketing Manager at Bromley Consulting Inc.
July 31, 2023 - July 31, 2025
Improved social media engagement by 25% and campaign effectiveness by 15%. Streamlined marketing execution with stakeholders, boosting efficiency by 10%.
Marketing Manager at Bromley Consulting Inc.
January 1, 2022 - July 31, 2023
Launched social media initiatives that delivered 10K+ engagements across platforms and improved campaign effectiveness across 5+ active accounts. Streamlined campaign execution by coordinating with design, sales, and analytics teams, reducing turnaround times by 20% and improving overall efficiency.

Education

BSc at London South Bank University
January 1, 2017 - December 31, 2021
BSc in Chemical Engineering at London South Bank University
January 1, 2017 - January 1, 2021

Qualifications

Unilever Digital Marketing Analyst (Coursera)
January 11, 2030 - December 15, 2025
Social Media Marketing Professional Certificate (Hootsuite)
January 11, 2030 - December 15, 2025
AI Essentials for Marketers (LinkedIn Learning)
January 11, 2030 - December 15, 2025
Digital Marketing (HubSpot)
January 11, 2030 - December 15, 2025
Adobe Marketing Specialist (Adobe)
January 11, 2030 - December 15, 2025
Google Marketing Professional Certificate
January 11, 2030 - October 26, 2026
HubSpot Digital Advertising Certification
January 11, 2030 - October 26, 2026
HubSpot Inbound Marketing Certification
January 11, 2030 - October 26, 2026
SEMrush SEO (On-Page, Off-Page & Keyword Research)
January 11, 2030 - October 26, 2026
TikTok Academy: TikTok Shop Ads
January 11, 2030 - October 26, 2026
TikTok Academy: Lead Generation
January 11, 2030 - October 26, 2026

Industry Experience

Professional Services, Media & Entertainment, Consumer Goods, Software & Internet, Healthcare, Retail, Wholesale & Distribution