Hi, I'm Moataz Arafa, a passionate SEO specialist and digital marketing enthusiast based in Maadi, Cairo. With a solid background in commerce and hands-on experience optimizing websites through on-page and off-page SEO techniques, I enjoy making websites more visible and accessible to users. I also have experience managing social media, creating engaging content, and using analytics tools to improve performance. I'm always eager to learn new skills and adapt to changing digital landscapes, leveraging tools like Google Analytics, SEMrush, and AI-powered applications. My goal is to help businesses grow their online presence effectively while fostering strong teamwork and communication within my roles.

MOATAZ ARAFA

Hi, I'm Moataz Arafa, a passionate SEO specialist and digital marketing enthusiast based in Maadi, Cairo. With a solid background in commerce and hands-on experience optimizing websites through on-page and off-page SEO techniques, I enjoy making websites more visible and accessible to users. I also have experience managing social media, creating engaging content, and using analytics tools to improve performance. I'm always eager to learn new skills and adapt to changing digital landscapes, leveraging tools like Google Analytics, SEMrush, and AI-powered applications. My goal is to help businesses grow their online presence effectively while fostering strong teamwork and communication within my roles.

Available to hire

Hi, I’m Moataz Arafa, a passionate SEO specialist and digital marketing enthusiast based in Maadi, Cairo. With a solid background in commerce and hands-on experience optimizing websites through on-page and off-page SEO techniques, I enjoy making websites more visible and accessible to users. I also have experience managing social media, creating engaging content, and using analytics tools to improve performance.

I’m always eager to learn new skills and adapt to changing digital landscapes, leveraging tools like Google Analytics, SEMrush, and AI-powered applications. My goal is to help businesses grow their online presence effectively while fostering strong teamwork and communication within my roles.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Arabic
Fluent
English
Intermediate

Work Experience

junior Search engine optimization specialist (full time hybrid role) at Be Group agency
June 4, 2025 - Present
Responsible for On-Page SEO Optimization including meta tags, keyword audits, content optimization, internal linking, and image optimization. Conducted Off-Page SEO and link building including backlink strategies and research. Performed SEO reporting and analytics to track keyword rankings, analyze traffic trends, and suggest optimization strategies. Managed Technical SEO tasks such as crawlability monitoring, fixing crawl errors, sitemap and robots.txt updates, and site speed analysis.
Social media management intern (remote and part time role) at Dream CV Page
May 1, 2025 - July 24, 2025
Developed, scheduled, and published engaging content across platforms. Created compelling captions, hashtags, and calls-to-action while maintaining a consistent brand voice. Monitored performance metrics including engagement rate, reach, impressions, and follower growth. Prepared performance reports and suggested improvements.
Social media management intern (remote and part time role) at Dream CV Page
May 1, 2025 - July 24, 2025
Created, scheduled, and published engaging social media content across multiple platforms. Wrote compelling captions, hashtags, and calls-to-action while maintaining consistent brand voice and style. Monitored social media performance metrics including engagement rates and follower growth, and prepared regular performance reports with improvement suggestions.
Social media management intern (remote and part time role) at dream CV Page
May 1, 2025 - July 24, 2025
Developed, scheduled, and published engaging content across platforms. Wrote compelling captions, hashtags, and calls-to-action. Maintained a consistent brand voice and style. Monitored performance metrics such as engagement rate, reach, impressions, and follower growth. Prepared weekly and monthly reports on performance and suggested improvements.
junior Search engine optimization specialist (full time hybrid role) at Be Group agency
April 6, 2025 - Present
Responsible for on-page SEO optimization including optimizing meta titles, descriptions, header tags, internal linking, image optimization, content updating and mapping. Managed off-page SEO and link building strategies by researching backlink opportunities in high-authority websites and various platforms. Conducted SEO reporting and analytics by tracking keyword rankings, monitoring SERP performance, and using tools like Google Analytics, Google Search Console, and SEMrush. Performed technical SEO tasks such as crawlability monitoring, fixing crawl errors, updating sitemaps, and improving site speed and mobile friendliness.
junior Search engine optimization specialist (full time hybrid role) at Be Group agency
April 6, 2025 - Present
Optimized meta titles, meta descriptions, and header tags (H1–H6). Conducted content audits to improve keyword targeting and SEO structure; inserted internal links to improve site structure and page authority. Ensured image optimization with alt text, compression, and file names. Suggested improvements for URL structure and content formatting. Inserted primary and secondary keywords naturally in content. Managed off-page SEO and link building strategies including research of backlink opportunities on various platforms. Tracked keyword rankings and monitored SERP performance; generated monthly SEO reports using Google Analytics, Google Search Console, and Semrush. Monitored technical SEO including crawl errors, sitemap and robots.txt updates, site speed, and mobile friendliness.
Search engine optimization specialist intern (full time on site role) at Ensign agency
April 1, 2025 - July 24, 2025
Wrote SEO-compliant content and articles, conducted keyword research, optimized meta titles and descriptions, and managed image alt tags and compression. Handled off-page SEO such as backlink building. Performed technical SEO fixes including missing headers and publication issues.
Search engine optimization specialist intern (full time on site role) at Ensign agency
April 1, 2025 - July 24, 2025
Handled on-page SEO tasks such as writing SEO-compliant content, keyword research, meta titles and descriptions optimization, image optimization and conversion to webp format. Managed off-page SEO link building and backlink strategies. Conducted technical SEO improvements including fixing missing header tags and publication errors.
Search engine optimization specialist intern (full time on site role) at Ensign agency
April 1, 2025 - July 24, 2025
Wrote SEO-compliant content and articles. Conducted keyword research and optimized meta titles and meta descriptions. Optimized image alt text, compression, and format transfer to webp. Managed backlink and link building efforts. Fixed technical issues including H tags and publications.
Customer service agent (cover Arabic and English calls) at Xceed
January 1, 2025 - July 24, 2025
Handled customer calls in Arabic and English with effective communication, empathy, patience, and flexibility. Managed time well, worked under pressure, and resolved customer problems efficiently.
Customer service agent (cover Arabic and English calls) at Xceed
January 1, 2025 - July 24, 2025
Provided effective communication and customer service handling Arabic and English calls. Demonstrated flexibility, patience, empathy, time management, and problem-solving skills while working under pressure.
Customer service agent cover Arabic and English calls at Xceed
January 1, 2025 - July 24, 2025
Handled effective communication with customers in Arabic and English. Demonstrated flexibility, adaptability, patience, endurance, and empathy. Managed time efficiently and worked well under pressure. Solved customer problems.
Search engine optimization (SEO) online training (remote and part time role) at Hassan Esam site for SEO services
December 1, 2024 - July 24, 2025
Performed backlink building on Blogger, competitor analysis, site audit reporting, and backlink analysis during the training period.
Search engine optimization (SEO) online training (remote and part time role) at Hassan Esam site for SEO services
December 1, 2024 - July 24, 2025
Focused on backlink building on Blogger, competitor analysis, site audit reporting, and backlink analysis as part of SEO training.
Search engine optimization (SEO) online training (remote and part time role) at hassan esam site for SEO services
December 1, 2024 - July 24, 2025
Built backlinks on blogger platforms. Conducted competitor analysis and site audit reporting. Performed backlink analysis.
Social media moderator through Meta Business Suite
March 30, 2024 - July 24, 2025
Responded promptly to customer inquiries and requests within established time frames.
Social media moderator through Meta Business Suite
March 30, 2024 - July 24, 2025
Responded to customer inquiries and requests in a timely manner over a two-month period.
Social media moderator through meta business suite
March 30, 2024 - July 24, 2025
Responded to customer inquiries and requests within required time frames.

Education

Bachelor's at AL ALSON HIGH INSTITUTE
January 1, 2018 - December 31, 2022
Bachelor's at AL ALSON HIGH INSTITUTE
January 1, 2018 - December 31, 2022
Bachelor's at AL ALSON HIGH INSTITUTE
January 1, 2018 - December 31, 2022

Qualifications

Fundamental of digital marketing (google garage course)
January 11, 2030 - July 24, 2025
SEO for beginners
January 11, 2030 - July 24, 2025
Social media management
January 11, 2030 - July 24, 2025
Facebook Ads
January 11, 2030 - July 24, 2025
Content & copy writing
January 11, 2030 - July 24, 2025
ICDL
January 11, 2030 - July 24, 2025
Safety course (OSHA)
January 11, 2030 - July 24, 2025
Off page course on youtube
January 11, 2030 - July 24, 2025
Advanced SEO (not completed yet)
January 11, 2030 - July 24, 2025
Fundamental of digital marketing (Google Garage Course)
January 11, 2030 - July 24, 2025
SEO for beginners
January 11, 2030 - July 24, 2025
social media management
January 11, 2030 - July 24, 2025
Facebook Ads
January 11, 2030 - July 24, 2025
Content & copy writing
January 11, 2030 - July 24, 2025
ICDL
January 11, 2030 - July 24, 2025
Safety course (OSHA)
January 11, 2030 - July 24, 2025
Off page course on YouTube
January 11, 2030 - July 24, 2025
Fundamental of digital marketing (google garage course)
January 11, 2030 - July 24, 2025
SEO for beginners
January 11, 2030 - July 24, 2025
Social media management
January 11, 2030 - July 24, 2025
Facebook Ads
January 11, 2030 - July 24, 2025
Content & copy writing
January 11, 2030 - July 24, 2025
ICDL
January 11, 2030 - July 24, 2025
Safety course (OSHA)
January 11, 2030 - July 24, 2025
Off page course on YouTube
January 11, 2030 - July 24, 2025

Industry Experience

Professional Services, Media & Entertainment, Software & Internet, Retail, Other, Consumer Goods