I’m a marketing professional with 3+ years of experience across trade marketing, brand strategy, and growth initiatives. I’ve worked closely with cross-functional teams to build brand visibility, drive product launches, and improve in-market performance. My strengths include developing practical marketing strategies, aligning brand positioning with business goals, and creating clear, actionable plans that deliver results. I enjoy working with brands that want structured thinking, strong execution, and measurable growth. I’m available for freelance projects in marketing strategy, brand development, product marketing, and content planning, and I’m comfortable working with both local and international clients.…

Moleavotey Meas

I’m a marketing professional with 3+ years of experience across trade marketing, brand strategy, and growth initiatives. I’ve worked closely with cross-functional teams to build brand visibility, drive product launches, and improve in-market performance. My strengths include developing practical marketing strategies, aligning brand positioning with business goals, and creating clear, actionable plans that deliver results. I enjoy working with brands that want structured thinking, strong execution, and measurable growth. I’m available for freelance projects in marketing strategy, brand development, product marketing, and content planning, and I’m comfortable working with both local and international clients.…

Available to hire

I’m a marketing professional with 3+ years of experience across trade marketing, brand strategy, and growth initiatives. I’ve worked closely with cross-functional teams to build brand visibility, drive product launches, and improve in-market performance.

My strengths include developing practical marketing strategies, aligning brand positioning with business goals, and creating clear, actionable plans that deliver results. I enjoy working with brands that want structured thinking, strong execution, and measurable growth.

I’m available for freelance projects in marketing strategy, brand development, product marketing, and content planning, and I’m comfortable working with both local and international clients.

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Language

English
Advanced

Work Experience

Sales Indoor at Time Station Neo Japan
January 1, 2017 - January 1, 2019
Focused on selling watch products to customers; motivated and persuaded customers to purchase the product by describing advantages and attractive points of each brand model; managed the watch's repair and battery replacement.
Customer Service Assistant at Heineken Cambodia
January 1, 2019 - January 1, 2021
Provided customer service support and assisted with inquiries and satisfaction-related tasks.
Customer Centricity Executive at Heineken Cambodia
January 1, 2021 - January 1, 2023
Led Customer-Centric initiatives; acted as a project lead engaging stakeholders and third-party agencies to ensure timely delivery; monitored data collection and analysis; communicated results to cross-functional teams and stakeholders; supported Voice of Customer initiatives.
Marketing Senior Executive (Modern Off-Trade) at Heineken Cambodia
July 1, 2023 - July 1, 2025
Led Modern Off-Trade channel initiatives, focusing on key partners including supermarkets, convenience stores, and major accounts; drove brand equity, trial, and consumer experience through brand launches and trade activations; managed activation calendar, commercial planning, POP, visibility guidelines, and sales performance tracking.
Marketing Senior Executive (Traditional On-Trade) at Heineken Cambodia
July 1, 2025 - Present
Reported directly to the Channel Marketing Manager; led in Traditional On-Trade channels and contributed to volume growth; focused on activations and trade marketing initiatives across TOT channels; maintained activation calendars and ensured effective execution of brand launches and trade activations.

Education

Bachelor of Banking & Finance at Royal University of Law & Economics (RULE)
January 11, 2030 - January 1, 2019
High School Diploma at Prek Eng High School
January 1, 2007 - January 1, 2014
English Course at BELTIE International School
January 1, 2015 - January 1, 2017

Qualifications

Modern Excel Training
January 1, 2022 - February 6, 2026
Power Skill (Finance for Non-Finance Training)
January 1, 2023 - February 6, 2026
Power BI Training / Data Visualization
January 1, 2024 - February 6, 2026
HWBB - Heineken Way of Brand Building
January 1, 2024 - February 6, 2026

Industry Experience

Consumer Goods, Retail, Manufacturing
    paper Heineken Silver Launch

    I have worked on the launch of Heineken Silver, leading trade marketing initiatives such as photo booth sampling and sales activation at key locations including AEON Mall. These initiatives successfully increased brand awareness, attracted consumers to the new SKU, and strengthened overall brand equity.