I am a digital marketing professional with a structured, data-driven growth mindset. My approach treats media budgets as strategic investments, not intuition-based experiments. Every campaign is built on clear hypotheses, monitored daily, and continuously optimized using performance metrics to drive measurable business impact. I work closely with creative teams to translate performance data into clear and actionable content direction, ensuring every creative decision is guided by real audience insights and platform behavior. Beyond media execution, I also lead brand and influencer management across multiple exclusive brand distributors, ensuring that planning, execution, and partnerships are fully aligned with brand strategy and commercial objectives. I drive growth by developing and executing structured, data-driven digital marketing strategies that are tightly aligned with brand vision and commercial objectives. Lead end-to-end management of brand collaborations and influencer ecosystems (KOLs, KOCs, and UGC), ensuring seamless integration between strategy and execution while delivering measurable commercial outcomes.

I am a digital marketing professional with a structured, data-driven growth mindset. My approach treats media budgets as strategic investments, not intuition-based experiments. Every campaign is built on clear hypotheses, monitored daily, and continuously optimized using performance metrics to drive measurable business impact. I work closely with creative teams to translate performance data into clear and actionable content direction, ensuring every creative decision is guided by real audience insights and platform behavior. Beyond media execution, I also lead brand and influencer management across multiple exclusive brand distributors, ensuring that planning, execution, and partnerships are fully aligned with brand strategy and commercial objectives. I drive growth by developing and executing structured, data-driven digital marketing strategies that are tightly aligned with brand vision and commercial objectives. Lead end-to-end management of brand collaborations and influencer ecosystems (KOLs, KOCs, and UGC), ensuring seamless integration between strategy and execution while delivering measurable commercial outcomes.

Available to hire

I am a digital marketing professional with a structured, data-driven growth mindset. My approach treats media budgets as strategic investments, not intuition-based experiments. Every campaign is built on clear hypotheses, monitored daily, and continuously optimized using performance metrics to drive measurable business impact. I work closely with creative teams to translate performance data into clear and actionable content direction, ensuring every creative decision is guided by real audience insights and platform behavior.

Beyond media execution, I also lead brand and influencer management across multiple exclusive brand distributors, ensuring that planning, execution, and partnerships are fully aligned with brand strategy and commercial objectives. I drive growth by developing and executing structured, data-driven digital marketing strategies that are tightly aligned with brand vision and commercial objectives. Lead end-to-end management of brand collaborations and influencer ecosystems (KOLs, KOCs, and UGC), ensuring seamless integration between strategy and execution while delivering measurable commercial outcomes.

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Language

Khmer
Fluent
English
Fluent

Work Experience

Senior Digital Marketing at TADA Cambodia
August 1, 2024 - Present
- In-App Management: Oversee in-app notifications, banners, and pop-up displays to enhance user engagement. - Social Media Advertising: Manage paid advertising campaigns on Facebook, TikTok, and Google Ads, ensuring alignment with marketing objectives. - KOL/Video Production Support: Collaborate with key opinion leaders (KOLs) and support video production to enhance brand visibility and reach. - Promo Code Strategy: Develop and implement effective promotional code strategies within the app. - Marketing Expense Tracking: Monitor overall marketing expenses, ensuring accurate tracking and reporting of return on investment (ROI). - Weekly Promotions: Plan and execute weekly promotions targeting both users and drivers to drive engagement and retention. - Event, Partnership & Campaign Support: Provide digital and marketing communications support for events, partnerships, and campaigns. - Social Media Agency Monitoring: Supervise the social media agency to ensure the timely execution of content and campaigns. - Monthly Social Media Schedule: Develop and maintain the monthly social media content calendar. - Competitor Analysis & Reporting: Prepare monthly social media reports and conduct competitor analysis to identify trends and opportunities for improvement.
Senior Digital Marketing at MVL (TADA Cambodia)
September 1, 2024 - January 1, 2026
Lead digital marketing and paid media strategies for a ride-hailing platform; developed growth campaigns and influencer partnerships.
Digital Marketing Manager at Be Korea Corporation
February 1, 2026 - Present
Responsible for digital marketing across paid media, performance analytics, and brand growth for a fast-growing K-beauty distributor in Cambodia.

Education

Bachelor Degree of International Business Administration in Global Entrepreneurship and Innovation at Stanislaw Staszic State University of Applied Sciences in Piła, Poland
January 1, 2019 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Transportation & Logistics, Travel & Hospitality, Wholesale & Distribution, Consumer Goods, Software & Internet