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Hi there, I’m Nicolas McKenzie, a Newcastle-educated marketing professional with a passion for sports, digital storytelling, and audience growth. I’ve built and led digital campaigns across multi-platform channels, always with the aim of engaging fans and delivering measurable results. I’m highly enthusiastic, methodical, and relentlessly curious, and I thrive on challenging opportunities that help brands make a positive impact. I believe in a collaborative, data-informed approach to turn ideas into memorable, fans-first experiences.…Hi there, I’m Nicolas McKenzie, a Newcastle-educated marketing professional with a passion for sports, digital storytelling, and audience growth. I’ve built and led digital campaigns across multi-platform channels, always with the aim of engaging fans and delivering measurable results. I’m highly enthusiastic, methodical, and relentlessly curious, and I thrive on challenging opportunities that help brands make a positive impact. I believe in a collaborative, data-informed approach to turn ideas into memorable, fans-first experiences.

Nicolas McKenzie

PRO

Content Creator, Marketing Strategist, Growth Marketer, +4

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Hi there, I’m Nicolas McKenzie, a Newcastle-educated marketing professional with a passion for sports, digital storytelling, and audience growth. I’ve built and led digital campaigns across multi-platform channels, always with the aim of engaging fans and delivering measurable results. I’m highly enthusiastic, methodical, and relentlessly curious, and I thrive on challenging opportunities that help brands make a positive impact. I believe in a collaborative, data-informed approach to turn ideas into memorable, fans-first experiences.…Hi there, I’m Nicolas McKenzie, a Newcastle-educated marketing professional with a passion for sports, digital storytelling, and audience growth. I’ve built and led digital campaigns across multi-platform channels, always with the aim of engaging fans and delivering measurable results. I’m highly enthusiastic, methodical, and relentlessly curious, and I thrive on challenging opportunities that help brands make a positive impact. I believe in a collaborative, data-informed approach to turn ideas into memorable, fans-first experiences.

Available to hire

Leamington Spa, United Kingdom

Hi there, I’m Nicolas McKenzie, a Newcastle-educated marketing professional with a passion for sports, digital storytelling, and audience growth. I’ve built and led digital campaigns across multi-platform channels, always with the aim of engaging fans and delivering measurable results.

I’m highly enthusiastic, methodical, and relentlessly curious, and I thrive on challenging opportunities that help brands make a positive impact. I believe in a collaborative, data-informed approach to turn ideas into memorable, fans-first experiences.

Skills

Experience Level

Copywriting

Expert

Language

English

Fluent

Work Experience

Senior Digital Manager / Digital Manager at United Rugby Championship

January 1, 2023 - Present

Led URC digital strategy across platforms, managed match-day digital teams and freelance contributors, budget planning, scheduling, and performance feedback. Produced and published engaging multimedia content, and developed campaigns to drive audience growth and brand impact across URC channels.

Senior Digital Marketing Executive at United Rugby Championship

January 1, 2022 - January 1, 2023

Engaged digital partners; led social media management; defined content strategy and execution across URC platforms in collaboration with senior brand and digital leadership. Produced cross-channel campaigns (paid media, competitions, influencer collaborations) and provided performance feedback.

Social Media Manager at Engage Digital Partners

January 1, 2021 - January 1, 2022

Social Media Manager - Rugby Union at Engage Digital Partners

January 1, 2021 - January 1, 2022

Led digital content strategy and execution across URC platforms in partnership with senior brand and digital leadership; managed match-day digital teams and freelance contributors; produced and published multimedia content across key social channels with a focus on growth (TikTok, Instagram); developed and executed digital campaigns (paid media, competitions, influencer collaborations) to drive audience and brand growth; oversaw community management, analytics, and content optimization to enhance fan experience.