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Enthusiastic marketing research and PR communications specialist with strong experience in integrated communications, social media strategy, and market research. Proactive, organised, and detail-focused, with a background in working with data and turning insights into clear recommendations for target audiences.…

Ana Maria Birsan

Marketing Analyst, Marketing Strategist, Data Analyst, +5

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Enthusiastic marketing research and PR communications specialist with strong experience in integrated communications, social media strategy, and market research. Proactive, organised, and detail-focused, with a background in working with data and turning insights into clear recommendations for target audiences.…

Available to hire

Enthusiastic marketing research and PR communications specialist with strong experience in integrated communications, social media strategy, and market research. Proactive, organised, and detail-focused, with a background in working with data and turning insights into clear recommendations for target audiences.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Store Assistant at Rituals

July 1, 2025 - Present

Quality checked store presentation for high-end products, met daily targets, and sold high-end goods. Handled cash/card transactions including returns and exchanges. Performed cycle counts and stock checks while maintaining customer service and floor standards.

Event staff (Freelance staff) at Major Label

October 1, 2024 - Present

Checked customers in via ticket scanners. Worked handling cash/card transactions. Supported street and online event promotion and collected on-site data during events.

Bar Staff at Towers University of Lincoln

September 1, 2023 - November 30, 2023

Maintained front-of-house neatness and safety within venue standards. Provided customer service, handled money and till work, served food, and supported smooth venue operations.

Marketing Assistant (internship) at LCNH Ltd

May 17, 2023 - January 3, 2024

Created social media strategies and supported media planning for the team. Reviewed promotional leaflets and brochures and provided feedback to better target the intended audience. Conducted market research on competitors and the broader market within the mould-affected medical assisting consumer industry. Managed data for customer test results and coordinated deliveries across UK and Europe partners. Measured campaign/marketing plan success using analytical tools and used Microsoft tools daily.

Think Tank (pod/reception support) at University of Lincoln

December 1, 2022 - December 31, 2022

Managed bookings for pods and ensured visitors received the correct pod for their needs. Informed tenants about appointments for incoming visitors and directed them to correct offices. Recorded issues in surrounding areas (e.g., flickering lights, doors not closing) and supported reception duties such as responding to emails and greeting visitors. Checked in deliveries and emailed tenants when orders arrived for collection.

Lincoln Award participant (role enhancing managerial skills) at University of Lincoln

November 1, 2022 - April 30, 2025

Built managerial and time-management skills, attended extracurricular industry-focused speeches, and worked in groups to strengthen resilience and understanding through collaborative activities.

Media Loans Assistant at University of Lincoln

November 1, 2022 - April 30, 2023

Loaned film, journalism, and other equipment to students and teachers. Created bookings and supported system reliability by resolving failures or reporting to ICT. Redesigned site/product codes for easier access and helped customers choose alternatives when requested equipment was not available.

Course Representative (Year 1) at University of Lincoln

October 1, 2022 - July 31, 2023

Represented student voice to lecturers by identifying needs and improvements through primary research. Redirected students to the right support when needed and supported students directly when appropriate. Developed leadership, organisational, and time-management skills while managing multiple students and collecting feedback. Created and delivered a survey for the Marketing Research module, including segmentation and targeted outreach.

Student Ambassador at University of Lincoln

October 1, 2022 - September 30, 2024

Guided prospective students and families with information about studying at the University of Lincoln. Encouraged students to pursue their goals, answered questions, and supported welcome talks scheduled by lecturers. Delivered speeches at times in front of audiences.