Available to hire
I’m a graphic designer and art director driven by concept development and visual storytelling. I treat design as a way of life—always experimenting, learning, and turning ideas into human-centered brand and digital experiences.
I bring intuitive, conceptual, and human-first creative direction across brand identity, art direction/copywriting, and visual design—supported by a strong portfolio of freelance and studio work across digital and campaign rollouts.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Afrikaans
Intermediate
French
Beginner
Work Experience
Graphic Designer at Oliver+
December 31, 2024 - October 8, 2025Digital design; Artworker; Roll out/adaptation
Freelancer (Creative direction / Brand designer / Art direction & Copywriting / Concept development / Visual designer) at Freelancer
January 1, 2024 - PresentCreative direction and brand design for client projects in Belgium. Responsible for art direction, concept development, and visual design, including ideation and execution across brand and digital touchpoints. Also supports copywriting to strengthen concept communication and design-to-message alignment.
Freelancer (Creative direction / Brand designer / Art direction & Copywriting)
January 1, 2024 - PresentCreative direction and brand design work for clients in Belgium, including concept development and visual design. Provides art direction and copywriting support as part of brand/visual identity rollouts and adaptations.
Freelancer at Freelancer (Belgium)
January 1, 2024 - PresentCreative direction; Brand designer; Art direction / Copywriting; Concept development; Visual designer
Graphic Designer at Oliver+
January 1, 2024 - October 3, 2025Digital design; Artworker; Roll out/adaptation.
Freelancer at Freelancer (Belgium)
January 1, 2024 - PresentCreative direction; Brand designer; Art direction / Copywriting; Concept development; Visual designer.
Graphic Designer at Oliver+
January 1, 2024 - October 3, 2025Digital design; Artworker; Roll out/adaptation.
Freelancer at Self-employed / Freelancer (Belgium)
January 1, 2024 - PresentCreative direction; Brand design; Art direction / Copywriting; Concept development; Visual design as a freelancer in Belgium.
Graphic Designer at Oliver+
January 1, 2024 - October 3, 2025Digital design, artworker, roll out/adaptation
Freelancer
January 1, 2024 - PresentCreative direction, brand design, art direction / copywriting, concept development, visual designer
Graphic Designer at Oliver+
January 1, 2024 - September 25, 2025Digital design, artworker, roll out/adaptation.
Freelancer
January 1, 2024 - PresentCreative direction, brand design, art direction / copywriting, concept development, and visual design for freelance projects in Belgium.
Graphic Designer at Oliver+
January 1, 2024 - September 25, 2025Digital design; Artwork production; Roll out/adaptation for multiple markets across South Africa and the UK.
Freelancer at Self-employed / Freelance (Belgium)
January 1, 2024 - PresentCreative direction; Brand design; Art direction / Copywriting; Concept development; Visual designer.
Graphic Designer at Oliver+
January 1, 2024 - September 25, 2025Digital design • Artworker • Roll out/adaptation
Freelancer at Freelancer
January 1, 2024 - PresentCreative direction • Brand designer • Art direction / Copywriting • Concept development • Visual designer
Freelancer at Self-employed (South Africa)
December 31, 2020 - October 8, 2025Creative direction; Brand designer; Art direction / Copywriting; Concept development; Visual designer; Furniture design
Graphic Designer (Digital design / Artworker / Roll out & adaptation) at Oliver+
January 1, 2020 - January 1, 2024Digital design and artworking for campaigns and brand rollouts across South Africa/UK. Supports adaptation and production-ready design deliverables.
Graphic Designer at Oliver+
January 1, 2020 - January 1, 2024Digital design • Artworker • Roll out/adaptation
Freelancer at Freelancer (South Africa)
January 1, 2020 - October 3, 2025Creative direction; Brand designer; Art direction / Copywriting; Concept development; Visual designer; Furniture design.
Freelancer at Self-employed
January 1, 2020 - October 3, 2025Creative direction; Brand designer; Art direction / Copywriting; Concept development; Visual designer.
Freelancer
January 1, 2020 - October 3, 2025Creative direction, brand designer, art direction / copywriting, concept development, visual designer, furniture design
Freelancer
January 1, 2020 - September 25, 2025Creative direction, brand design, art direction / copywriting, concept development, visual design, and furniture design.
Freelancer at Self-employed / South Africa
January 1, 2020 - September 25, 2025Creative direction; Brand design; Art direction / Copywriting; Concept development; Visual design; Furniture design.
Freelancer at Self-employed
January 1, 2020 - September 25, 2025Creative direction • Brand designer • Art direction / Copywriting • Concept development • Visual designer • Furniture design
Senior Art Director at Ogilivy
December 31, 2015 - October 8, 2025Art direction / Quality control; Concept development; Roll out / adaptation
Creative Director at Olive Communications
December 31, 2015 - October 8, 2025Studio management; Lead designer / Art director; Creative direction
Creative Director (Studio management / Lead designer & Art director / Creative direction / Concept development) at Olive Communications
January 1, 2015 - January 1, 2015Led studio operations and directed design work as Creative Director. Managed design teams/projects, delivered lead design and art direction, and drove creative direction and concept development from ideation through execution.
Freelancer (Creative direction / Brand designer / Art direction & Copywriting / Concept development / Visual & furniture design) at Freelancer
January 1, 2015 - January 1, 2020Freelance creative work in South Africa covering creative direction, brand design, art direction with copywriting, and concept development. Also contributed to visual design and furniture design projects, blending brand thinking with product-focused creativity.
Creative Director (Studio management / Lead designer & Art director) at Olive Communications
January 1, 2015 - January 1, 2015Studio management with lead design and art direction responsibilities. Drives creative direction and concept development across client work.
Freelancer (Creative direction / Brand designer / Art direction & Copywriting / Visual design)
January 1, 2015 - January 1, 2020Freelance creative direction, brand design, art direction and copywriting, concept development, and visual design. Also includes furniture design work as part of broader creative output.
Freelancer at Freelancer
January 1, 2015 - January 1, 2020Creative direction • Brand designer • Art direction / Copywriting • Concept development • Visual designer • Furniture design
Senior Art Director at Ogilivy
January 1, 2015 - October 3, 2025Art direction / Quality control; Concept development; Roll out / adaptation.
Creative Director at Olive Communications
January 1, 2015 - October 3, 2025Studio management; Lead designer / Art director; Creative direction; Concept development.
Senior Art Director at Ogilivy
January 1, 2015 - October 3, 2025Art direction / Quality control; Concept development; Roll out / adaptation.
Creative Director at Olive Communications
January 1, 2015 - October 3, 2025Studio management; Lead designer / Art director; Creative direction; Concept development.
Senior Art Director at Ogilvy
January 1, 2015 - October 3, 2025Art direction / quality control, concept development, roll out / adaptation
Creative Director at Olive Communications
January 1, 2015 - October 3, 2025Studio management, lead designer / art director, creative direction, concept development
Senior Art Director at Ogilvy
January 1, 2015 - September 25, 2025Art direction / Quality control; Concept development; Roll out / adaptation.
Creative Director at Olive Communications
January 1, 2015 - September 25, 2025Studio management; Lead designer / Art director; Creative direction.
Senior Art Director at Ogilvy
January 1, 2015 - September 25, 2025Art direction / Quality control; Concept development; Roll out / adaptation.
Creative Director at Olive Communications
January 1, 2015 - September 25, 2025Studio management; Lead designer / Art director; Creative direction; Concept development.
Senior Art Director at Ogilivy
January 1, 2015 - September 25, 2025Art direction / Quality control • Concept development • Roll out / adaptation
Creative Director at Olive Communications
January 1, 2015 - September 25, 2025Studio management • Lead designer / Art director • Creative direction
Senior Art Director at The Creative Counsel
December 31, 2014 - October 8, 2025Experiential marketing; 360 campaign concept development; Art direction / Copywriting; Concept development; Photo/video shoot director
Senior Art Director (Art direction / Quality control / Concept development / Roll out & adaptation) at Ogilivy
January 1, 2014 - January 1, 2015Provided senior art direction with a focus on concept development and quality control. Supported rollout and adaptation of creative across different channels/requirements, maintaining brand consistency and production standards.
Senior Art Director (Art direction / Quality control / Copywriting) at Ogilivy
January 1, 2014 - January 1, 2015Senior art direction role including concept development, copy collaboration, and design rollouts/adaptations. Includes art direction and quality control.
Senior Art Director at Ogilvy
January 1, 2014 - January 1, 2015Art direction / Quality control • Concept development • Roll out / adaptation
Senior Art Director at The Creative Counsel
January 1, 2014 - October 3, 2025Experiential marketing; 360 campaign concept development; Art direction / Copywriting; Concept development; Photo/video shoot director.
Senior Art Director at The Creative Counsel
January 1, 2014 - October 3, 2025Experiential marketing; 360 campaign concept development; Art direction / Copywriting; Concept development; Photo/video shoot director.
Senior Art Director at The Creative Counsel
January 1, 2014 - October 3, 2025Experiential marketing, 360 campaign concept development, art direction / copywriting, concept development, photo/video shoot director
Senior Art Director at The Creative Counsel
January 1, 2014 - September 25, 2025Experiential marketing; 360 campaign concept development; Art direction / Copywriting; Concept development; Photo/video shoot director.
Senior Art Director at The Creative Counsel
January 1, 2014 - September 25, 2025Experiential marketing; 360 campaign concept development; Art direction / Copywriting; Concept development; Photo/video shoot director.
Senior Art Director at The Creative Counsel
January 1, 2014 - September 25, 2025Experiential marketing • 360 campaign concept development • Art direction / Copywriting • Concept development • Photo/video shoot director
Senior Art Director (Experiential marketing / 360 campaign concept / Art direction & Copywriting / Photo/video shoot direction) at The Creative Counsel
January 1, 2010 - January 1, 2014Developed 360-degree campaign concepts for experiential marketing. Served as art director and copywriting lead, and directed photo/video shoots to ensure campaign visuals aligned with the creative strategy and messaging.
Senior Art Director (Experiential marketing / 360 campaign concepts) at The Creative Counsel
January 1, 2010 - January 1, 2014Led experiential marketing and 360 campaign concept development. Worked across art direction, copywriting, concept development, and directed photo/video shoots.
Senior Art Director at The Creative Counsel
January 1, 2010 - January 1, 2014Experiential marketing • 360 campaign concept development • Art direction / Copywriting • Concept development • Photo/video shoot director
Education
national diploma in graphic design at Vaal University of technology
February 1, 2003 - November 30, 2007My studies were a very hands on, analog before digital method of learning. I got to learn how to achieve graphic styles and techniques in real time, before going digital. From painting, analog illustrations using sharpies (yes, those things), typography exercises, to photography, using dark rooms.
The education has a strong belief in developing a strong sense of conceptual development and understanding that computers are more of a tool an not the sum of the entire creative process.
Bachelor in graphic design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in Graphic Design at Vaal University of Technology
January 1, 2003 - December 31, 2007Bachelor in graphic design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in Graphic Design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in Graphic Design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in Graphic Design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in Graphic Design at Vaal University of Technology
January 1, 2003 - December 31, 2007Bachelor in Graphic Design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in graphic design at Vaal University of Technology
January 1, 2003 - January 1, 2007Bachelor in graphic design at Vaal University of Technology
January 1, 2003 - January 1, 2007Qualifications
Industry Experience
Consumer Goods, Manufacturing, Media & Entertainment, Healthcare, Computers & Electronics, Energy & Utilities, Financial Services, Non-Profit Organization, Retail, Telecommunications, Travel & Hospitality, Wholesale & Distribution, Professional Services, Software & Internet, Education, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Hire a Art Director
We have the best art director experts on Twine. Hire a art director in Brussels today.