Jennie (SoRa) Yoo
I’m Jennie (SoRa) Yoo, a creative stylist and art director who loves building cohesive fashion visuals—from initial concepts and mood boards to final shoot direction and media content.
About
I’m Jennie (SoRa) Yoo, a creative stylist and art director who loves building cohesive fashion visuals—from initial concepts and mood boards to final shoot direction and media content. I curate wardrobe stories, styling directions, and visual references for photo and video productions, working closely with clients to translate their identity into strong, audience-ready imagery.
- 7 years' experience
- Joined September 2026
Industry experience
- Media & Entertainment
- Healthcare
- Retail
- Professional Services
Work experience· 5 roles
Coordinated daily clinic operations, including scheduling, communications, vendor relationships, and administrative workflows for a private medical and aesthetic clinic. Supported clinic growth through operational planning and patient-experience initiatives.
Delivered aesthetic treatments and provided personalized consultations while maintaining strict safety, hygiene, and regulatory standards. Created and optimized social media initiatives and supported day-to-day operations and client relations via Instagram.
Directed on-set styling for e-commerce shoots, including wardrobe selection and accessory coordination. Created detailed shot lists to ensure products were accurately and attractively represented. Managed product inventory and uploaded products and descriptions through Shopify. Built and uploaded website landing pages using Photoshop and Shopify, and collaborated across marketing, creative, and production teams for promotions, launches, and content creation. Monitored fashion trends to guide styling and visual merchandising decisions.
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