Available to hire
I am naturally creative, purposefully strategic, and solution oriented. I cultivate strong relationships, deliver exceptional service, and drive team success through collaboration and empowerment. I have a track record of leading cross-functional teams in executing impactful marketing campaigns, building strategic partnerships, and exceeding business goals.
I foster a customer-centric culture, ensure teams provide top-tier service, and develop long-lasting relationships that drive loyalty and growth. I am passionate about leading teams to not only achieve but surpass objectives through a blend of strategic vision, relationship-building, and hands-on leadership.
Experience Level
Work Experience
Influencer Marketing Manager – iGaming/Sweepstakes at Blazesoft Ltd
January 1, 2024 - PresentLed a high-performing social media team; launched influencer campaigns to elevate brand awareness and accelerate user acquisition. Streamlined marketing processes and launched campaigns that increased traffic to the gaming platform. Coordinated cross-functional collaboration for cohesive campaign development, execution, and performance analysis. Designed and executed cross-marketing strategies with affiliates, social media influencers, and internal teams to achieve growth aligned with company objectives.
Global Partnership Manager – Manufacturer at Blacklyte Inc and Arcus Home Inc
January 1, 2024 - October 17, 2025Directed the partnership marketing division, overseeing a team of 30 professionals, ensuring smooth collaboration and efficient execution of marketing campaigns. Developed strategic partnerships that drove brand growth and customer engagement through innovative revenue-generating initiatives. Led integration of marketing solutions that surpassed partner goals, reinforcing brand loyalty. Managed complex partner relationships and a diverse project portfolio aligned with the company vision.
Category Marketing Manager – e-Commerce at Newegg Canada Inc
January 1, 2023 - October 17, 2025Oversaw a team dedicated to managing tier 1 vendors in the storage category, developing and executing both internal and external marketing campaigns. Responsible for a significant portion of overall revenue, achieving over-budget performance and YoY growth. Successfully developed and nurtured relationships with distributors, internal teams, and clients to ensure streamlined processes and campaign success.
Account Manager – Digital Marketing at SaleSpider Media
January 1, 2020 - October 17, 2025Led a team in creating tailored lead generation strategies, exceeding client expectations, and delivering measurable marketing outcomes. Collaborated closely with brand marketers, providing strategic leadership and ensuring project timelines and budgets were effectively managed. Played a pivotal role in managing client relationships, account development, and campaign execution with a focus on long-term business growth.
Account Manager – Distribution at Microcel Corporation Inc
January 1, 2018 - October 17, 2025Led the strategic design of go-to-market initiatives, driving significant revenue growth while managing a high-performing team. Successfully grew revenues beyond target and reduced slow-moving stock by 38%, optimizing sales processes. Directed the trademarking investment strategy, achieving a +21% ROI in brand optimization.
Operations and Vendor Relations – Distribution at Utilities Electrical Inc
January 1, 2016 - October 17, 2025Designed and led the implementation of two transformative business models, improving contribution margin and operational efficiencies. Managed a team during the launch of an e-commerce platform, delivering +12% total sales growth. Delivered annual budget analyses and post-mortem reports, providing key insights and recommendations to senior management.
Key Account Manager – Distribution at Cesium Telecom
January 1, 2015 - October 17, 2025Managed and maintained strong relationships with key resellers, increasing the number of active accounts. Negotiated joint business plans and product launches, ensuring that all accounts received the necessary support to drive product sales and achieve goals.
Category Manager – Retailer at Canada Computers Inc
January 1, 2011 - October 17, 2025Managed a high-performing team, driving +22% YoY growth in the consumer electronics and accessories categories through strategic partnership management. Promoted a data-driven approach to decision-making, solidifying the company's market leadership in Canada. Led Bell Canada as an authorized dealer, achieving +20% growth in accessories sales.
Sales Manager – Retailer at Glentel Inc
January 1, 2010 - October 17, 2025Managed a team focused on sales operations, inventory management, and sales forecasting, ensuring performance against KPIs. Trained and mentored a team of sales professionals, fostering a collaborative environment to achieve sales targets and deliver excellent customer service. Received the Presidents Club Award, ranking in the top 3 in sales across the district.
Education
Bachelor of Arts in Marketing and Sociology at York University
January 11, 2030 - October 17, 2025Qualifications
Industry Experience
Retail, Software & Internet, Gaming, Media & Entertainment
Experience Level
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