I am a results-driven social media video editor and digital content producer with 6+ years of experience creating high-impact short-form videos, reels, and platform-specific content for Instagram, TikTok, YouTube, and Facebook. I am proficient in Adobe Premiere Pro, After Effects, Photoshop, Canva, and CapCut, with a broadcast journalism background that sharpens storytelling, scripting, and audio production. I have a track record of growing online audiences, managing content calendars, and delivering polished outputs under tight deadlines. I excel in social media analytics, campaign management, and AI-assisted content automation across multi-platform workflows. I collaborate with cross-functional teams to support communications strategies across print, broadcast, and digital platforms, and I am fluent in English and Hausa with basic Arabic.

Mukhtar Sani Saulawa

I am a results-driven social media video editor and digital content producer with 6+ years of experience creating high-impact short-form videos, reels, and platform-specific content for Instagram, TikTok, YouTube, and Facebook. I am proficient in Adobe Premiere Pro, After Effects, Photoshop, Canva, and CapCut, with a broadcast journalism background that sharpens storytelling, scripting, and audio production. I have a track record of growing online audiences, managing content calendars, and delivering polished outputs under tight deadlines. I excel in social media analytics, campaign management, and AI-assisted content automation across multi-platform workflows. I collaborate with cross-functional teams to support communications strategies across print, broadcast, and digital platforms, and I am fluent in English and Hausa with basic Arabic.

Available to hire

I am a results-driven social media video editor and digital content producer with 6+ years of experience creating high-impact short-form videos, reels, and platform-specific content for Instagram, TikTok, YouTube, and Facebook. I am proficient in Adobe Premiere Pro, After Effects, Photoshop, Canva, and CapCut, with a broadcast journalism background that sharpens storytelling, scripting, and audio production. I have a track record of growing online audiences, managing content calendars, and delivering polished outputs under tight deadlines.

I excel in social media analytics, campaign management, and AI-assisted content automation across multi-platform workflows. I collaborate with cross-functional teams to support communications strategies across print, broadcast, and digital platforms, and I am fluent in English and Hausa with basic Arabic.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hausa
Fluent
Arabic
Intermediate

Work Experience

Assistant Information Officer & Video Content Producer at North-Eastern University
September 1, 2025 - Present
Produce and edit short-form videos, reels, and visual assets for official events and institutional social media channels, publishing 10+ pieces per month across Instagram, Facebook, and YouTube. Manage institutional communications including newsletters, press releases, and platform-specific social updates, maintaining consistent brand identity across all channels. Track content performance using analytics dashboards, informing campaign decisions and improving audience engagement by 35% over six months. Reduced content approval and publishing time by 30% by introducing a structured video review and scheduling workflow using a shared content calendar. Collaborate with a cross-functional media team to support the university's communications strategy across print, broadcast, and digital platforms.
Content Creator, Photographer & Video Editor at North-Eastern University
January 1, 2025 - September 1, 2025
Produced photos, videos, and short-form reels for 20+ university events and campaigns, delivering an average of 15 assets per month across platforms. Edited promotional and documentary-style videos for academic and student-facing channels, ensuring consistent visual identity and brand compliance. Collaborated with academic departments to develop campaign-specific content, contributing to a 25% increase in social media followers during the semester.
Newscaster, Producer & Video Editor at Radio Nigeria – Jewel FM
December 1, 2019 - Present
Script, produce, and deliver live 30-minute daily Hausa news bulletins to a regional audience of 500,000+ listeners, maintaining zero on-air errors across 5+ years. Edit and repurpose broadcast segments into short-form social media video clips, increasing digital platform reach by 40% within 12 months of launch. Manage full editorial scheduling and ensure all productions comply with national broadcast standards and channel visual identity guidelines. Awarded a formal Commendation Letter for professional excellence in broadcasting and content production.
Founder & Station Manager at Barewa Radio – Online Community Radio
August 1, 2021 - Present
Founded and operate an online radio station that grew to 5,000+ subscribers within its first year through targeted audience engagement and consistent content output. Published 50+ hours of original audio and visual content annually; manage a remote team of 10 producers and technicians across time zones. Produce and distribute platform-specific video content for YouTube, Instagram, and Facebook, growing combined cross-platform engagement by 60% year-on-year. Develop and maintain a structured content calendar ensuring 5+ original publications per week with zero scheduling gaps.
Content Creator & Social Media Manager at The Learning Cycle
January 1, 2025 - Present
Develop automated educational video content using AI tools (CapCut and Meta Business Suite scheduling), reducing production turnaround time by 40%. Manage content calendar and social media growth strategy across TikTok, Instagram Reels, and YouTube Shorts, tracking performance metrics to optimise posting frequency and engagement rates. Grew channel audience by 1,200+ followers within three months through data-driven content adjustments based on social media analytics.
Founder & Editor-in-Chief at The Daily Fact – Independent News Platform
October 1, 2020 - Present
Oversee end-to-end multimedia production workflow — concept, scripting, filming, editing, and publishing — for a platform with 2,000+ monthly readers. Manage a team of 5 contributors, maintaining a consistent editorial schedule of 10+ news articles and video stories per month. Grew the platform's social media following to 3,000+ across Facebook and Instagram through consistent video content and audience engagement strategies.

Education

B.A. (Hons) Political Science at Aligarh Muslim University
January 1, 2022 - January 1, 2025
National Diploma – Mass Communication at Hassan Usman Katsina Polytechnic
January 1, 2017 - January 1, 2019
B.A. (Hons) Political Science at Aligarh Muslim University
January 1, 2022 - January 1, 2025
National Diploma – Mass Communication at Hassan Usman Katsina Polytechnic
January 1, 2017 - January 1, 2019

Qualifications

Digital Journalism – Reuters Academy
January 11, 2030 - April 8, 2026
Drone Journalism – Code for Africa
January 11, 2030 - April 8, 2026
Adobe Premiere Pro – Mindluster
January 11, 2030 - April 8, 2026
Sports Journalism 101 – Made in Africa Sport
January 11, 2030 - April 8, 2026
Peace Journalism – Dar Al Andalus
January 11, 2030 - April 8, 2026
Photography Training – U.S. Government Alumni Programme, Gombe
January 11, 2030 - April 8, 2026
Digital Journalism – Reuters Academy
January 11, 2030 - April 8, 2026
Drone Journalism – Code for Africa
January 11, 2030 - April 8, 2026
Adobe Premiere Pro – Mindluster
January 11, 2030 - April 8, 2026
Sports Journalism 101 – Made in Africa Sport
January 11, 2030 - April 8, 2026
Peace Journalism – Dar Al Andalus
January 11, 2030 - April 8, 2026
Photography Training – U.S. Government Alumni Programme, Gombe
January 11, 2030 - April 8, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Government, Non-Profit Organization