Available to hire
Hi, I’m an experienced designer, video editor and brand strategist with significant industry experience in Digital Marketing/Advertising.
I’m eager to learn, experience new things in the world of advertising and marketing; more over build and sustain brands. I am versatile and a quick learner who is adaptable to unexpected scenarios.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Bengali
Advanced
Work Experience
Brand Manager and Senior Editor at Rusana Lifestyle (Parent Brand) / Rusana Lifestyle Group
June 1, 2025 - December 31, 2025Hired to build and sustain multiple brands under the Rusana Lifestyle group. Led logo design, brand books, weekly content planning, and the production of visuals for brands such as Rusana Lifestyle, Rusana Wood Art, Revaya, Curryva, and V&K. Planned and executed website layouts, catalogs, labels, and packaging. Coordinated visitor services, exhibition support, and events. Built and led a 6-member team to transition physical-store sales to online platforms and oversaw social media content and customer communications.
Online Transition Team Leader / Social Media Manager at Taylor's University Malaysia (A Six International)
January 1, 2024 - October 1, 2024Led social media strategy for the online transition; managed content creation and campaigns; coordinated on-ground shoots and social media posts for Instagram and Facebook; oversaw customer communications and online orders.
Brand Builder / Copywriter Lead at Rusana Lifestyle
January 1, 2024 - October 1, 2024Led brand-building and copywriting initiatives; guided a 6-member team to transition the physical stores’ sales to online platforms; oversaw content creation, boosted social media posts, and improved customer communications and online ordering.
Online Transition Team Leader at Kids and Moms Bangladesh
January 1, 2022 - January 1, 2023Led a team of 6 members to transition the physical stores’ sales to online platforms; oversaw content creation and boosted posts on social media; assisted team in communicating with customers and taking orders online; created and managed social media content for Instagram and Facebook.
Director at ETC Magazine (Taylor's University Malaysia)
January 1, 2021 - March 31, 2021Directed creative briefs for clients such as Puma Malaysia, University of Nottingham Malaysia, Anchor Foodie, Sunway Group, and Sunshine Bakery. Planned and executed on-ground shoots as videographer and photographer, producing short and long-form videos and social media content. Analyzed metrics to align content with client needs and increased social media engagement; led launch posts for campaigns.
Education
Bachelor of Mass Communication: Advertising and Brand Management at Taylors University
October 12, 2020 - July 26, 2024Qualifications
Industry Experience
Media & Entertainment, Education, Professional Services, Retail, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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