Hi, I’m Muhammad Azam. I’m a Local SEO and Google Business Profile specialist with over 10 years of experience helping service-based and multi-location brands grow sustainable organic visibility, map presence, and inbound leads. I focus on GBP optimization, Local SEO, and semantic/AI-ready strategies (GEO and AEO), backed by deep technical SEO know-how. I’ve delivered measurable results for US, UK, and GCC markets through data-driven, future-ready tactics grounded in search fundamentals. I’m passionate about turning data into action — from keyword and map-pack strategies to structured data for AI and voice search. I thrive in multi-disciplinary teams and enjoy translating complex SEO concepts into clear, practical plans that drive real business outcomes.

Muhammad Azam

Hi, I’m Muhammad Azam. I’m a Local SEO and Google Business Profile specialist with over 10 years of experience helping service-based and multi-location brands grow sustainable organic visibility, map presence, and inbound leads. I focus on GBP optimization, Local SEO, and semantic/AI-ready strategies (GEO and AEO), backed by deep technical SEO know-how. I’ve delivered measurable results for US, UK, and GCC markets through data-driven, future-ready tactics grounded in search fundamentals. I’m passionate about turning data into action — from keyword and map-pack strategies to structured data for AI and voice search. I thrive in multi-disciplinary teams and enjoy translating complex SEO concepts into clear, practical plans that drive real business outcomes.

Available to hire

Hi, I’m Muhammad Azam. I’m a Local SEO and Google Business Profile specialist with over 10 years of experience helping service-based and multi-location brands grow sustainable organic visibility, map presence, and inbound leads. I focus on GBP optimization, Local SEO, and semantic/AI-ready strategies (GEO and AEO), backed by deep technical SEO know-how. I’ve delivered measurable results for US, UK, and GCC markets through data-driven, future-ready tactics grounded in search fundamentals.

I’m passionate about turning data into action — from keyword and map-pack strategies to structured data for AI and voice search. I thrive in multi-disciplinary teams and enjoy translating complex SEO concepts into clear, practical plans that drive real business outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate

Language

Work Experience

Senior SEO Expert at CarpeDiem UK
February 1, 2023 - Present
Led a 10-member SEO team managing campaigns for 10+ international clients; designed and executed Local SEO & GBP-focused strategies; oversaw content briefs, topic research & optimization; conducted technical audits and backlink strategies; delivered performance reports with actionable insights; ensured compliance with evolving Google algorithms.
SEO Expert at JR Digital
December 1, 2020 - January 31, 2023
Executed on-page, off-page & Local SEO strategies; conducted audits, keyword research & KPI tracking; collaborated with content teams for SEO alignment; improved organic visibility through data-driven execution.
SEO Executive at KSL Media
January 1, 2015 - November 1, 2020
Specialized in off-page SEO, outreach & backlink building; strengthened domain authority through quality link acquisition; performed competitor research & content promotion.

Education

Master’s in Project Management at SZABIST
January 1, 2009 - January 1, 2011

Qualifications

Semrush Site Audit
January 11, 2030 - February 23, 2026
Semrush Keyword Research
January 11, 2030 - February 23, 2026
Semrush Link Building
January 11, 2030 - February 23, 2026
Semrush On-Page & Technical SEO
January 11, 2030 - February 23, 2026
Semrush Competitive Analysis
January 11, 2030 - February 23, 2026

Industry Experience

Professional Services, Software & Internet