Media Specialist at Katana Marketing Agency

Led direction, execution, and delivery of local projects such as Punjab Prisons and real estate campaigns (Al-Fateh, Imarat). Worked on scriptwriting and shaping narratives creatively. Designed social media campaigns to generate leads and attract relevant audiences while calibrating content and aligning strategies to optimize return on investments.

Senior Video Editor at Rinstra Films

Served as senior video editor, sound designer, and color grader on films including Tazheek and various commercial advertisements and documentaries. Utilized Adobe Premiere Pro to create seamless scenes and polish finished cuts, and applied appropriate tones and moods through DaVinci Resolve color grading to enhance visual storytelling.

Marketing Intern at Bendcrete Marketing Agency, National Science and Technology Park, NUST

Specialized in B2B and digital marketing, developing and executing strategies to attract and retain business clients. Leveraged multiple digital platforms to improve brand visibility and engagement, excelling in lead generation and business development to grow the company's client base.