I am a Senior SEO Executive and Team Lead with over five years of experience handling SEO strategy, execution, and client management. I specialize in data-driven SEO strategies that effectively meet business goals, including on-page, technical, and off-page optimization. My work includes boosting Core Web Vitals through techniques like lazy loading and image compression, approving high-authority guest posts for backlink improvements, and staying compliant with Google algorithm updates. I lead and mentor SEO analysts while managing guest post outreach and client communications. I have strong skills in keyword research, competitor analysis, Google Ads management, social media posting, and technical troubleshooting. My expertise extends to using a variety of SEO and digital marketing tools and software like Ahrefs, SEMrush, Google Search Console, Moz, and Google Analytics. I am adept at handling multiple campaigns efficiently and maintaining effective communication with clients via various platforms.

Usman Muhammad

I am a Senior SEO Executive and Team Lead with over five years of experience handling SEO strategy, execution, and client management. I specialize in data-driven SEO strategies that effectively meet business goals, including on-page, technical, and off-page optimization. My work includes boosting Core Web Vitals through techniques like lazy loading and image compression, approving high-authority guest posts for backlink improvements, and staying compliant with Google algorithm updates. I lead and mentor SEO analysts while managing guest post outreach and client communications. I have strong skills in keyword research, competitor analysis, Google Ads management, social media posting, and technical troubleshooting. My expertise extends to using a variety of SEO and digital marketing tools and software like Ahrefs, SEMrush, Google Search Console, Moz, and Google Analytics. I am adept at handling multiple campaigns efficiently and maintaining effective communication with clients via various platforms.

Available to hire

I am a Senior SEO Executive and Team Lead with over five years of experience handling SEO strategy, execution, and client management. I specialize in data-driven SEO strategies that effectively meet business goals, including on-page, technical, and off-page optimization. My work includes boosting Core Web Vitals through techniques like lazy loading and image compression, approving high-authority guest posts for backlink improvements, and staying compliant with Google algorithm updates. I lead and mentor SEO analysts while managing guest post outreach and client communications.

I have strong skills in keyword research, competitor analysis, Google Ads management, social media posting, and technical troubleshooting. My expertise extends to using a variety of SEO and digital marketing tools and software like Ahrefs, SEMrush, Google Search Console, Moz, and Google Analytics. I am adept at handling multiple campaigns efficiently and maintaining effective communication with clients via various platforms.

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Language

Urdu
Fluent
English
Advanced

Work Experience

Senior SEO Executive & Team Lead
July 1, 2021 - Present
Led and mentored SEO analysts delivering data-driven SEO strategies aligned with business goals. Managed key SEO facets including on-page, technical, local, and off-page optimization. Improved Core Web Vitals through lazy loading, image compression, and reduced render-blocking code. Approved high-authority guest posts to increase backlinks and domain authority. Modified tactics following each Google algorithm update to maintain compliance and ranking. Interpreted Google Search Console and Google Analytics data and shared insights with clients. Built backlinks via guest posts, directories, bookmarks, infographics, profile links, Web 2.0, and article submissions to enhance link juice. Managed guest post outreach and negotiated with webmasters. Delivered off-page SEO reports and kept clients updated.
SEO Analyst at BeesTechs, Faisalabad, Pakistan
June 30, 2021 - August 10, 2025
Conducted website analysis including keyword research, finalization, and mapping. Completed on-page SEO audits, checklist updates, and URL optimization including redirects. Optimized meta tags, image alt texts, and website content. Handled URL indexing, fixed technical SEO issues, and improved internal linking for better site structure.
SEO Intern + Off-Page Expert at Vector Coder, Faisalabad, Pakistan
March 31, 2021 - August 10, 2025
Supported SEO activities with an emphasis on off-page optimization techniques. Gained foundational experience assisting in backlink building and SEO analysis.

Education

Bachelors of Computer Sciences (Hons) at GC University Faisalabad, Pakistan
January 1, 2016 - January 1, 2020
FSC (Pre-Engineering) at Punjab College Faisalabad, Pakistan
January 1, 2014 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services

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