I’m a strategic Social Media Manager with over 10 years’ experience in communications, brand storytelling and digital growth. My background spans PR, account management and education, which means I understand both audience psychology and commercial outcomes — not just content for content’s sake. I specialise in building clear content strategies, growing engaged communities, and turning attention into measurable results. From campaign planning and copywriting to analytics and optimisation, I focus on work that drives real business impact. What sets me apart is my ability to combine creativity with structure. I don’t just post - I position, refine and scale. Calm under pressure, commercially minded, and detail-oriented, I bring clarity, consistency and strong execution to every brand I work with.…I’m a strategic Social Media Manager with over 10 years’ experience in communications, brand storytelling and digital growth. My background spans PR, account management and education, which means I understand both audience psychology and commercial outcomes — not just content for content’s sake. I specialise in building clear content strategies, growing engaged communities, and turning attention into measurable results. From campaign planning and copywriting to analytics and optimisation, I focus on work that drives real business impact. What sets me apart is my ability to combine creativity with structure. I don’t just post - I position, refine and scale. Calm under pressure, commercially minded, and detail-oriented, I bring clarity, consistency and strong execution to every brand I work with.WWWW…