Senior Product Designer, 10 years of experience in fintech, SaaS and consumer platforms. Strong focus on user research, product discovery and complex interfaces for scientists and engineers. With AI i create apps instead of mere prototypes.

Nikolay Shastalov

Senior Product Designer, 10 years of experience in fintech, SaaS and consumer platforms. Strong focus on user research, product discovery and complex interfaces for scientists and engineers. With AI i create apps instead of mere prototypes.

Available to hire

Senior Product Designer, 10 years of experience in fintech, SaaS and consumer platforms. Strong focus on user research, product discovery and complex interfaces for scientists and engineers.
With AI i create apps instead of mere prototypes.

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Work Experience

Senior Product Designer at Brainrocket
January 1, 2024 - December 31, 2026
Led design implementation of new AI features into the product, reaching 1.5M monthly active users across 10 markets while ensuring strict regulatory compliance. Specialized in personalization and progress features, including an achievements system, leaderboards, and AI-generated content in feeds and banners that boosted engagement. Managed end-to-end product design for AI-enabled capabilities and new market expansions, from discovery through delivery. Achieved measurable adoption: for example, a LTV forecast feature used by around 40% of the target audience in the first month; a Personalized Bonus System grew to 15%+ in the first month and over 70% in six months. Collaborated with Product Managers and Developers to define product direction, illustrated design proposals to C-level stakeholders, and embedded AI into daily workflows to improve decision making and time-to-market. Regularly presented progress and outcomes to executive leadership, fostering a culture of experimentation and d
Senior Product Designer at Corva
January 1, 2020 - December 31, 2024
Designed six apps from scratch based on direct interviews with the user base, delivering a SaaS platform adopted by customers in oil & gas analytics. Led high-stakes interfaces where precision directly impacted multi-million-dollar operations, including dashboards and workflows. Conducted 3-5 user interviews weekly for four years across multiple user groups, ensuring continuous validation of hypotheses and data-driven decisions. Managed the full product cycle from discovery to delivery: research, hypothesis, validation, design, testing, and release. Collaborated with Product Managers and Engineers to translate complex industrial tasks into intuitive user flows, resulting in interfaces used across the oil & gas sector. Prepared and presented design solutions to C-level executives based on research findings, aligning product direction and roadmaps.
Senior Product Designer, Team Lead at Ivia
January 1, 2017 - December 31, 2020
Led a research-driven redesign initiative for a US-market logistics SaaS, establishing a 'solutions-based on-research' pipeline and building 20+ user research panels for ongoing validation. Directed all UI/UX decisions, partnered with Product Managers and Developers to define product direction, and delivered a complete SaaS platform overhaul that improved usability and customer retention. After demonstrating impact, promoted to Team Lead and reported directly to the CEO, scaling design throughput and aligning with business goals.
Product Designer at Luxoft
January 1, 2014 - December 31, 2017
Designed UX/UI for financial web services in highly regulated banking environments for Deutsche Bank and Crédit Agricole, impacting 2+ million active users across Europe. Translated complex financial logic into clear user flows and interfaces for transactions and reporting dashboards. Worked with analysts and engineers to ensure compliance and data accuracy, balancing regulatory requirements with usability. Contributed to both B2C and B2B SaaS products, delivering polished, production-ready interfaces in fast-paced settings.
Analyst at Luxoft
January 1, 2013 - December 31, 2014
Applied a data-based approach to business tasks, validating design decisions through mixed-methods research. Conducted analytic research, data collection, and designed data visualizations and infographics for internal reporting to support decision-making across teams.
Issuing Designer at Forbes
January 1, 2011 - December 31, 2013
Owned the visual direction of digital materials: infographics, layouts, and editorial illustrations. Created social media assets and visual content to support Forbes’ brand communications across digital channels.

Education

Master's Degree in Sociology at Kyiv Polytechnic University
January 11, 2030 - April 8, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Professional Services, Media & Entertainment, Other