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Hi, I’m Naiyah Zahra Rimata, a Marketing Management student at Universitas Multimedia Nusantara, based in Tangerang. I work as a content creator on Instagram and TikTok, generating creative ideas, writing captions and scripts, and analyzing content performance to keep audiences engaged. I’m passionate about advancing the field of marketing and actively participate in diverse projects. I bring a quick learning ability, a positive attitude, and a habit of turning ideas into compelling stories and visuals that help brands connect with people.…Hi, I’m Naiyah Zahra Rimata, a Marketing Management student at Universitas Multimedia Nusantara, based in Tangerang. I work as a content creator on Instagram and TikTok, generating creative ideas, writing captions and scripts, and analyzing content performance to keep audiences engaged. I’m passionate about advancing the field of marketing and actively participate in diverse projects. I bring a quick learning ability, a positive attitude, and a habit of turning ideas into compelling stories and visuals that help brands connect with people.

Naiyah Zahra Rimata

Content Creator, Social Media Freelancer, Social Media Manager, +3

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Hi, I’m Naiyah Zahra Rimata, a Marketing Management student at Universitas Multimedia Nusantara, based in Tangerang. I work as a content creator on Instagram and TikTok, generating creative ideas, writing captions and scripts, and analyzing content performance to keep audiences engaged. I’m passionate about advancing the field of marketing and actively participate in diverse projects. I bring a quick learning ability, a positive attitude, and a habit of turning ideas into compelling stories and visuals that help brands connect with people.…Hi, I’m Naiyah Zahra Rimata, a Marketing Management student at Universitas Multimedia Nusantara, based in Tangerang. I work as a content creator on Instagram and TikTok, generating creative ideas, writing captions and scripts, and analyzing content performance to keep audiences engaged. I’m passionate about advancing the field of marketing and actively participate in diverse projects. I bring a quick learning ability, a positive attitude, and a habit of turning ideas into compelling stories and visuals that help brands connect with people.

Available to hire

Hi, I’m Naiyah Zahra Rimata, a Marketing Management student at Universitas Multimedia Nusantara, based in Tangerang. I work as a content creator on Instagram and TikTok, generating creative ideas, writing captions and scripts, and analyzing content performance to keep audiences engaged.

I’m passionate about advancing the field of marketing and actively participate in diverse projects. I bring a quick learning ability, a positive attitude, and a habit of turning ideas into compelling stories and visuals that help brands connect with people.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Microsoft Office

Expert

CapCut

Expert

Final Cut Pro X

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Content Creator at Self-Employed (Instagram & TikTok)

January 1, 2022 - Present

Generating creative ideas for content that aligns with the brand or desired theme; Writing text, captions, or scripts; Conducting research to understand trends and audiences; Analyzing content performance to optimize future outputs; Continuously seeking new and innovative ways to convey messages or tell stories through content.

Creative Team Freelancer at Shaaaqy’s Team

January 1, 2023 - Present

Staying up to date with the latest trends to generate fresh and relevant content ideas; Developing concepts and storylines for each piece of content to create soft-selling endorsement materials; Serving as a videographer during events or production sessions; Editing various TikTok and Instagram videos to ensure high-quality outputs.

Creative Team Freelancer at Ads.What Team

January 1, 2024 - Present

Staying up to date with the latest trends to generate fresh and relevant content ideas; Developing concepts and storytelling content; Provide support for brand campaigns; Content editing for social media channels.

Social Media Intern at PT. DTO ID Sukses Bersama

February 1, 2025 - April 1, 2025

Developed editorial plans for the brand's Instagram and TikTok accounts; Monitored trends and algorithm changes to optimize content strategy; Generated content ideas for campaigns and brand messaging.

Social Media Freelancer at Vox Populi Publicists

January 1, 2025 - January 31, 2025

Managed Vox Populi Publicists' social media platforms (Instagram feed, stories, reels, and captions) during the launch; Created and edited real-time content to ensure timely engagement; Wrote captions for all Instagram posts during launch.

Content Creator & Social Media Freelancer at Spinderella's Cup

September 1, 2024 - September 30, 2024

Managed Spin derella’s Cup social media platforms (Instagram feed, stories, reels, and captions) during the event; Created and edited content for real-time posting to maximize engagement; Wrote captions during launch.

Admin Social Media at Jags Kitchen

January 1, 2018 - December 31, 2023

Managed Jags Kitchen's social media (Instagram feed, stories, reels and captions); Engaged with followers by responding to comments and messages; Monitored trends and post performance to grow audience.

Coordinator of Business Development & Public Relations at Himpunan Mahasiswa HIMMA UMN (HIM MA UMN)

January 1, 2022 - December 31, 2023

Coordinated team members, assigned tasks, and ensured effective collaboration to achieve common goals; Monitored and oversaw the execution of tasks; Served as a channel to convey information; Responsible for fostering positive relationships with internal and external stakeholders.

Coordinator of Person In Charge at Prodi Manajemen (Program Studi Manajemen)

February 1, 2023 - August 31, 2023

Coordinating team members, assigning tasks, and ensuring effective collaboration to achieve common goals; Planning activities and projects; Monitoring execution of tasks and ensuring mutual understanding among participants.

Coordinator of Visual Design at EUFORIA

January 1, 2023 - October 31, 2023

Coordinating team members, assigning tasks, and ensuring effective collaboration to achieve common goals; Selecting design elements such as color, typography, and images according to the concept; Creating a design plan consistent with requested concept.

Coordinator of Publication & Visual at COMPASS

May 9, 2023 - November 30, 2023

Coordinating team members, assigning tasks, and ensuring effective collaboration to achieve common goals; Monitoring the execution of tasks by team members; Creating content designs to be uploaded to social media; Posting event updates on Instagram.

Content Creator at Self-employed / Personal Brand

January 1, 2022 - Present

Generating creative ideas for content aligned with the brand, writing texts, captions, or scripts; researching latest trends and audience preferences; analyzing performance of previous content; continuously seeking new and innovative ways to convey messages or tell stories through content.

Content Creator / Video Editor at Shaaaqy’s Team

January 1, 2023 - Present

Staying up to date with the latest trends to generate fresh and relevant content ideas; developing concepts and storylines for each piece of content; producing and editing Instagram and TikTok videos to ensure high-quality outputs and engagement.

Coordinator of Person In Charge at Himpunan Mahasiswa Manajemen (HIMA) / HIMMA

February 1, 2023 - August 1, 2023

Coordinating team members, assigning tasks, and ensuring effective collaboration to achieve common goals; planning activities; monitoring execution; serving as liaison for internal communications.

Content Creator & Social Media Freelancer at Spinderella Cup 2024

September 1, 2024 - September 30, 2024

Managed Spinderella's social media platforms (Instagram feed, stories, reels, and captions) during the Spinderella Cup 2024; created and edited content for real-time posting to ensure engagement.