I’m Namrata Vaid, a brand & communication designer based in Mumbai, and I’ve spent the last twelve years building brand identities and packaging for early-stage and D2C companies—often from scratch. I run Namoeba, where I lead strategy and positioning, create the identity system, and take packaging and copy through to print-ready dielines, so the work doesn’t just look good—it reads clearly on shelves and in feeds. I enjoy the messy founder-to-first-brief phase and translating product-first realities into trustworthy brands across food, wellness, and other consumer categories. Alongside my studio work, I’ve also set creative direction for group ventures at Incor Group and designed campaign and event identities for entertainment/IP properties, using AI tools for research and concept exploration while keeping the final craft and judgment firmly human.…I’m Namrata Vaid, a brand & communication designer based in Mumbai, and I’ve spent the last twelve years building brand identities and packaging for early-stage and D2C companies—often from scratch. I run Namoeba, where I lead strategy and positioning, create the identity system, and take packaging and copy through to print-ready dielines, so the work doesn’t just look good—it reads clearly on shelves and in feeds. I enjoy the messy founder-to-first-brief phase and translating product-first realities into trustworthy brands across food, wellness, and other consumer categories. Alongside my studio work, I’ve also set creative direction for group ventures at Incor Group and designed campaign and event identities for entertainment/IP properties, using AI tools for research and concept exploration while keeping the final craft and judgment firmly human.WWWW…