Nastia Viter

Marketing & Communications Intern at Variass (part of Metis Group)

Supported digital marketing operations in a high-tech B2B environment, optimizing content visibility and engagement across web channels. Used Google Search Console and Google Analytics to track and analyze campaign and content performance. Collaborated with developers and designers to implement UX/UI and tracking best practices, improving lead conversion rates. Coordinated website updates and product information management to ensure accurate, data-driven marketing execution. Contributed to marketing automation setup (GTM, Cookie banner, Leadinfo), improving data accuracy and compliance across campaigns.

E-commerce Content Specialist at Svit Bilyzny Shop

Writing engaging, SEO-friendly product descriptions that improved search visibility and user engagement by 32%. Using Google Search Console to track content performance. Collaborating with developers to ensure UX/UI best practices for product pages, leading to a 13% increase in online sales. Uploading, categorizing, and updating product details, including pricing, images, and specifications.

PowerBI Data Analyst at Wannee Restaurant & Notiz Hotel Bar

Conducted stakeholder interviews to define KPIs, analyzed large datasets, and developed a Power BI dashboard to deliver actionable insights for management and enhance business operations.

Social Media Marketing Strategist at Yachtsupplier.nl

Led the end-to-end marketing communication process, from research and planning to content creation and performance analysis. Collaborated with a diverse, cross-functional project team while developing a comprehensive social media strategy tailored to target audiences based on market research.

Marketing & Communications Intern at Variass (part of Metis Group)

Supported digital marketing operations in a high-tech B2B environment, optimizing content visibility and engagement across web channels. Used Google Search Console and Google Analytics to track and analyze campaign and content performance. Collaborated with developers and designers to implement UX/UI and tracking best practices, improving lead conversion rates. Coordinated website updates and product information management to ensure accurate, data-driven marketing execution. Contributed to marketing automation setup (GTM, Cookie banner, Leadinfo), improving data accuracy and compliance across campaigns.

E-commerce Content Specialist at Svit Bilyzny Shop

Writing engaging, SEO-friendly product descriptions that improved search visibility and user engagement by 32%. Using Google Search Console to track content performance. Collaborating with developers to ensure UX/UI best practices for product pages, leading to a 13% increase in online sales. Uploading, categorizing, and updating product details, including pricing, images, and specifications.

PowerBI Data Analyst at Wannee Restaurant & Notiz Hotel Bar

Conducted stakeholder interviews to define KPIs, analyzed large datasets, and developed a Power BI dashboard to deliver actionable insights for management and enhance business operations.