Natalia Constantin

Available to hire

Marketing specialist with 8+ years of experience driving brand growth through digital campaigns, social media, and analytics.

About

Marketing specialist with 8+ years of experience driving brand growth through digital campaigns, social media, and analytics.

  • Joined September 2025

Languages

  • Romanian, Moldavian, MoldovanFluent
  • EnglishFluent
  • FrenchBeginner
  • Spanish; CastilianAdvanced

Industry experience

  • Media & Entertainment
  • Travel & Hospitality
  • Professional Services
  • Retail
  • Software & Internet
  • Education

More experts in Chiclana de la Frontera, Spain

Projects · 9

Ideal Pass

Role: Web & Digital Marketing Specialist
Focus: Website Development • UI/UX Design • Content Creation • Branding

Built and launched the Ideal Pass website, creating a modern, user-friendly platform that effectively communicates the company’s transport management solutions.

Key Contributions

  • Website Development – Built the website from the ground up, including structure, content, and visual design.
  • UI/UX Design – Created a modern and intuitive user interface to highlight the platform’s innovative features.
  • Content & Branding – Developed brand-consistent copy and visuals to support the website launch and online communication.
  • User Experience Focus – Ensured smooth navigation, clarity, and a professional, trustworthy image for visitors.
  • Team Collaboration – Worked closely with the team to align website messaging with overall marketing and product strategy.

Project Links

Ideal Pass
  • Marketing Consultant

Donau

Role: Digital Marketing Specialist
Focus: PPC • Social Media • Email Marketing • Analytics • Branding

Managed and executed digital marketing initiatives to strengthen brand visibility and support company growth.

Key Contributions

  • Planned and managed PPC campaigns across Google Ads, Meta Ads, and LinkedIn Ads, focusing on performance optimization and efficient budget allocation.
  • Developed and implemented social media strategies, creating engaging content that improved brand presence and audience interaction.
  • Designed and executed email marketing campaigns to increase customer engagement and support retention efforts.
  • Monitored and analyzed campaign performance using analytics tools, leveraging data insights to refine strategies and improve results.
  • Collaborated with internal teams to ensure marketing activities aligned with overall business goals.
  • Supported brand positioning and visual communication through creative marketing and design initiatives.

Project Links

Donau
  • Digital Marketer

Castle Tours

Role: Digital Marketing & Social Media Specialist
Focus: Social Media Campaigns • Content Creation • Email Marketing • SEO • Travel Promotion

Managed digital marketing initiatives for Castle Tours to boost engagement, drive inquiries, and promote seasonal travel offers.

Key Contributions

  • Social Media Campaigns – Created and managed campaigns to promote travel offers, seasonal trips, and special events.
  • Content Creation – Designed visuals and wrote engaging copy for Facebook and Instagram posts to drive inquiries and bookings.
  • Email Marketing – Coordinated campaigns highlighting new destinations, promotions, and limited-time deals.
  • Performance Monitoring – Tracked campaign performance and optimized content based on engagement and conversion results.
  • SEO & Blog Content – Wrote SEO-friendly blog articles featuring destinations, travel tips, and unique experiences.

Project Links

Castle tours
  • Marketing Consultant

Pensiunea Bello

Role: Digital Marketing & Web Specialist
Focus: Website Optimization • Social Media • Branding • Campaign Management • Content Creation

Led digital marketing and website optimization initiatives to improve online visibility, strengthen brand identity, and attract more guests to the guesthouse and restaurant.

Key Contributions

  • Improved website performance, usability, and SEO, enhancing the overall user experience and supporting higher booking potential.
  • Managed social media presence across multiple platforms, creating and publishing content that increased engagement and brand visibility.
  • Developed branding and marketing strategies designed to attract new guests and strengthen the guesthouse’s online presence.
  • Planned and executed promotional campaigns, including seasonal offers and special events such as the 10-year anniversary campaign #Bello10Ani.
  • Created engaging visual content, copy, and advertisements to highlight the guesthouse’s services, atmosphere, and unique offerings.

Project Links

Pensiunea Bello
  • Marketing Consultant

Transylvania Cycling Challenge

Role: Social Media & Digital Marketing Specialist
Focus: Social Media Management • Event Promotion • Community Engagement • Content Creation

Managed digital marketing and social media for the Transylvania Cycling Challenge, ensuring strong engagement before, during, and after the event.

Key Contributions

  • Social Media Management – Created, scheduled, and published content to keep the audience informed and excited leading up to the event.
  • Live Event Coverage – Posted real-time updates, stories, and highlights to capture the event’s energy and boost engagement.
  • Community Interaction – Engaged with participants, answered questions, and encouraged user-generated content to strengthen the community.
  • Promotional Strategy – Developed and managed campaigns to increase registrations and event awareness.
  • Post-Event Content – Shared highlights, participant testimonials, and recap posts to maintain engagement and promote future editions.

Project Links

Transylvania Cycling Challenge
  • Marketing Consultant

El Pollo Salson

Role: Branding & Marketing Consultant
Focus: Rebranding • Visual Design • Promotional Materials

Led branding initiatives to refresh El Pollo Salson’s image and increase its visibility to customers.

Key Contributions

  • Rebranding – Created a fresh, modern look for the brand to improve recognition and appeal.
  • Printed Materials – Designed menus, flyers, and billboards to reflect the updated brand identity.
  • Enhanced Visibility – Improved the shop’s overall appearance and attractiveness to draw in more customers.
El Pollo Salson
  • Marketing Consultant

Atelierul Tărâmul Creației

Role: Digital Marketing & Branding Consultant
Focus: Rebranding • Video Coaching • Content Strategy • Marketing Strategy

Supported Atelierul Tărâmul Creației in strengthening its brand identity, optimizing online lessons, and growing audience engagement.

Key Contributions

  • Rebranding – Redesigned the brand’s visual identity to create a professional and cohesive look, improving appeal to the target audience.
  • Video Coaching – Guided the owner on improving video quality, optimizing lighting, camera angles, and editing for more engaging online painting lessons.
  • Content Scheduling – Developed a structured social media posting plan, including best times to post, content themes, and strategies to maintain consistency.
  • Marketing Strategy – Advised on content ideas, audience targeting, and engagement tactics to grow the community and increase course enrollments.
Atelierul taramul creatiei
  • Marketing Consultant

EdoGarage.ro

Role: Web & Digital Marketing Specialist
Focus: Website Rebuild • UX/UI Optimization • Feature Development • Customer Experience

Redesigned and optimized EdoGarage.ro to improve user experience, modernize the website’s look, and enhance customer convenience.

Key Contributions

  • Website Rebuild – Redesigned and optimized the site for a modern look and improved usability.
  • Appointment Scheduling Widget – Integrated a feature enabling customers to book car repair services online easily.
  • Improved Functionality – Enhanced navigation, loading times, and overall user interface for a smoother experience.
  • Enhanced Customer Convenience – Simplified access to key service information and streamlined the appointment process.

Project Link

Edogarage.ro
  • Marketing Consultant

AtelierITP.ro

Role: Web & Digital Marketing Specialist
Focus: Website Development • Branding • Social Media • Content Creation • Brand Strategy

Built and managed the digital presence of AtelierITP.ro, focusing on creating a functional, visually appealing website and strengthening the brand’s online identity.

Key Contributions

  • Built the website from scratch, ensuring a user-friendly and functional design that aligns with the brand’s goals.
  • Developed and executed social media strategies to increase brand awareness, engagement, and follower growth.
  • Created branding elements, including logo, color schemes, and a cohesive visual identity.
  • Defined the brand persona, shaping the company’s tone, voice, and approach to customer communication.
  • Managed digital content, crafting compelling posts, visuals, and campaigns across multiple platforms.

Project Link

AtelierITP.ro
  • Marketing Consultant

Work experience· 6 roles

Freelance Marketing Specialist · El Pollo SalsonJul 2025 – Jul 2025 · 1 mo
Marketing Specialist · DonauApr 2025 – Sep 2025 · 6 mos

Led end-to-end digital marketing campaigns, social media management, email marketing, SEO optimization, and client relationship management to grow brand presence and engagement.

Freelance Marketing Specialist · Castle ToursJan 2025 – Present · 1 yr 11 mos

Created digital marketing campaigns for travel packages, including social media, email, and promotional content; optimized SEO and user experience to boost bookings and brand visibility.

Freelance Marketing Specialist · Pensiunea BelloJan 2024 – Present · 2 yrs 11 mos
Freelance Marketing Specialist · Transylvania Cycling ChallengeDec 2023 – Aug 2023
Junior Marketing Specialist · DonauJul 2020 – Sep 2025 · 5 yrs 3 mos

Education

Master’s Degree · Faculty of Economics and Business Administration2020 – 2022
Bachelor’s Degree · Faculty of Economics and Business Administration2017 – 2020

Certifications and awards

PPC Marketing - Social Bee2020
Romanian Copywriter2019

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