I’m Nathan Chang, a representative of Inceptika and an all-round marketer specialising in digital marketing and website systems, helping clients find one-stop solutions for brand growth and business needs. At Inceptika, our mission is to help brands grow through clear ideas, thoughtful design, and marketing that connects with people in a meaningful way. Our work has spanned different industries and business needs, from premium workspace and AI-enabled platforms to retail systems, education and broader commercial branding. What ties these projects together is our belief that every brand deserves a solution that is not only visually strong, but genuinely useful to the people it is trying to reach. Whether we are shaping a digital experience, refining how a business presents itself, or helping improve the customer journey, we approach each project with the same goal: to create work that feels clear, intentional, and built for growth. At Inceptika, we see ourselves not just as service providers, but as creative partners. We care about helping businesses move forward with confidence, and we are committed to building work that supports both brand value and long-term results.

Nathan Chang - Incpetika

I’m Nathan Chang, a representative of Inceptika and an all-round marketer specialising in digital marketing and website systems, helping clients find one-stop solutions for brand growth and business needs. At Inceptika, our mission is to help brands grow through clear ideas, thoughtful design, and marketing that connects with people in a meaningful way. Our work has spanned different industries and business needs, from premium workspace and AI-enabled platforms to retail systems, education and broader commercial branding. What ties these projects together is our belief that every brand deserves a solution that is not only visually strong, but genuinely useful to the people it is trying to reach. Whether we are shaping a digital experience, refining how a business presents itself, or helping improve the customer journey, we approach each project with the same goal: to create work that feels clear, intentional, and built for growth. At Inceptika, we see ourselves not just as service providers, but as creative partners. We care about helping businesses move forward with confidence, and we are committed to building work that supports both brand value and long-term results.

Available to hire

I’m Nathan Chang, a representative of Inceptika and an all-round marketer specialising in digital marketing and website systems, helping clients find one-stop solutions for brand growth and business needs.

At Inceptika, our mission is to help brands grow through clear ideas, thoughtful design, and marketing that connects with people in a meaningful way.

Our work has spanned different industries and business needs, from premium workspace and AI-enabled platforms to retail systems, education and broader commercial branding. What ties these projects together is our belief that every brand deserves a solution that is not only visually strong, but genuinely useful to the people it is trying to reach. Whether we are shaping a digital experience, refining how a business presents itself, or helping improve the customer journey, we approach each project with the same goal: to create work that feels clear, intentional, and built for growth.

At Inceptika, we see ourselves not just as service providers, but as creative partners. We care about helping businesses move forward with confidence, and we are committed to building work that supports both brand value and long-term results.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Marketing Manager at Sipo Building Solutions Pty Ltd (Walsc AAC Panel Systems)
November 1, 2025 - April 1, 2026
Managed annual marketing budgeting, strategic plan and multi-channel communications across 20+ distributors and resellers across five Australian states for an Australian subsidiary of Jcon Technology Co., Ltd. Led the rebranding and website revamp for two product lines (AAC panel systems and solar carport), enhancing market presence and customer engagement via an updated website framework with AI integration and 3D rendered video. Achieved 150,000 Meta impressions in one week for the company’s first AAC panel campaign. Negotiated contracts, designed booths, and led marketing strategies for major industry events including Sydney Build 2026 and Master Builders QLD/NSW roadshows.
Senior Marketing Specialist (Australia & New Zealand) at GoodWe PVBM Australia
June 1, 2025 - November 1, 2025
Developed and executed co-marketing plans with key customers and distributors, fostering long-term partnerships and boosting product adoption in solar and architecture markets. Led digital marketing campaigns across ANZ, achieving a 350% increase in organic and 500% increase in ads, improving impressions and leads across LinkedIn, Facebook, Instagram and Google. Managed GoodWe’s participation in All Energy 2025 and SEANZ 2025 exhibitions, increasing attendance and visibility among installers, builders and sustainability partners. Built and maintained strategic media partnerships to manage video shoots for Channel 9 programme and related campaigns.
Brand, Marketing & Digital Intern at Paralympics Australia
June 1, 2024 - November 1, 2024
Created and posted engaging daily content to enhance brand exposure, focusing on post impressions, analytics and client communications to support para-sport development. Contributed to meetings on marketing, branding and social media strategies to improve media impressions and engagement rates. Achieved significant reach and engagement metrics across Facebook, Instagram, TikTok and X.
Media and Content Intern at One Mandate Group
January 1, 2024 - June 1, 2024
Conducted interviews and research to produce compelling articles across diverse topics; crafted engaging copy for publication to maximize audience reach; established and nurtured partnerships with industry professionals to broaden content reach and influence; contributed to editing company publication – Innovatia.
Creative Director / Marketing Executive at Keep Blooming Creative Limited
April 1, 2022 - October 1, 2023
Developed 20+ high-impact creative videos and promotional media assets from concept to delivery, including multiple 1-million-view videos. Led 10+ projects in directing, photography, content promotion and media accounts management; produced campaigns for government and television/ YouTube projects including notable clients and events.
Assistant Director / Production Assistant at Myth Media Entertainment Limited
November 1, 2021 - February 1, 2022
Coordinated production activities, maintained vigilant operations, and supported directors, crew, actors and clients to ensure smooth production across multiple television programs, music videos and commercials.

Education

Bachelor of Arts (Extended Major in Psychology/Minor in Film and Television Studies) / Communication (Major in Public Relations) at The University of Queensland
February 9, 2021 - December 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Government, Energy & Utilities, Non-Profit Organization, Professional Services, Education, Manufacturing