Neelanjali Rasane
6) with hands-on experience in SEO optimization, web performance reporting and cross-functional digital coordination.
About
MBA graduate from Hochschule Furtwangen (Grade 1.6) with hands-on experience in SEO optimization, web performance reporting and cross-functional digital coordination. Proven ability to use Google Analytics, Looker Studio and SEMrush to turn traffic and engagement data into actionable recommendations and improve organic performance. Experienced in HubSpot CMS, editorial QA, AI-assisted content workflows and structured stakeholder collaboration across marketing and internal teams. Fluent in English (C2) and working proficiency in German (B1).
- 5 years' experience
- Joined June 2026
Skills· 16
Languages
- EnglishFluent
- GermanIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Manufacturing
- Education
Work experience· 8 roles
Designed a multi-channel content and channel strategy for a high-value B2B account, integrating AI-driven content personalization and KPI framework for pilot rollout. Conducted stakeholder mapping and competitive analysis to inform messaging architecture, content distribution and channel prioritization.
Designed a multi-channel content and channel strategy for a high-value B2B account, integrating AI-driven content personalization and a KPI framework for pilot rollout. Conducted stakeholder mapping and competitive analysis to inform messaging architecture, content distribution and channel prioritization.
Authored, optimized, and quality-checked 20 B2B product pages in HubSpot CMS, combining keyword research and on-page SEO improvements to drive a 20% increase in organic traffic over nine months. Built AI-assisted content workflows using Jasper and Claude, creating structured prompt frameworks that improved copy consistency and enabled faster production of SEO-focused web content at scale. Coordinated campaign asset delivery and website content updates across internal teams in SharePoint, improving consistency across digital touchpoints and supporting on-time launches. Tracked website performance in Google Analytics and Looker Studio, translating traffic and engagement data into optimization recommendations for senior stakeholders.
Education· 6
Certifications and awards
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