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I'm a Senior Digital & Performance Marketing Manager with over 8 years of hands-on experience building and leading growth-focused digital marketing programs across SaaS, e-commerce, hospitality, healthcare, fintech, D2C, and B2B/B2C sectors. I specialize in designing and executing robust, full-funnel strategies that drive awareness, consideration, and revenue while aligning acquisition with LTV and profitability targets. I thrive on leading cross-functional teams, nurturing lucrative client and stakeholder relationships, and delivering measurable results through automation, reporting, and continuous optimization. I enjoy mentoring others, sharing best practices, and scaling campaigns to achieve ambitious growth goals.…I'm a Senior Digital & Performance Marketing Manager with over 8 years of hands-on experience building and leading growth-focused digital marketing programs across SaaS, e-commerce, hospitality, healthcare, fintech, D2C, and B2B/B2C sectors. I specialize in designing and executing robust, full-funnel strategies that drive awareness, consideration, and revenue while aligning acquisition with LTV and profitability targets. I thrive on leading cross-functional teams, nurturing lucrative client and stakeholder relationships, and delivering measurable results through automation, reporting, and continuous optimization. I enjoy mentoring others, sharing best practices, and scaling campaigns to achieve ambitious growth goals.

Neeraj Raj

Performance Marketer, Growth Marketer, Digital Marketer, +3

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I'm a Senior Digital & Performance Marketing Manager with over 8 years of hands-on experience building and leading growth-focused digital marketing programs across SaaS, e-commerce, hospitality, healthcare, fintech, D2C, and B2B/B2C sectors. I specialize in designing and executing robust, full-funnel strategies that drive awareness, consideration, and revenue while aligning acquisition with LTV and profitability targets. I thrive on leading cross-functional teams, nurturing lucrative client and stakeholder relationships, and delivering measurable results through automation, reporting, and continuous optimization. I enjoy mentoring others, sharing best practices, and scaling campaigns to achieve ambitious growth goals.…I'm a Senior Digital & Performance Marketing Manager with over 8 years of hands-on experience building and leading growth-focused digital marketing programs across SaaS, e-commerce, hospitality, healthcare, fintech, D2C, and B2B/B2C sectors. I specialize in designing and executing robust, full-funnel strategies that drive awareness, consideration, and revenue while aligning acquisition with LTV and profitability targets. I thrive on leading cross-functional teams, nurturing lucrative client and stakeholder relationships, and delivering measurable results through automation, reporting, and continuous optimization. I enjoy mentoring others, sharing best practices, and scaling campaigns to achieve ambitious growth goals.

Available to hire

I’m a Senior Digital & Performance Marketing Manager with over 8 years of hands-on experience building and leading growth-focused digital marketing programs across SaaS, e-commerce, hospitality, healthcare, fintech, D2C, and B2B/B2C sectors. I specialize in designing and executing robust, full-funnel strategies that drive awareness, consideration, and revenue while aligning acquisition with LTV and profitability targets.

I thrive on leading cross-functional teams, nurturing lucrative client and stakeholder relationships, and delivering measurable results through automation, reporting, and continuous optimization. I enjoy mentoring others, sharing best practices, and scaling campaigns to achieve ambitious growth goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Digital & Performance Marketing Specialist at Nebula

June 1, 2025 - February 1, 2026

Directed and executed full-funnel media strategies for a high-growth SaaS product, aligning digital acquisition with LTV targets and profitability. Implemented cookie banner and server-side tracking (GTM) to combat data loss and maintain compliance with DMAs. Sustainably grew revenue, reversed a historical downtrend, and automated reporting while developing playbooks to scale.

Senior Advertising Manager (Acting PPC Lead) at Umi Digital

February 1, 2024 - April 1, 2025

Restructured the PPC department and grew total department revenue contribution by over 30% YoY. Set best-practice policies, trained new hires, drafted proposals, and executed quarterly/annual marketing strategies for clients. Coordinated holistic marketing strategies with brands including TripAdvisor-ranked hotels and other hospitality clients.

Biddable Account Manager at Incubeta

June 1, 2022 - September 1, 2023

Served as strategic lead and executor for high-profile global accounts (Marks & Spencer and Finastra), overseeing £20M+ annual media spend across 40+ countries. Directed PPC team and delivered full-funnel media campaigns with ROAS > 20:1 monthly; grew AOV by 15% YoY while CAC declined by >40% for Tier 1 clients. Implemented client education, cookie banners for DMA compliance, and multi-channel automated reporting; developed new ad budgets and case studies.

Senior PPC Manager at Brand Hill

January 1, 2019 - May 1, 2022

Led and executed PPC strategies for international clients across 10+ countries and multiple languages for a new OTT app that grew to over 1 million subscribers in the first 2 years. Managed a top US auto parts supplier's e-commerce offering with over 3.5 million SKUs. Implemented on-page SEO, developed pitch decks and onboarding processes, and grew agency revenue.

Senior Associate (Google LCS Enterprise Accounts) at Regalix Pvt Ltd

August 1, 2017 - January 1, 2019

Certified and trained by Google on AdWords backend platform, providing expert consultations on activation and scaling for SME clients, leading to significant budget and KPI growth. Mentored a team and progressed from ‘Scale’ to ‘Engaged’ with national and international stakeholders; developed KPI optimization strategies across Google Ads teams and delivered client QBRs.