I am a digital marketing professional with 6+ years of experience managing social media and performance campaigns for brands across travel, hospitality, and lifestyle sectors. I specialize in creating data-driven content strategies, running targeted campaigns, and optimizing performance to drive engagement, leads, and brand growth. I have hands-on experience with platforms like Meta Ads Manager and analytics tools to deliver measurable results. I am passionate about helping brands build a strong online presence and achieve their marketing goals.

Neha Batra

I am a digital marketing professional with 6+ years of experience managing social media and performance campaigns for brands across travel, hospitality, and lifestyle sectors. I specialize in creating data-driven content strategies, running targeted campaigns, and optimizing performance to drive engagement, leads, and brand growth. I have hands-on experience with platforms like Meta Ads Manager and analytics tools to deliver measurable results. I am passionate about helping brands build a strong online presence and achieve their marketing goals.

Available to hire

I am a digital marketing professional with 6+ years of experience managing social media and performance campaigns for brands across travel, hospitality, and lifestyle sectors. I specialize in creating data-driven content strategies, running targeted campaigns, and optimizing performance to drive engagement, leads, and brand growth. I have hands-on experience with platforms like Meta Ads Manager and analytics tools to deliver measurable results. I am passionate about helping brands build a strong online presence and achieve their marketing goals.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Remote Performance Marketing at Guru Nanak Hand Tools
February 1, 2023 - Present
Executed targeted email campaigns via Mailchimp, boosting customer retention by 25%. Launched and optimized paid advertising campaigns, achieving 30% growth in qualified leads. Spearheaded social media strategies to increase brand visibility and community engagement. Collaborated with cross-functional teams to implement integrated CRM and loyalty solutions.
Senior SEM Analyst at Fareportal Pvt. Ltd
July 1, 2018 - April 1, 2019
Orchestrated strategic partnerships with regional travel suppliers to expand product offerings, enhancing brand appeal and strengthening competitive position in European markets. Managed monthly budgets, optimizing allocation to minimize wasted spend by 12% through keyword management. Delivered digital campaigns achieving KPIs.
PPC Analyst at DigiTrend Pvt Ltd
December 1, 2019 - December 2, 2022
Orchestrated multi-market PPC campaigns across Europe; conducted competitive research and consumer insights to refine brand messaging and boost community engagement. Managed advertising budgets and campaigns to achieve ROI targets.
Marketing Analyst at GuruGram India
February 1, 2017 - July 1, 2018
Delivered weekly performance reports and competitive analysis, informing client marketing strategies and improving retention. Monitored monthly budgets and keyword management to reduce wasted spend by 12%.

Education

MBA at Amity University
July 1, 2013 - July 1, 2015
MBA in General Management at Amity University Gurgaon
January 1, 2015 - April 18, 2026
BBA in Business and Management at DAVIM Faridabad
January 1, 2012 - April 18, 2026

Qualifications

Google AdWords Certified
May 15, 2025 - May 15, 2025

Industry Experience

Travel & Hospitality, Software & Internet, Media & Entertainment, Professional Services