Hi, I’m Neha Vyas, an entrepreneurial media builder and digital content strategist with 9+ years of experience in research, storytelling, and platform-driven growth. I founded You Creatives and host a video-led podcast brand focused on transformative journeys and cultural narratives. I’ve built content ecosystems from zero to launch and help emerging creators grow through SEO, editing, and strategic distribution. My work blends strategic storytelling with hands-on production and data-driven optimization. I’m skilled at developing scalable content systems, building partnerships, and aligning cross-functional teams to drive audience growth and monetization. Earlier in my career, I led strategic market research at Ericsson, translating data into engaging thought leadership and guiding product marketing narratives.

Neha Vyas

PRO

Hi, I’m Neha Vyas, an entrepreneurial media builder and digital content strategist with 9+ years of experience in research, storytelling, and platform-driven growth. I founded You Creatives and host a video-led podcast brand focused on transformative journeys and cultural narratives. I’ve built content ecosystems from zero to launch and help emerging creators grow through SEO, editing, and strategic distribution. My work blends strategic storytelling with hands-on production and data-driven optimization. I’m skilled at developing scalable content systems, building partnerships, and aligning cross-functional teams to drive audience growth and monetization. Earlier in my career, I led strategic market research at Ericsson, translating data into engaging thought leadership and guiding product marketing narratives.

Available to hire

Hi, I’m Neha Vyas, an entrepreneurial media builder and digital content strategist with 9+ years of experience in research, storytelling, and platform-driven growth. I founded You Creatives and host a video-led podcast brand focused on transformative journeys and cultural narratives. I’ve built content ecosystems from zero to launch and help emerging creators grow through SEO, editing, and strategic distribution.

My work blends strategic storytelling with hands-on production and data-driven optimization. I’m skilled at developing scalable content systems, building partnerships, and aligning cross-functional teams to drive audience growth and monetization. Earlier in my career, I led strategic market research at Ericsson, translating data into engaging thought leadership and guiding product marketing narratives.

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Language

English
Fluent
Hindi
Fluent
Swedish
Beginner

Work Experience

Founder & Content Strategist at You Creatives
October 1, 2024 - Present
Founded and scaled a video-first digital platform focused on transformative storytelling, identity, and cultural journeys. Designed and executed full-funnel content strategy across YouTube, Instagram, and blog platforms. Led end-to-end video production lifecycle: concept development, scripting, filming, editing (Adobe Premiere Pro), publishing, and optimization. Implemented SEO strategies and metadata optimization to increase discoverability and organic growth. Built structured content calendars and distribution frameworks to maximize reach and engagement. Advised and supported emerging creators with editing, SEO optimization, and audience growth strategy. Developed analytics dashboards using platform insights and Google Analytics to refine content performance.
Strategic Research & Storytelling at Ericsson
January 1, 2019 - January 1, 2025
Led strategic market research projects influencing product roadmaps and global marketing narratives. Translated complex data insights into compelling blog content and thought leadership articles. Built customer personas and segmentation models to guide communication and digital campaigns. Collaborated with marketing, product, and leadership teams to align storytelling with business strategy. Authored published blogs on consumer trends, mobility, and privacy.
Business & Market Intelligence Roles at Evalueserve | Cognizant
January 1, 2012 - January 1, 2016
Produced market intelligence reports and strategic insights for enterprise clients. Supported sales enablement with data-backed storytelling and competitor positioning.

Education

MSc Data Science at Sweden
January 1, 2017 - January 1, 2018
MBA Marketing & Finance at India
January 1, 2010 - January 1, 2012
B.E. Computer Science at India
January 1, 2005 - January 1, 2009

Qualifications

MSc Data Science
January 1, 2017 - December 31, 2018
MBA Marketing & Finance
January 1, 2010 - December 31, 2012
B.E. Computer Science
January 1, 2005 - December 31, 2009

Industry Experience

Media & Entertainment, Software & Internet, Telecommunications, Professional Services, Education