Available to hire
Nena Majka-Hill is an accomplished Head of Marketing and Brand Strategist with a proven record of driving multi-million dollar pipeline growth and orchestrating complex corporate rebrands. Specializing in the technology, SaaS, and cybersecurity sectors, Nena has held pivotal leadership roles, including Head of Marketing at Ethiack and Marketing Director EMEA at Sumo Logic, where she successfully generated $4.2M in marketing-contributed pipeline. Known for her ability to transform regional marketing models into commercial engines, Nena’s expertise spans hybrid brand architecture, international localisation, and cross-functional team scaling, having previously grown a department post-acquisition at VTEX. As an industry thought leader, she has authored published frameworks for premier enterprise tech alliances.
Experience Level
Expert
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Intermediate
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Language
Work Experience
Head of Marketing at Ethiack Ld a
March 1, 2025 - March 1, 2026Led overall marketing vision and corporate strategy, heading Brand & Communications and Growth Marketing business units to capture market share. Orchestrated an ongoing corporate rebrand to modernize Ethiack’s identity and increase target audience appeal. Conceptualized and launched a premier industry conference brand tailored for the Ethical Hacking & Cybersecurity community, positioning it as an industry-leading event.
Head of Marketing at Ethiack Lda (Ethical Hacking & Cybersecurity)
March 1, 2025 - March 1, 2026Directs overall marketing vision and corporate strategy, leading Brand & Communications and Growth Marketing business units to capture market share. Orchestrates an ongoing corporate rebranding program to modernize Ethia ck’s identity and measurably increase target audience appeal. Conceptualizes and launches a flagship industry conference brand tailored for the Ethical Hacking & Cybersecurity community, positioning it as an industry-leading event.
Marketing Director EMEA at Sumo Logic
March 1, 2023 - February 1, 2025Generated $4.2M marketing-contributed pipeline by designing and deploying end-to-end GTM strategy across EMEA markets. Owned the annual regional marketing budget allocation, strategic planning, and performance reporting to corporate headquarters and regional sales leadership. Innovated and scaled the “Event in a Box” program, enabling decentralized teams to run mini-events independently, increasing pipeline velocity while reducing approval overhead. Led strategic direction across regional marketing channels, including Partner Marketing, Social Media, Communications, Brand Strategy, Customer Marketing, and virtual/physical events. Managed cross-functional teams and a portfolio of external agencies to deliver integrated demand generation metrics, and partnered with global web engineering to embed EMEA compliance and linguistic requirements into corporate website redesigns, improving regional lead capture.
Head of Marketing at BITE IT Marketing (Channel Marketing Agency)
May 1, 2022 - February 1, 2023Embedded as Global Marketing Director for the agency’s primary account, defining multi-million-dollar partner marketing strategies for a Tier-1 technology distributor. Built and executed global co-marketing and demand-generation campaigns for enterprise technology partners including Tenable, Palo Alto Networks, Rubrik, Thrive DX, Abnormal Security, Nutanix, and Juniper Networks. Authored and published the official co-branded marketing framework “Reaching New Dimensions” (2022) for the Juniper Networks & Exclusive Networks partner brand development handbook. Successfully managed external marketing initiatives for Sumo Logic, resulting in a direct corporate talent acquisition offer to join their internal team full-time.
Head of Brand & Program Development at VTE X
July 1, 2021 - February 1, 2022Scaled the marketing department by 550% (from 2 to 13 team members), structuring distinct functional sub-units to fuel post-acquisition enterprise corporate growth. Architected and launched a comprehensive hybrid brand architecture, integrating newly acquired corporate master brand (VTE X) with acquired sub-brands and international certification programs (e.g., CMC). Spearheaded updated brand pillars (Mission, Vision, Values, Objectives) and led rollout of global visual assets including logos, typography, and color systems.
Head of Brand & Program Development at VTEX (Enterprise e-Commerce)
July 1, 2021 - February 1, 2022Scaled the marketing department by 550% (2 to 13 team members), establishing distinct functional sub-units to fuel post-acquisition enterprise corporate growth. Architected and launched a comprehensive hybrid brand architecture, seamlessly integrating the acquired corporate master brand with acquired sub-brands and international certification programs (e.g., CMC). Spearheaded updated brand pillars (Mission, Vision, Values, Objectives) and directed rollout of global visual assets, logos, typography, and color systems.
Digital Marketing Manager at EIC O M Ltd. (Educational Brand)
February 1, 2020 - June 1, 2021Managed end-to-end web development lifecycle, driving hands-on CMS migration, architecture redesign, and UX optimization to support a brand vision formulated with the CEO, professors, and alumni. Designed and launched a new data-led digital marketing and content strategy integrating targeted SEO methodology to systematically build search engine authority and organic web traffic. Built and optimized cross-channel paid media campaigns, ensuring regular monitoring of target acquisition metrics and positive marketing ROI.
Education
Master of Arts in Digital Marketing at IMF Business Schools
January 1, 2015 - January 1, 2017Bachelor of Arts in Marketing with Law at Universidad de Cádiz & University of Derby (Honours Program)
January 1, 2012 - January 1, 2015Postgraduate Module: Educational/Instructional Technology (LLTTO framework applied) at University of New South Wales (UNSW)
October 1, 2021 - December 1, 2021Master of Arts in Digital Marketing at IMF Business Schools
January 1, 2015 - January 1, 2017Bachelor of Arts in Marketing with Law (First Class Honors Program) at Universidad de Cádiz & University of Derby
January 1, 2012 - January 1, 2015Postgraduate Module: Educational/Instructional Technology (Learning to Teach Online - LTTL) at University of New South Wales (UNSW)
October 1, 2021 - December 1, 2021Qualifications
Additional marketing experience (pre-2015) available on LinkedIn
January 11, 2030 - July 12, 2026Industry Experience
Software & Internet, Professional Services, Education, Telecommunications, Computers & Electronics, Retail, Other, Manufacturing, Financial Services, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
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Expert
Intermediate
Intermediate
Intermediate
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