Quynh Nhu Giap Nguyen
Hi! I’m Quynh Nhu (Baefa), a digital marketing and cross-border e-commerce growth specialist focused on helping SaaS platforms, e-commerce brands, and Print-On-Demand businesses grow online.
About
Hi! I’m Quynh Nhu (Baefa), a digital marketing and cross-border e-commerce growth specialist focused on helping SaaS platforms, e-commerce brands, and Print-On-Demand businesses grow online. With 4+ years of hands-on experience, I create data-driven marketing strategies that drive high-intent traffic, generate qualified leads, and turn marketing efforts into measurable revenue outcomes.
I’ve led multi-channel growth across Amazon, Etsy, TikTok Shop US, eBay, and Shopify—combining SEO, content strategy, and lead generation with strong event and brand building. I also enjoy building sales enablement assets and collaborating closely with product and sales teams to improve acquisition and retention, always with a client-first, results-focused mindset.
- 9 years' experience
- Joined September 2026
Skills· 15
Languages
- EnglishIntermediate
Industry experience
- Software & Internet
- Retail
- Media & Entertainment
- Education
- Professional Services
Work experience· 6 roles
Developed and executed multi-channel digital marketing strategies to increase brand awareness, drive qualified traffic, and generate SaaS leads. Spearheaded event marketing and summit promotions (including TikTok Shop US Ecosystem Summit), as well as employer branding initiatives. Created sales enablement materials, landing page content, and social copy aligned with sales and product development goals. Managed cross-functional execution with marketing, product, and sales teams to improve customer acquisition and retention.
Executed SEO strategies and content optimization to drive organic traffic to the Sellerwix platform. Authored data-driven blog posts and promotional copy tailored for Print-On-Demand and cross-border seller communities. Analyzed organic search performance and user intent to refine content strategy and increase lead conversions.
Supported an e-commerce team specialized in Print-On-Demand for US and European markets, leveraging in-house BI technologies for fast growth. Contributed to marketing and growth efforts across projects and clients by assisting with funnel improvements and campaign optimization in a data-driven environment.
Education
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