Available to hire
Hi, I’m Nicola Luckin, a passionate and tenacious marketer with a knack for developing brands and nurturing valuable relationships. I enjoy applying my digital, numeric, and creative skills to create strategic brand activation and effective campaigns that truly resonate with target audiences. With a background in managing multiple client accounts, product positioning, and sales strategy, I continually strive to deliver results that drive commercial interest and growth.
I love working closely with CEOs and teams to identify market opportunities and develop outreach programs that place brands front and center. Whether it’s creating compelling content, managing social media, or building strong partnerships, I bring a strategic yet creative approach to every project I take on. Let’s connect and make great things happen together!
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Signatory Lead (p/t) at CANIE-UK
January 1, 2024 - June 18, 2024Supporting a sustainability grass-roots initiative for carbon neutrality in Higher Education by onboarding signatories to the Accord through communication, web upload, requesting testimonials, and managing assets.
Account Manager (Marketing) - short term contract at Parrot PR & Marketing-UK
December 1, 2024 - April 30, 2025Managed multiple client accounts, conducted strategic discovery of client needs, created and distributed content across press, web, social media, and provided activity reporting and recommendations using insights.
Market Development Specialist (p/t) at eduKUDU-Hove
July 1, 2020 - December 31, 2024Worked closely with the CEO on sales strategy and client liaison, identified and pursued market opportunities, developed client base, generated commercial interest, put together pricing proposals, executed social networking strategies, and assisted on partnership and commercial collaboration projects.
Business Development Manager (p/t) at Cascade Learning-Worthing
September 1, 2018 - June 30, 2020Generated new business across multiple channels, maintained and nurtured sales pipeline, monitored sales conversion, built relationships online and offline, delivered solution-based sales via phone, email, events, and online media platforms, and created engagement resources.
Membership Secretary (p/t) at The Mumpreneurs Networking Club-Sussex
July 1, 2017 - March 31, 2020Liaised with clients and prospects to build and recruit a dedicated member database, segmented data for marketing campaigns, designed creative content, and scheduled communications effectively within budgets.
Client Services Executive (p/t) at Spring Marketing (Agency)-Worthing
January 1, 2013 - August 31, 2015Handled account liaison, delivered bespoke and standardized marketing and printed campaigns to client specifications, focused on retail PoP collateral, ENewsletters, loyalty materials, scheduling, printing, analysis, and both internal and external communications.
PA/ Sales & Marketing at Carl Watts Golf-Horsham
July 1, 2011 - January 31, 2012Promoted product range to current, lapsed, and corporate clients, managed customer database communications, assisted in brand development, website design, and supplementary marketing materials as business diversified.
Trade Marketing Assistant at ESPA International-Farnham
July 1, 2008 - March 31, 2010Launched ESPA Angels Programme internationally, developed and relaunched retail training courses, created engagement programs for therapists, managed budgets, supported marketing activity with therapist materials, and assisted sales teams across business development and trade projects.
Press & Publicity Officer at Worthing Theatres, WBC-Worthing
May 1, 2007 - July 31, 2008Managed all press liaison, communications, events, and listings for approximately 300 shows annually, built press relationships, managed radio coverage contracts, researched and implemented publicity strategies, managed print materials distribution, and recognized promotional opportunities to increase ticket sales.
Assistant Brand Manager at The Body Shop International-London Bridge
September 1, 2004 - September 30, 2005Co-managed development projects for Colour Cosmetics and Home Fragrance, handled strategic planning, product reports, SKU management, and assortment planning, worked with design, PR, and suppliers, conducted user trials, ensured quality and branding consistency, and approved copy and artwork changes.
Marketing Assistant at Elemis Ltd-Harrow Weald
July 1, 2002 - July 31, 2003Designed and implemented tactical marketing initiatives for national and international sales regions, wrote copy for web and promotional materials, managed visuals and image library, coordinated press activity archiving and mailings, sourced products and managed costings, assisted with print buying and direct marketing databases, and supported sales teams tactically.
Signatory Lead at CANIE-UK
January 1, 2024 - June 18, 2024Supporting a sustainability grass-roots initiative focused on carbon neutrality in Higher Education. Responsible for onboarding signatories to the Accord through communication, web upload, request of testimonial, and assets.
Account Manager (Marketing) at Parrot PR & Marketing-UK
December 1, 2024 - April 30, 2025Managed multiple client accounts including strategic discovery of client needs. Created and distributed content across press, web, and social media, and provided reporting and recommendations based on results and insights.
Market Development Specialist at eduKUDU-Hove
July 1, 2020 - December 31, 2024Worked closely with CEO on sales strategy and client liaison. Identified and pursued market opportunities and developed client base. Generated commercial interest, prepared proposals based on pricing strategy, and supported partnership and commercial collaboration projects.
Business Development Manager at Cascade Learning-Worthing
September 1, 2018 - June 30, 2020Generated new business through various channels, maintained and nurtured sales pipeline, developed relationships on and offline, conducted solution-based sales, and created resources to support engagement strategy.
Membership Secretary at The Mumpreneurs Networking Club-Sussex
July 1, 2017 - March 31, 2020Liaised with clients and prospects, recruited members, managed member database, and executed segmented, creative marketing campaigns on budget and schedule.
Client Services Executive at Spring Marketing (Agency)-Worthing
January 1, 2013 - August 31, 2015Account liaison, delivering bespoke and standardized marketing and print campaigns focusing on retail PoP collateral, e-newsletters, and loyalty materials. Managed projects from conceptualization to post-campaign analysis and communication.
PA/ Sales & Marketing at Carl Watts Golf-Horsham
July 1, 2011 - January 31, 2012Promoted product range to clients and press, managed communications, website, press relations, and marketing collateral, and assisted in brand and website development.
Trade Marketing Assistant at ESPA International-Farnham
July 1, 2008 - March 31, 2010Launched ESPA Angels Programme internationally, developed training courses and therapist support materials, managed marketing budgets, supported trade projects and business development.
Press & Publicity Officer at Worthing Theatres, WBC-Worthing
May 1, 2007 - July 31, 2008Managed all press liaison and communication for approximately 300 shows per annum. Developed relationships with press and local radio, researched and implemented publicity methods, managed print materials and recognized promotional opportunities.
Assistant Brand Manager at The Body Shop International-London Bridge
September 1, 2004 - September 30, 2005Co-managed development projects in Colour Cosmetics and Home Fragrance. Handled strategic planning, sales reporting, SKU management, briefed teams and suppliers, performed quality control, copy approval, and researched industry activities.
Marketing Assistant at Elemis Ltd-Harrow Weald
July 1, 2002 - July 31, 2003Designed and implemented tactical marketing initiatives, created web and promotional collateral, managed image library, coordinated press activity archive, sourced products, assisted print purchasing, and supported sales teams.
Signatory Lead (p/t) at CANIE-UK
January 1, 2024 - June 18, 2024Supported the onboarding of signatories to the Accord for a sustainability grassroots initiative targeting carbon neutrality in Higher Education. Duties included communication, web uploads, requesting testimonials, and managing assets.
Account Manager (Marketing) - short term contract at Parrot PR & Marketing-UK (Remote)
December 1, 2024 - April 30, 2025Managed multiple client accounts, conducted strategic discovery of client needs, created and distributed content across press, web, and social media platforms, and provided reporting with recommendations based on activity and insights.
Market Development Specialist (p/t) at eduKUDU-Hove
July 1, 2020 - December 31, 2024Worked closely with the CEO on sales strategy and client liaison, identified and pursued market opportunities, developed client base, generated commercial interest through outreach and relationship building, prepared proposals, managed social networking, and assisted in partnership and commercial collaboration projects.
Business Development Manager (p/t) at Cascade Learning-Worthing
September 1, 2018 - June 30, 2020Generated new business via multiple channels, maintained pipeline filled and nurtured, monitored and reported sales conversions, built and developed networks both online and offline, conducted solution-based sales via phone, email, events, and media platforms, and created engagement resources.
Membership Secretary (p/t) at The Mumpreneurs Networking Club-Sussex
July 1, 2017 - March 31, 2020Managed client and prospect liaison, recruited and built a committed membership database, delivered tailored and standardized marketing communications, segmented data, designed creatives, and scheduled budget-controlled campaigns.
Client Services Executive (p/t) at Spring Marketing (Agency)-Worthing
January 1, 2013 - August 31, 2015Handled account liaison, delivered bespoke and standardized marketing and printed campaigns within briefs and budgets, focusing on retail PoP collateral, newsletters, and loyalty materials, and developed accounts with creative marketing opportunities across on- and offline platforms.
PA/ Sales & Marketing at Carl Watts Golf-Horsham
July 1, 2011 - January 31, 2012Promoted the entire product range to current, lapsed, corporate clients, and internal customers, managed database communications, assisted brand development and design of new brand and marketing materials, and managed website and press relations.
Trade Marketing Assistant at ESPA International-Farnham
July 1, 2008 - March 31, 2010Launched ESPA Angels Programme UK and internationally, developed training courses and sales tools for therapists, created engagement programmes and social media interaction strategies, managed project budgets, supported marketing activities, and assisted UK & ROI sales teams in business development.
Press & Publicity Officer at Worthing Theatres, WBC-Worthing, UK
May 1, 2007 - July 31, 2008Managed press liaison, communications, events, listings, and show information for around 300 shows annually, maintained radio contracts, explored new publicity methods, managed print materials distribution across venues, and implemented promotions to increase footfall and ticket sales.
Assistant Brand Manager at The Body Shop International-London Bridge, UK
September 1, 2004 - September 30, 2005Co-managed development projects within Make-Up and Home Fragrance categories, coordinated strategic planning and documentation, analyzed sales data, managed SKUs and assortments, led briefing of design and suppliers, conducted industry research and user trials, quality controlled colour and packaging branding, and proofread and approved copy and artworks.
Marketing Assistant at Elemis Ltd-Harrow Weald, Middx, UK
July 1, 2002 - July 31, 2003Designed and implemented tactical marketing initiatives across national and international sales regions, compiled data and copy for web and promotional materials, managed visuals/image library and press archives, conducted product sourcing and costings, assisted in print procurement and database maintenance, and supported sales teams in tactical activities.
Signatory Lead (p/t) at CANIE-UK
January 1, 2024 - June 18, 2024A sustainability grass-roots initiative focused on carbon neutrality in Higher Education. Supported onboarding of signatories to the Accord through communication, web uploads, collecting testimonials, and managing assets.
Account Manager (Marketing) - short term contract at Parrot PR & Marketing-UK
December 1, 2024 - April 30, 2025Managed multiple client accounts including strategic discovery of client needs, content creation, distribution across press, web, and social media, along with reporting and providing actionable recommendations based on insights.
Market Development Specialist (p/t) at eduKUDU-Hove
July 1, 2020 - December 31, 2024Worked closely with CEO on sales strategy and client liaison. Identified and pursued market opportunities, developed client base, generated commercial interest through outreach and relationship-building, prepared proposals matching pricing strategies, and assisted on partnership and commercial collaboration projects.
Business Development Manager (p/t) at Cascade Learning-Worthing
September 1, 2018 - June 30, 2020Generated new business via multiple channels, managed and nurtured a sales pipeline, monitored and reported sales conversion, built relationships on and offline, delivered solution-based sales approaches, and created engagement resources for prospects.
Membership Secretary (p/t) at The Mumpreneurs Networking Club-Sussex
July 1, 2017 - March 31, 2020Liaised with clients and prospects to build and recruit a committed member database for entrepreneurial development. Delivered segmented and scheduled marketing communications on time, on brief, and within budget, managing creative design and campaign execution.
Client Services Executive (p/t) at Spring Marketing (Agency)-Worthing
January 1, 2013 - August 31, 2015Handled account liaison and marketing campaign delivery, focusing on retail PoP collateral, ENewsletters, and loyalty schemes. Developed existing and new accounts, offering creative marketing solutions including on- and offline activities aligned to brand objectives.
PA/ Sales & Marketing at Carl Watts Golf-Horsham, PA
July 1, 2011 - January 31, 2012Promoted full product range to various client segments using database management, communications, press relations, and marketing collateral. Assisted in new brand development and design including website and supplementary marketing materials.
Trade Marketing Assistant at ESPA International-Farnham
July 1, 2008 - March 31, 2010Launched and managed the ESPA Angels Programme across UK and international regions. Developed training courses, devised tactical activities, materials for therapists, incentives, and engagement programs to create a therapist community and support all marketing activities with therapist engagement resources. Managed budget independently and supported business development sales teams.
Press & Publicity Officer at Worthing Theatres, WBC-Worthing, UK
May 1, 2007 - July 31, 2008Managed press liaison, communications, events, and show information for approximately 300 shows per annum. Built press relationships to secure coverage, managed on-air coverage, new publicity methods, print materials, and promotional opportunities aligned with marketing plans to impact ticket sales.
Assistant Brand Manager at The Body Shop International-London Bridge, UK
September 1, 2004 - September 30, 2005Co-managed development projects within Makeup and Home Fragrance categories, coordinated strategic planning, prepared sales reports and business cases, briefed design and PR teams, ensured production standards, conducted industry research and in-house trials, and approved artwork and copy for branding consistency.
Marketing Assistant at Elemis Ltd-Harrow Weald, Middx, UK
July 1, 2002 - July 31, 2003Designed and implemented tactical marketing initiatives for national and international sales regions, prepared copy for various collateral, managed visuals/image libraries, coordinated press archive and mailings, sourced products/kits, assisted print purchases, maintained third-party database, and supported sales teams.
Education
B.A. in Marketing at DeMontfort University - Leicester, UK
September 1, 2000 - May 31, 2004A Levels at Worthing Sixth Form College - Durrington, UK
September 1, 1997 - May 31, 1999High School Diploma at Littlehampton Community School - Littlehampton, UK
September 1, 1992 - May 31, 1997B.A. at DeMontfort University - Leicester, UK
September 1, 2000 - May 31, 2004A Levels at Worthing Sixth Form College - Durrington, UK
September 1, 1997 - May 31, 1999High School Diploma at Littlehampton Community School - Littlehampton, UK
September 1, 1992 - May 31, 1997Bachelor's Degree at DeMontfort University - Leicester, UK
September 1, 2000 - May 31, 2004A Levels at Worthing Sixth Form College - Durrington, UK
September 1, 1997 - May 31, 1999Secondary Education at Littlehampton Community School - Littlehampton, UK
September 1, 1992 - May 31, 1997B.A. at DeMontfort University - Leicester, UK
September 1, 2000 - May 31, 2004A Levels at Worthing Sixth Form College - Durrington, UK
September 1, 1997 - May 31, 1999High School Diploma at Littlehampton Community School - Littlehampton, UK
September 1, 1992 - May 31, 1997Qualifications
Video Production
September 1, 2025 - December 19, 2025Industry Experience
Professional Services, Education, Retail, Media & Entertainment, Non-Profit Organization, Consumer Goods, Other
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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