Hello! I’m Nidhi Shetty, a results-driven Digital Marketing Executive with 1+ years of hands-on experience in developing and executing data-driven marketing campaigns across multi-channel platforms to boost brand visibility and drive lead generation. I enjoy turning insights into creative and measurable strategies that resonate with target audiences and deliver tangible business outcomes. I’m currently pursuing a Master of Science in Digital Marketing at Oxford Brookes University, and I combine analytical rigor with practical content strategy to drive high-impact campaigns. I thrive in cross-functional collaborations, stay focused on business goals, and continually seek opportunities to optimize performance through data-driven decisions.

Nidhi Shetty

Hello! I’m Nidhi Shetty, a results-driven Digital Marketing Executive with 1+ years of hands-on experience in developing and executing data-driven marketing campaigns across multi-channel platforms to boost brand visibility and drive lead generation. I enjoy turning insights into creative and measurable strategies that resonate with target audiences and deliver tangible business outcomes. I’m currently pursuing a Master of Science in Digital Marketing at Oxford Brookes University, and I combine analytical rigor with practical content strategy to drive high-impact campaigns. I thrive in cross-functional collaborations, stay focused on business goals, and continually seek opportunities to optimize performance through data-driven decisions.

Available to hire

Hello! I’m Nidhi Shetty, a results-driven Digital Marketing Executive with 1+ years of hands-on experience in developing and executing data-driven marketing campaigns across multi-channel platforms to boost brand visibility and drive lead generation. I enjoy turning insights into creative and measurable strategies that resonate with target audiences and deliver tangible business outcomes.

I’m currently pursuing a Master of Science in Digital Marketing at Oxford Brookes University, and I combine analytical rigor with practical content strategy to drive high-impact campaigns. I thrive in cross-functional collaborations, stay focused on business goals, and continually seek opportunities to optimize performance through data-driven decisions.

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Language

English
Fluent
Hindi
Fluent
Marathi (Marāṭhī)
Advanced

Work Experience

Digital Marketing Executive at ISMT Business School Mumbai, India
April 1, 2022 - July 1, 2023
Developed and executed multi-channel marketing campaigns across platforms including Facebook ads, Google ads, email, and social media to elevate brand awareness and audience engagement. Led email marketing efforts with automation, A/B testing, and performance tracking, resulting in a 15% increase in email CTR and churn reduction. Maintained and updated WordPress websites adhering to SEO best practices. Created and scheduled social media content to grow brand presence. Utilized Google Analytics and CRM tools to analyze campaign success, leading to an 18% improvement in conversion rates. Managed multi-channel ad campaigns driving a 28% increase in website traffic. Executed full marketing cycles for webinars and events, achieving record attendance with 90% satisfaction rates. Collaborated cross-functionally to deliver targeted marketing strategies and conducted competitor analyses to maintain a competitive edge.
Delegate at North Korea Delegation, International Model United Nations
January 2, 2021 - October 13, 2025
Represented North Korea as a delegate in the Human Rights Committee during the International Model United Nations, contributing to debates and actively listening to fellow delegates' perspectives over a two-day conference.
Digital Marketing Executive at ISMT Business School
July 1, 2023 - October 13, 2025
Developed and executed multi-channel marketing campaigns (Facebook Ads, Google Ads, email, social media, content marketing) to drive brand awareness and audience engagement. Executed email marketing campaigns including automation and A/B testing, with performance tracking to improve CTR and reduce churn. Maintained and updated WordPress websites with SEO best practices and user-friendly navigation. Created social media content, scheduling, and engagement strategies to grow brand presence. Analyzed campaigns using Google Analytics and CRM tools, applying data-driven optimizations that improved conversion rates.

Education

Master of Science in Digital Marketing at Oxford Brookes University
September 1, 2023 - September 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Consumer Goods, Retail, Professional Services, Media & Entertainment, Software & Internet, Other