In my previous roles, I’ve successfully managed and optimized marketing automation workflows, focusing on lead generation, client onboarding, and CRM integrations. I have experience with AI tools for automated responses, chatbots, and email campaigns, specifically leveraging platforms like HubSpot and Zapier to drive business growth. I’ve worked in fast-paced environments where streamlining communication workflows and improving lead conversion were key goals. By integrating CRM systems with marketing platforms, I was able to deliver tailored automation solutions that improved efficiency and user engagement, leading to a 15% increase in lead conversion. This response is concise and highlights your direct experience with the skills they’re asking for, especially AI and automation tools. You may want to tweak it slightly based on your exact experience with tools like GoHighLevel, Marketo, or Zapier.

NIKHIL DALAVI

In my previous roles, I’ve successfully managed and optimized marketing automation workflows, focusing on lead generation, client onboarding, and CRM integrations. I have experience with AI tools for automated responses, chatbots, and email campaigns, specifically leveraging platforms like HubSpot and Zapier to drive business growth. I’ve worked in fast-paced environments where streamlining communication workflows and improving lead conversion were key goals. By integrating CRM systems with marketing platforms, I was able to deliver tailored automation solutions that improved efficiency and user engagement, leading to a 15% increase in lead conversion. This response is concise and highlights your direct experience with the skills they’re asking for, especially AI and automation tools. You may want to tweak it slightly based on your exact experience with tools like GoHighLevel, Marketo, or Zapier.

Available to hire

In my previous roles, I’ve successfully managed and optimized marketing automation workflows, focusing on lead generation, client onboarding, and CRM integrations. I have experience with AI tools for automated responses, chatbots, and email campaigns, specifically leveraging platforms like HubSpot and Zapier to drive business growth.

I’ve worked in fast-paced environments where streamlining communication workflows and improving lead conversion were key goals. By integrating CRM systems with marketing platforms, I was able to deliver tailored automation solutions that improved efficiency and user engagement, leading to a 15% increase in lead conversion.

This response is concise and highlights your direct experience with the skills they’re asking for, especially AI and automation tools. You may want to tweak it slightly based on your exact experience with tools like GoHighLevel, Marketo, or Zapier.

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Experience Level

Expert
Expert
Expert
Expert
Expert

Work Experience

LEAD CRM at Philip Morris International
May 1, 2025 - November 1, 2025
Owned end-to-end GTM and RevOps lifecycle for 3 Baltic markets, aligning Marketing, Sales, and Commercial KPIs into a unified revenue model. Designed automated revenue journeys across acquisition, activation, retention, and win-back using event-based triggers. Built revenue intelligence framework with predictive KPIs, churn risk signals, and lifecycle forecasting. Implemented experimentation frameworks (A/B testing, cohort analysis, content optimization) to improve conversion and retention efficiency. Partnered with Commercial and Growth teams to ensure CRM execution directly supported revenue growth and activation targets.
CRM Marketing Specialist B2B at THE CUSTOMIZATION GROUP (PICANOVA BALTICS)
November 1, 2023 - April 1, 2025
Built RevOps infrastructure from scratch using HubSpot, defining lifecycle stages, GTM funnel logic, attribution models, and revenue reporting. Designed and deployed 70+ automated workflows covering lead qualification, sales enablement, churn control, renewals, and upsell. Implemented system integrations (Salesforce → HubSpot → SQL → Power BI) to create a single source of truth for revenue analytics. Developed Power BI executive dashboards tracking pipeline health, revenue attribution, funnel conversion, and lifecycle performance. Automated lead routing, scoring, and sales cadence logic, improving MQL-to-SQL velocity. Established CRM data governance, enrichment, and hygiene standards to improve forecasting accuracy and reporting reliability.
Business Analyst – Revenue & CRM Analytics at SPECTRUM UNIFORMS
June 1, 2022 - October 1, 2023
Led CRM adoption and GTM process standardization across Sales and Marketing teams. Used SQL and Power BI to analyze customer cohorts, retention drivers, and revenue opportunities. Built lifecycle-based segmentation and campaign measurement frameworks to support revenue growth. Delivered automated reporting for leadership on engagement, conversion, and retention metrics.
Marketing & Communication Executive at BOSCH
April 1, 2021 - May 1, 2022
Produced newsletters, whitepapers, and promotional content aligned with brand communication. Coordinated product launches and revamped internal communication processes using HTML templates. Contributed to long-term marketing and GTM planning through data insights.
Marketing & Operations Executive at PROLIM GLOBAL SOLUTIONS
July 1, 2019 - March 1, 2021
Managed marketing databases using LinkedIn Sales Navigator, LeadIQ, and ZoomInfo. Executed email campaigns using SendInBlue and Mailchimp to support lead generation programs. Coordinated marketing events, sales targets, and operational reporting.

Education

Master’s in Computer Systems at Riga Nordic University
August 1, 2024 - January 26, 2026
Mechanical Engineering at KLE Institute of Technology
June 1, 2015 - July 10, 2019

Qualifications

Microsoft Certified: Power BI Data Analyst Associate
January 11, 2030 - January 26, 2026
HubSpot Marketing Software Certified
January 11, 2030 - January 26, 2026
Salesforce Certified Associate (CRM)
January 11, 2030 - January 26, 2026

Industry Experience

Software & Internet, Professional Services