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Social Media Strategist & Content Creator | Elevated Brands & Luxury Aesthetic Turning scrolling into connection through strategic storytelling and high-end visuals. With over 5 years of experience in the digital landscape, I help brands bridge the gap between "just posting" and building a loyal, high-converting community. My specialty lies in the beauty, lifestyle, and hospitality sectors, where I combine a "dreamy," premium aesthetic with data-driven strategy. What I Bring to the Table: • End-to-End Content Production: From viral-ready TikToks and Instagram Reels to high-value carousel posts. I handle everything from scriptwriting and filming to advanced editing in CapCut. • Strategic Growth: I don't just create pretty feeds. I build ecosystems. I am an expert in ManyChat automation, ensuring your CTAs actually lead to leads and sales. • AI-Enhanced Efficiency: I leverage the latest AI tools to optimize hooks, captions, and creative processes, ensuring top-tier quality with high efficiency. • Global Experience: Having managed a community of 220k+ for a global beauty brand (Le Mini Macaron) and led organic content for large-scale expos like Planet Budapest, I know how to scale a message for any audience.…Social Media Strategist & Content Creator | Elevated Brands & Luxury Aesthetic Turning scrolling into connection through strategic storytelling and high-end visuals. With over 5 years of experience in the digital landscape, I help brands bridge the gap between "just posting" and building a loyal, high-converting community. My specialty lies in the beauty, lifestyle, and hospitality sectors, where I combine a "dreamy," premium aesthetic with data-driven strategy. What I Bring to the Table: • End-to-End Content Production: From viral-ready TikToks and Instagram Reels to high-value carousel posts. I handle everything from scriptwriting and filming to advanced editing in CapCut. • Strategic Growth: I don't just create pretty feeds. I build ecosystems. I am an expert in ManyChat automation, ensuring your CTAs actually lead to leads and sales. • AI-Enhanced Efficiency: I leverage the latest AI tools to optimize hooks, captions, and creative processes, ensuring top-tier quality with high efficiency. • Global Experience: Having managed a community of 220k+ for a global beauty brand (Le Mini Macaron) and led organic content for large-scale expos like Planet Budapest, I know how to scale a message for any audience.

Niki

Social Media Freelancer, Social Media Manager, Content Creator, +4

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Social Media Strategist & Content Creator | Elevated Brands & Luxury Aesthetic Turning scrolling into connection through strategic storytelling and high-end visuals. With over 5 years of experience in the digital landscape, I help brands bridge the gap between "just posting" and building a loyal, high-converting community. My specialty lies in the beauty, lifestyle, and hospitality sectors, where I combine a "dreamy," premium aesthetic with data-driven strategy. What I Bring to the Table: • End-to-End Content Production: From viral-ready TikToks and Instagram Reels to high-value carousel posts. I handle everything from scriptwriting and filming to advanced editing in CapCut. • Strategic Growth: I don't just create pretty feeds. I build ecosystems. I am an expert in ManyChat automation, ensuring your CTAs actually lead to leads and sales. • AI-Enhanced Efficiency: I leverage the latest AI tools to optimize hooks, captions, and creative processes, ensuring top-tier quality with high efficiency. • Global Experience: Having managed a community of 220k+ for a global beauty brand (Le Mini Macaron) and led organic content for large-scale expos like Planet Budapest, I know how to scale a message for any audience.…Social Media Strategist & Content Creator | Elevated Brands & Luxury Aesthetic Turning scrolling into connection through strategic storytelling and high-end visuals. With over 5 years of experience in the digital landscape, I help brands bridge the gap between "just posting" and building a loyal, high-converting community. My specialty lies in the beauty, lifestyle, and hospitality sectors, where I combine a "dreamy," premium aesthetic with data-driven strategy. What I Bring to the Table: • End-to-End Content Production: From viral-ready TikToks and Instagram Reels to high-value carousel posts. I handle everything from scriptwriting and filming to advanced editing in CapCut. • Strategic Growth: I don't just create pretty feeds. I build ecosystems. I am an expert in ManyChat automation, ensuring your CTAs actually lead to leads and sales. • AI-Enhanced Efficiency: I leverage the latest AI tools to optimize hooks, captions, and creative processes, ensuring top-tier quality with high efficiency. • Global Experience: Having managed a community of 220k+ for a global beauty brand (Le Mini Macaron) and led organic content for large-scale expos like Planet Budapest, I know how to scale a message for any audience.

Available to hire

Social Media Strategist & Content Creator | Elevated Brands & Luxury Aesthetic
Turning scrolling into connection through strategic storytelling and high-end visuals.
With over 5 years of experience in the digital landscape, I help brands bridge the gap between “just posting” and building a loyal, high-converting community. My specialty lies in the beauty, lifestyle, and hospitality sectors, where I combine a “dreamy,” premium aesthetic with data-driven strategy.
What I Bring to the Table:
• End-to-End Content Production: From viral-ready TikToks and Instagram Reels to high-value carousel posts. I handle everything from scriptwriting and filming to advanced editing in CapCut.
• Strategic Growth: I don’t just create pretty feeds. I build ecosystems. I am an expert in ManyChat automation, ensuring your CTAs actually lead to leads and sales.
• AI-Enhanced Efficiency: I leverage the latest AI tools to optimize hooks, captions, and creative processes, ensuring top-tier quality with high efficiency.
• Global Experience: Having managed a community of 220k+ for a global beauty brand (Le Mini Macaron) and led organic content for large-scale expos like Planet Budapest, I know how to scale a message for any audience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hungarian

Fluent

French

Intermediate

German

Advanced

Spanish; Castilian

Intermediate

Work Experience

Social Media Manager at Le Mini Macaron

February 1, 2021 - June 1, 2025

As a strategic Social Media Manager, I spearheaded the growth of a multi-platform presence—most notably scaling an Instagram community to 224K+ followers with 52% annual growth—while overseeing high-performing channels across TikTok, Facebook, Pinterest, and YouTube. I directed the end-to-end content lifecycle, from conceptualizing data-driven strategy and executing aesthetic calendars to producing on-brand visuals and high-conversion copy. By leveraging advanced analytics via Sprout Social and Hootsuite, I consistently optimized KPIs and refined campaign performance. My leadership extended to managing a social media assistant and a robust UGC and influencer program, collaborating cross-functionally with PR and design teams to ensure a cohesive, community-driven brand narrative that maximized both reach and authentic engagement.

Social Media Manager at Planet Budapest

August 1, 2025 - Present

For the Planet Budapest project, I steered the entire digital identity and social ecosystem, transforming a high-level sustainability expo into a scroll-stopping "edutainment" movement. My role was centered on architecting a multi-platform strategy that translated complex environmental science into a premium, high-aesthetic narrative that actually resonated with a lifestyle-focused audience. Beyond high-level conceptualization, I acted as the creative lead, briefing and synchronizing a cross-functional team of copywriters and designers to ensure every reel, story, and post felt like a unified brand experience. I maintained a heavy focus on data-led iteration, using early engagement metrics to aggressively optimize our content mix and targeting strategies in the lead-up to the event launch. This went beyond just managing a feed; I handled the broader marketing and operational logistics to ensure our digital community-building translated into massive real-world awareness and physical event attendance.