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I’m a performance marketing media buyer and short-form video specialist with 4+ years focused on Meta advertising and 3+ years in video editing. I scale EU e-commerce and nutra/physical goods campaigns using data-driven Meta/Facebook strategies, aiming for consistently documented 3.5–5× ROAS and 4%+ CTR creatives. I build and optimize tracking and infrastructure (Keitaro, cloaking workflows) and leverage AI-automated creative production to improve CTR and conversions. I also lead teams, handle daily optimization, and provide transparent reporting so growth compounds over time.…I’m a performance marketing media buyer and short-form video specialist with 4+ years focused on Meta advertising and 3+ years in video editing. I scale EU e-commerce and nutra/physical goods campaigns using data-driven Meta/Facebook strategies, aiming for consistently documented 3.5–5× ROAS and 4%+ CTR creatives. I build and optimize tracking and infrastructure (Keitaro, cloaking workflows) and leverage AI-automated creative production to improve CTR and conversions. I also lead teams, handle daily optimization, and provide transparent reporting so growth compounds over time.

Beki Marketing Media Buyer & Short-Form

Performance Marketer, Video Editor, Content Producer, +5

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I’m a performance marketing media buyer and short-form video specialist with 4+ years focused on Meta advertising and 3+ years in video editing. I scale EU e-commerce and nutra/physical goods campaigns using data-driven Meta/Facebook strategies, aiming for consistently documented 3.5–5× ROAS and 4%+ CTR creatives. I build and optimize tracking and infrastructure (Keitaro, cloaking workflows) and leverage AI-automated creative production to improve CTR and conversions. I also lead teams, handle daily optimization, and provide transparent reporting so growth compounds over time.…I’m a performance marketing media buyer and short-form video specialist with 4+ years focused on Meta advertising and 3+ years in video editing. I scale EU e-commerce and nutra/physical goods campaigns using data-driven Meta/Facebook strategies, aiming for consistently documented 3.5–5× ROAS and 4%+ CTR creatives. I build and optimize tracking and infrastructure (Keitaro, cloaking workflows) and leverage AI-automated creative production to improve CTR and conversions. I also lead teams, handle daily optimization, and provide transparent reporting so growth compounds over time.

Available to hire

I’m a performance marketing media buyer and short-form video specialist with 4+ years focused on Meta advertising and 3+ years in video editing. I scale EU e-commerce and nutra/physical goods campaigns using data-driven Meta/Facebook strategies, aiming for consistently documented 3.5–5× ROAS and 4%+ CTR creatives.

I build and optimize tracking and infrastructure (Keitaro, cloaking workflows) and leverage AI-automated creative production to improve CTR and conversions. I also lead teams, handle daily optimization, and provide transparent reporting so growth compounds over time.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Beginner

Beginner

Beginner

Beginner

Work Experience

Media Buyer & Short-Form Video Specialist

January 1, 2021 - Present

Scaled e-commerce and nutra/physical goods campaigns across EU markets using Meta/Facebook advertising. Achieved consistently documented 3.5–5× ROAS with an average CPC around $0.30 and up to 4.5% CTR (4%+ CTR as a creative target). Built and managed Keitaro tracking and advanced cloaking workflows to route and measure traffic. Conducted daily performance optimization using CTR/CPC/ROAS feedback loops and ran A/B testing and creative iteration. Integrated analytics and reporting using tools such as Triple Whale and Klaviyo. Supported acquisition and optimization workflows with TrafficJunky and Dexatel campaigns. Also produced and edited short-form creatives for platforms including TikTok, Instagram Reels/Shorts, and YouTube Shorts (CapCut/Canva; motion graphics, pacing, and retention-focused editing). Led media buying team responsibilities including performance reporting and real-time adjustments, contributing to $300k+ revenue in 2025.