Available to hire
Hi, I’m Nikola Kovacevic, a freelance Social Media Manager and Graphic Designer based in Lugano, Switzerland. I specialise in creating and executing social media strategies, visual branding, and engaging campaigns for local and international clients. I love turning ideas into compelling content and building standout brand experiences.\n\nWith hands-on experience in marketing, events, and client relations, I develop in-depth product knowledge to help customers choose the best solutions. I thrive in collaborative environments, manage multi-channel campaigns using tools like Hootsuite, and foster strong relationships with influencers and community partners to grow brand presence.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
Italian
Fluent
German
Intermediate
Serbian
Fluent
English
Fluent
French
Intermediate
Russian
Intermediate
Work Experience
Social Media Specialist Jr. at Latitude46
June 1, 2022 - PresentAs a social media manager, copywriter, and graphic designer at Latitude46, I collaborated with various local and international clients to create graphics and advertising campaigns. I contributed to developing visually captivating marketing materials and effective communication strategies, successfully promoting clients' products and services.
Freelance Illustrator and Graphic Designer at Circular Lugano Start Up Freelance
December 1, 2020 - PresentCreated DEM design, logo creation, landing pages, concept art, digital illustrations, brand identity, flyers, and social media identities on commission for individuals and companies.
Sales Assistant at Louis Vuitton, Lugano
January 31, 2021 - September 1, 2025Responsible for welcoming customers and supporting the sales process to create a luxury shopping experience. Developed in-depth product knowledge to assist customers in selecting products suited to their needs.
Student Brand Manager at Red Bull AG, Lugano
June 1, 2020 - September 1, 2025Promoted the Red Bull brand among university students and the community. Created and implemented innovative marketing strategies to increase brand awareness. Organized thematic events and managed local social media channels to engage target audiences and foster participation.
Promoter at Philip Morris
January 1, 2020 - September 1, 2025Promoted products and brand image through brand promotion events and point-of-sale relations. Acquired skills in promotional marketing, relationship management, and effective communication.
Social Media Specialist Jr. at Latitude46
June 1, 2022 - PresentAs a social media manager, copywriter, and graphic designer at the digital marketing company Latitude46, I collaborated with various companies locally in Ticino and internationally. I created graphics and advertising campaigns for a wide range of clients including AGOM DRIVER, Bisbino, Agriloro, and NOKO e-bike. My contributions included developing visually captivating marketing materials and effective communication strategies to successfully promote clients' products and services.
Sales Assistant at Louis Vuitton Boutique, Lugano
January 31, 2021 - September 1, 2025I worked as a sales assistant for two months, responsible for welcoming customers and providing support during the sales process. I created a luxury shopping experience through courteous and informative service, developed in-depth knowledge of products, and helped customers choose products best suited to their needs.
Student Brand Manager at Red Bull AG, Lugano
June 30, 2020 - September 1, 2025I represented the Red Bull brand among students and the university community. I created and implemented innovative marketing strategies to increase brand awareness and generate participation in promotional initiatives. I organized thematic events, collaborated with student groups, sponsored sports and cultural activities, managed local social media channels, created engaging content, and developed strong relationships with influencers and representatives of the student community to organize successful activities and initiatives.
Promoter at Philipp Morris Company
January 1, 2020 - September 1, 2025I promoted the products and brand image through brand promotion events, promotional activities, and point of sale relations. I helped spread the brand, generated interest in the products, and supported sales, gaining skills in promotional marketing, relationship management, and effective communication.
Freelance Illustrator and Graphic Designer at Circular Lugano Start Up, Lugano
December 1, 2020 - PresentFreelance activities included DEM design, logo creation, landing pages, concept art, digital illustrations, brand identity, flyers, and social media identity on commission for individuals and companies. Responsible for creative and engaging social media strategies, content creation, and development in collaboration with clients.
Graphic Designer at LVMH (LVMH Lugano)
January 31, 2021 - October 13, 2025Graphic & digital illustration; customer relations; social media management; created visually captivating marketing materials and identity for clients; collaborated on campaigns.
Student Brand Manager at Red Bull
June 30, 2017 - October 13, 2025Managed brand campaigns; created visuals; developed marketing content; produced engaging campaigns; managed local social media; coordinated with student groups and university community; collaborated with influencers.
Promoter, Steward, Model at Petra Peter's Events Sagl
December 31, 2020 - October 13, 2025Catering, promotional activities, guest assistance and modeling; organized events and promotions; supported event operations.
Promoter at Philip Morris
December 31, 2016 - October 13, 2025Promoter promoting brand presence, brand promotion events, in-store activities; contributed to market presence and promotional campaigns; relationship management and communication.
Sales Assistant at Louis Vuitton (Lugano)
January 1, 2021 - October 13, 2025Welcomed customers and provided support during the sales process, creating a courteous and informative luxury shopping experience.
Social Media Specialist Jr. at Latitude46
January 1, 2021 - October 13, 2025Contributed to developing visually captivating marketing materials and effective communication strategies; managed local social media channels and produced engaging content to reach target audiences.
Student Brand Manager at Philip Morris
June 1, 2017 - October 13, 2025Promoted products and brand image; executed brand activation events; built relationships with student communities; developed promotional activities.
Freelance Graphic Designer & Illustrator at DEM Design
December 1, 2020 - PresentIn-depth freelance work including logo creation, landing pages, concept art, digital illustrations, brand identity, flyers and social media visuals for individuals and companies.
Social Media Manager / Copywriter / Graphic Designer at Latitude46 (Lat46), Lugano
December 1, 2020 - PresentFreelance role developing and executing social media strategies, creating marketing materials, managing local social channels, and delivering engaging content for clients.
Graphic & Digital Illustrator at Latitude46, Lugano (LVHM, Louis Vuitton)
January 31, 2021 - October 13, 2025Developed visual marketing materials and campaigns for luxury brand LVHM/Louis Vuitton in Lugano; contributed to branding and communications.
Sales Assistant at Lugano Start Up Freelance
July 31, 2020 - October 13, 2025Welcomed customers and supported during the sales process, creating a luxury shopping experience and providing product knowledge to help customers choose the best options.
Student Brand Manager at Philip Morris
June 30, 2017 - October 13, 2025Responsible for brand promotion, events, and on-site activities to increase brand awareness among university communities.
Promoter / Steward / Model at Petra Peter’s Events Sagl, Lugano
December 31, 2020 - October 13, 2025Organised events, catering, promotion activities and guest support; participated in modeling assignments to support events and campaigns.
Education
Bachelor in Communication Sciences & Marketing at Università della Svizzera italiana (USI), Lugano
January 1, 2010 - January 1, 2015High School Diploma - Economics at Liceo di Lugano 1
January 1, 2017 - January 1, 2021High School Diploma - Economics at Liceo di Lugano 1
January 1, 2017 - January 1, 2021Bachelor in Communication Sciences & Marketing at Università della Svizzera Italiana (USI), Lugano
January 1, 2010 - January 1, 2015 at Università della Svizzera italiana (USI), Lugano
January 1, 2010 - January 1, 2015Bachelor's degree in Communication Science with specialization in corporate communication and marketing at Università della Svizzera Italiana (USI), Lugano
January 1, 2010 - January 1, 2015High School Diploma - Economics at Liceo di Lugano
January 11, 2030 - October 13, 2025Bachelor's degree in Communication Science at Università della Svizzera Italiana (USI), Lugano
January 1, 2010 - January 1, 2015High School Diploma - Economics at Liceo Lugano
January 11, 2030 - October 13, 2025Qualifications
Cambridge Assessment Certificate in Advanced English (CAE) C1
May 14, 2022 - September 1, 2025INNOPARK Professional Training
October 1, 2021 - April 1, 2022Cambridge Assessment Certificate in Advanced English (CAE) C1
May 14, 2022 - September 1, 2025INNOPARK Professional Training Certificate
January 11, 2030 - September 1, 2025Courses completed: Intellectual Property, Content is King Persuasive Copywriting, Project Management according to IPMA standards Swiss ICB4, Personal Branding, Cyber Dojo Digital Self-Defense
October 1, 2021 - April 1, 2022Certificate of Attendance - Intellectual Property
January 11, 2030 - October 13, 2025Certificate of Attendance - Content Is King
January 11, 2030 - October 13, 2025Certificate of Attendance - Project Management (IPMA)
January 11, 2030 - October 13, 2025Certificate of Attendance - Personal Branding
January 11, 2030 - October 13, 2025Certificate of Attendance - Cyber Dojo (Digital Self-Defense)
January 11, 2030 - October 13, 2025Cambridge English Level 2 Certificate (CAE)
January 11, 2030 - October 13, 2025Attendance Certificate: Intellectual Property
January 11, 2030 - October 13, 2025Attendance Certificate: Persuasive Copywriting
January 11, 2030 - October 13, 2025Attendance Certificate: Project Management (IPMA Standard)
January 11, 2030 - October 13, 2025Attendance Certificate: Personal Branding
January 11, 2030 - October 13, 2025Attendance Certificate: Cyber Dojo Digital Self-Defense
January 11, 2030 - October 13, 2025Adobe Photoshop
January 11, 2030 - October 13, 2025Adobe Illustrator
January 11, 2030 - October 13, 2025Industry Experience
Media & Entertainment, Retail, Professional Services, Consumer Goods, Education, Software & Internet, Travel & Hospitality, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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