Niloofar Rastkhiz

I am a Graphic Designer and Content Creator specializing in brand storytelling and content strategy. I begin by researching each brand’s identity, audience, and positioning to craft tailored content that naturally aligns with the brand voice.

Storytelling is at the core of my approach. I develop authentic narratives around craftsmanship, brand heritage, creative processes, and founder journeys to help brands connect with their audiences and foster long-term engagement. I’ve run my own handmade leather goods brand, Coco on, and collaborated with brands across industries to build a consistent visual language and social media identity that supports growth. My practice blends creativity with strategy to deliver content that is visually strong, purposeful, and audience-focused.