Available to hire
I am a strategic marketer and professional video editor with 7+ years of experience helping brands escape the commodity trap. I worked with high end tech brands like classiq.io. I blend high-tech branding a genuine storytelling passion to craft video assets that look stunning and drive real results.
Experience Level
Language
English
Fluent
Hebrew (modern)
Fluent
French
Advanced
Work Experience
Fresh Produce Analyst & Brand Strategist at Veggie-Boom Media
January 1, 2025 - PresentFounded a boutique agency providing high-end video production and creative strategy for global produce brands. Developed the “Fresh Produce Review” format on social media to humanize fresh produce brands. Managing the full production lifecycle—from script and storyboard to final edit, ensuring every frame serves a KPI.
Founder & Head of Growth at Fresh Produce Marketing
January 1, 2021 - January 1, 2023Built and scaled a premium D2C agricultural brand, achieving profitability within 90 days. Attracted 120+ weekly recurring customers purely via organic storytelling and community loops. Established a complex logistics network and negotiated exclusivity deals with top-tier premium growers.
Brand & Customer Success Manager at Atreo (Global Branding Agency)
January 1, 2020 - January 1, 2021Strategic Advisor to CEOs/CMOs of 14 global accounts in the AgTech and Agri-food sectors. The Tech-to-Table Pivot: Directed cross-functional teams to apply high-tech branding rigor to fresh produce. Converted 40% of project-based clients into long-term commercial partners through demonstrated ROI.
B2B Marketing & Communication Manager at DryGair Energies (AgTech)
January 1, 2018 - January 1, 2020Drove +350% increase in organic traffic and +180% social growth via targeted content strategy. Tripled qualified lead generation from global growers and retail suppliers by revamping SEO funnels.
Education
B.A. in Business Management (Magna Cum Laude) at Tel Aviv University
January 11, 2030 - May 14, 2026DELF B2 French Diploma (Professional Fluency) at French Ministry of Education
January 11, 2030 - May 14, 2026Video Editing & 2D Animation (Professional Certification) at La Porte Académie
January 11, 2030 - May 14, 2026Qualifications
Video Editing & 2D Animation (Professional Certification)
January 11, 2030 - May 14, 2026DELF B2 French Diploma (Professional Fluency)
January 11, 2030 - May 14, 2026Industry Experience
Agriculture & Mining, Consumer Goods, Media & Entertainment, Professional Services
Experience Level
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