Available to hire
I’m a project specialist who is hyper focussed on delivering on time.
I’vehad exper8ence qorkin in cintent creation andnpeoduxtion from the ground up, beginning with a clearly writtenscript or projectemo. I’mhappy to take in prinects that involve controbutions from multipledepartmenetsnad finctions, aimed towards a singular overall objective. I communicate well, and am able to align multiple teams and resources to be able to successfully deliver projects of impact.
Employment and project experience
Senior Designer Acme Co.
January 2017 - March 2017
UX Designer Microsoft Inc.
January 2019 - March 2019
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Hindi
Fluent
Work Experience
Creative Director, Branded Content at Viacom 18
January 1, 2019 - PresentLeading the Branded Content vertical for MTV India & Kaanphod (YouTube music channel). Responsible for production execution, client management, and consumer strategy for music-based IPs and branded solutions.
Head, Non-Fiction Content at Worldwide Media (TOI Group)
December 31, 2018 - August 20, 2025Led non-fiction brand-solutions & partnerships for brands like Filmfare, Femina, Top Gear, Good Homes and more. Managed all aspects of client pitch and execution.
Programming Head at Radio ONE (Mumbai)
December 31, 2017 - August 20, 2025Led content planning, branded content & digital content for Radio ONE’s Mumbai broadcast feed. Grew their digital footprint and content calendar on social media.
Associate Director, Programming at Discovery Network India
December 31, 2016 - August 20, 2025Led Programming & Planning for TLC & Discovery TURBO. Responsibilities included Content Acquisition, Planning & Scheduling, and working with cross-functional teams for ad-sales, marketing, promotions, PR & digital solutions.
Senior Manager - Music Content at Viacom 18
December 31, 2015 - August 20, 2025Supervised Music Content including original IPs on MTV India & Pepsi MTV Indies. Projects included Video Music Awards India, Coke Studio @ MTV, Royal Challenge MTV Unplugged, JBL MTV Spoken Word, Ray Ban Never Hide Sounds, Philips MTV Sync.
Sr Producer - Non-Fiction Content at Channel [V]
December 31, 2013 - August 20, 2025Planned the non-fiction broadcast tentpole calendar and led execution of music & non-fiction properties.
Executive Producer, Programming at Bindass (UTV)
December 31, 2010 - August 20, 2025Worked with the Programming team developing new concepts and supervising execution.
Associate Producer, Programming at Channel [V]
December 31, 2008 - August 20, 2025Hands-on production focusing on ideation, concept building, execution of music content, artist interviews, live concert coverage, editorial stories, international artist vignettes & more. Projects included Big [V] Concert, [V] Launchpad, [V]J Diaries, Whazzat Noise & more.
Unknown at Channel [V] Pvt. Ltd
May 30, 2005 - February 26, 2008Experience in media/television industry; specific role not provided in resume.
Unknown at Bindass TV (UTV NETWORKS LTD)
June 29, 2009 - February 13, 2010Media/Television network; role not specified in resume.
Unknown at Channel [V] Pvt. Ltd
February 14, 2010 - February 13, 2013Media/television network; role not specified.
Unknown at MTV India, Viacom 18
February 14, 2013 - September 28, 2015Media/Entertainment company; role not specified.
Unknown at DISCOVERY COMMUNICATIONS INDIA
September 29, 2015 - June 28, 2016Media/Entertainment company; role not specified.
Unknown at WORLDWIDE MEDIA, TIMES OF INDIA GROUP
April 29, 2017 - June 28, 2018Media/Entertainment company; role not specified.
Unknown
June 29, 2018 - May 1, 2019Position in media/publication industry; company not specified.
Head - Non-Fiction Video Content at World Wide Media
May 1, 2017 - PresentLed non-fiction brand-solutions & partnerships for brands like Filmfare, Femina, Top Gear, Good Homes and more; directed client servicing and viewership targets.
Associate Director of Programming at Discovery Networks Asia-Pacific
October 1, 2015 - PresentManaged channel programming strategy for TLC, Discovery Turbo & ID; senior leadership overseeing content strategy and execution.
Senior Manager at MTV India
February 1, 2013 - PresentLed in-house content team; conceptualized and produced multiple shows and content for the Non-fiction team; Coke Studio, Unplugged, Pepsi MTV Indies & more.
Senior Producer at Star India Pvt Ltd
February 1, 2010 - PresentLed in-house content team; conceptualized and produced content for the Non-Fiction team; delivered on viewership targets.
Executive Producer - Programming at UTV Bindass
February 1, 2010 - PresentWorked with the Programming team; developing genre-first reality concepts along with supervising execution.
Executive Producer - Programming at UTV Bindass
October 1, 2015 - PresentWorked with the Programming team; developing genre-first reality concepts along with supervising execution.
Senior Manager at MTV
February 1, 2013 - PresentLed MTV India's content team in music content; contributed to Coke Studio, Unplugged, Pepsi MTV Indies & more.
Creative Supervisor at MTV India (Music Content Team)
February 1, 2010 - PresentCreative supervision of content for Coke Studio, Unplugged, Pepsi MTV Indies & more.
Assistant Director of Programming at Discovery Networks Asia-Pacific
October 1, 2015 - PresentManaged the channel programming strategy for TLC, Discovery Turbo & ID.
Associate Producer at Star India Pvt Ltd
April 1, 2010 - PresentHands-on production, conceptualization and execution of short & long-form content, artist interviews, live concert coverage, editorials to r i e s & more.
Education
BMM at St. Andrew's College, Mumbai
May 30, 2001 - May 29, 2004Certificate at National Institute of Event Management
May 30, 2002 - May 29, 2003Certificate at Xavier's Institute of Communications, Mumbai
May 30, 2004 - May 29, 2005Diploma in Film & TV Production at St. Xavier's College
January 11, 2030 - April 8, 2026Bachelor's in Media Studies at University of Mumbai
January 11, 2030 - April 8, 2026Commerce Undergraduate at Indian School Muscat, Oman
January 11, 2030 - April 8, 2026Diploma in Film & TV Production at St. Xavier's College
January 11, 2030 - January 1, 2004Bachelor's in Media Studies at University of Mumbai
January 1, 2001 - April 8, 2026Commerce Undergraduate at Indian School Muscat, Oman
January 11, 2030 - April 8, 2026Diploma in Film & TV Production at St. Xavier's College
January 1, 2004 - April 8, 2026Bachelor's in Media Studies at University of Mumbai
January 1, 2001 - April 8, 2026Undergraduate in Commerce at Indian School Muscat, Oman
January 11, 2030 - April 8, 2026Qualifications
Bachelor of Mass Media
January 11, 2030 - August 20, 2025PG Diploma in Film & TV Production
January 11, 2030 - August 20, 2025Diploma in Event Management
January 11, 2030 - August 20, 2025Diploma in Film & TV Production
January 1, 2004 - April 8, 2026Bachelor's in Media Studies
January 1, 2001 - April 8, 2026Industry Experience
Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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