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Photographer & Visual Strategist | Cinematic & Narrative Imagery | Founder of Nocturna Photography I am a professional photographer and insight & evaluation specialist with 15+ years of experience in strategic communications, social media, and digital marketing across government, agencies, and consultancy work. My work is driven by storytelling, ensuring that each image conveys a strong narrative by blending cinematic atmosphere with emotional depth, using light and colour to evoke introspection. I collaborate with musicians, artists, private clients, and SMEs to capture compelling imagery that aligns with marketing, promotional, and editorial needs. I also lead and coordinate across photo studios, online outlets, and client portfolios to deliver consistent, high-quality results on tight deadlines.…Photographer & Visual Strategist | Cinematic & Narrative Imagery | Founder of Nocturna Photography I am a professional photographer and insight & evaluation specialist with 15+ years of experience in strategic communications, social media, and digital marketing across government, agencies, and consultancy work. My work is driven by storytelling, ensuring that each image conveys a strong narrative by blending cinematic atmosphere with emotional depth, using light and colour to evoke introspection. I collaborate with musicians, artists, private clients, and SMEs to capture compelling imagery that aligns with marketing, promotional, and editorial needs. I also lead and coordinate across photo studios, online outlets, and client portfolios to deliver consistent, high-quality results on tight deadlines.

Annapaola Marchesani

Photographer, Studio Manager, Studio Owner, +5

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Photographer & Visual Strategist | Cinematic & Narrative Imagery | Founder of Nocturna Photography I am a professional photographer and insight & evaluation specialist with 15+ years of experience in strategic communications, social media, and digital marketing across government, agencies, and consultancy work. My work is driven by storytelling, ensuring that each image conveys a strong narrative by blending cinematic atmosphere with emotional depth, using light and colour to evoke introspection. I collaborate with musicians, artists, private clients, and SMEs to capture compelling imagery that aligns with marketing, promotional, and editorial needs. I also lead and coordinate across photo studios, online outlets, and client portfolios to deliver consistent, high-quality results on tight deadlines.…Photographer & Visual Strategist | Cinematic & Narrative Imagery | Founder of Nocturna Photography I am a professional photographer and insight & evaluation specialist with 15+ years of experience in strategic communications, social media, and digital marketing across government, agencies, and consultancy work. My work is driven by storytelling, ensuring that each image conveys a strong narrative by blending cinematic atmosphere with emotional depth, using light and colour to evoke introspection. I collaborate with musicians, artists, private clients, and SMEs to capture compelling imagery that aligns with marketing, promotional, and editorial needs. I also lead and coordinate across photo studios, online outlets, and client portfolios to deliver consistent, high-quality results on tight deadlines.

Available to hire

London, United Kingdom

Photographer & Visual Strategist | Cinematic & Narrative Imagery | Founder of Nocturna Photography

I am a professional photographer and insight & evaluation specialist with 15+ years of experience in strategic communications, social media, and digital marketing across government, agencies, and consultancy work.

My work is driven by storytelling, ensuring that each image conveys a strong narrative by blending cinematic atmosphere with emotional depth, using light and colour to evoke introspection. I collaborate with musicians, artists, private clients, and SMEs to capture compelling imagery that aligns with marketing, promotional, and editorial needs. I also lead and coordinate across photo studios, online outlets, and client portfolios to deliver consistent, high-quality results on tight deadlines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Italian

Fluent

Work Experience

Insight & Evaluation Manager at Department for Transport (DfT)

April 1, 2018 - December 31, 2023

Led insight & evaluation for the department's communications; aligned campaigns across press, social, marketing, external affairs and strategic communications; delivered data-driven recommendations to improve campaign effectiveness; built dashboards; supervised a team of insight analysts; specialized in social media intelligence and listening; contributed to cross-government initiatives; managed end-to-end photography and event coverage where relevant.

Insight & Evaluation Lead at Defra

January 1, 2021 - December 31, 2022

Led insight & evaluation during a 1-year secondment to Defra; aligned ministerial and departmental communications; provided data-driven recommendations to improve messaging and program outcomes; synthesised data from multiple trusted sources to inform government strategy.

Independent Consultant at Convosphere (formerly The Conversationalist Agency)

April 1, 2016 - June 30, 2016

Delivered high-level social media insights and analytics and project management services; produced strategic social media insights to inform marketing and communications; managed social listening projects for clients across industries.

Head of Social Media Research and Paid Social Advertising

November 1, 2013 - February 29, 2016

Led social media research and paid social media strategies; delivered data-driven insights and dashboards; tracked brand performance and engagement; managed paid social campaigns.

Social Media Analyst at Synthesio

January 1, 2013 - December 31, 2013

Led social listening for UK-based and global clients; delivered insights to inform product innovation and marketing strategies; trained clients on social listening tools; translated complex data into actionable business strategies.

Early Career in Social Media Analytics

January 1, 2008 - December 31, 2013

Early career in social media analytics across FMCG, retail, automotive sectors; provided in-depth social media analytics and actionable insights to support decision-making.

Photographer at Nocturna Photography

April 8, 2024 - Present

As a London Institute of Photography (LIoP) certified photographer, I specialise in creative portraits, unit stills, and documentary/event photography. I collaborate with musicians, artists, private clients, and SMEs, capturing compelling imagery that aligns with marketing, promotional, and editorial needs. My work is driven by storytelling, ensuring that each image conveys a strong narrative by blending cinematic atmosphere with emotional depth, using light and colour to evoke introspection. Key responsibilities include: ● Producing high-impact visual content, including for marketing and promotional purposes ● Delivering event photography for businesses/corporate events and branding sessions, including creating on-brand imagery for client portfolios and marketing materials ● Collaborating with online music outlets like Rock Sins, Frame Music and Musicology to deliver live music imagery under tight deadlines ● Managing all aspects of a photography project, from client briefings and concept development to execution, post-production, and final delivery ● Providing freelance photography assistance, including: ○ Lighting setup and tear-down of equipment ○ Coordinating and preparing models, hair & makeup artists, and stylists ○ Offering technical support on set