Nyaaba Nicholas
I am a certified and innovative SEO Specialist and Digital Marketer with experience boosting online visibility and engagement for brands through strategic SEO, PPC, and content marketing.
About
I am a certified and innovative SEO Specialist and Digital Marketer with experience boosting online visibility and engagement for brands through strategic SEO, PPC, and content marketing. I am adept at using industry-leading tools like SEMrush, Google Ads, Google Analytics, Mailchimp, and WordPress to deliver measurable results.
I currently serve as a SEMrush Ambassador and part-time Digital Marketing Manager for PlantPal Ghana, where I lead digital marketing efforts for product launches and brand visibility, develop marketing automation, SEO strategy, and performance reporting, and manage email campaigns, blog updates, and web content optimization.
- 2 years' experience
- Joined December 2025
Languages
- EnglishAdvanced
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Education
More experts in Accra, Ghana
Work experience· 4 roles
Leading Plant Pal's digital marketing efforts for product launch and brand visibility. Developed marketing automation, SEO strategy, and performance reporting. Managed email campaigns, blog updates, and web content optimization.
Managed and optimized SEO for corporate websites including IPMC Ghana, IPMC Training, and Healthy Mind School. Improved keyword performance and organic visibility through on-page optimization and schema markup. Conducted site audits, implemented technical fixes to enhance load speed, and led initiatives to streamline blog content planning and keyword mapping.
Represent SEMrush in digital communities, lead local events, and provide peer training. Promote tool best practices and support others in achieving SEO success.
Education
Certifications and awards· 7
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